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6 tools to Effectively Syndicate the Content of your Blog

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Syndicating the content of your blog, sure is vital for your success as blogger. The entire purpose of blogging is being able to reach out to more and more audience, and share the voice within. If you blog quite vociferously, you have the impeccable posts one can expect to read in a blog, but you fail to market the content of your blog effectively, it is not available at major sites, then is it really worth taking all the pain of getting down and writing?

You may have a decent amount of users who have often flock to your blog, but is that enough? If you wish to expand your reach and reach out to the entire world with your content, we provide you with 6 prime tools, who would help you achieve the same, quite effortlessly.

1. Outbrain – To Distribute the Headlines

Outbrain enjoys the same reputation and regard, as Google Adwords when it comes to content. As a publisher, you would have to provide Outbrain with RSS feeds of your content or you may also submit the individual links and Outbrain as a master content syndication tool will produce the headlines of the same at the bottom of most of the popular media sites. The content will be published under the tag “Sponsored” or “Related posts.”

As a publisher, you may have to pay a few cents per click, however it has been claimed by the marketing team of Outbrain, that the relevancy of the links placed, produces near about 44% higher page views each session, as compared to search engine or searches through the social media.

2. SimpleReach – Suggest and Distribute

Is it difficult for you to choose between which content to publish and which not? Do you wish for a way to know which is the content that will drive in most of the readers, and hence you would concentrate your promotional efforts on the same. Well, a “simple solution” lies in “Simple Reach”. It facilitates the users to locate and reveal out the content which is more likely to attract more and more readers across various social channels.

Simple Reach has a tool, a product named The Slide, which helps in surfacing the content which is most shared and most likely to be shared. Also it allows the blogger to promote their content across the sites of other publishers.

3. ARC – Access Reach and Connect

Amusingly enough, ARC stands for Access Reach and Connect and any market expert would tell you, it is perhaps the most comprehensive and all-inclusive content syndicating tool. This all-in-one tool can be used for distributing the content – in the form of text documents or multimedia content, across various social networks, some where around 6 Thousand media outlets, and top 100 sites for videos etc.

Besides, if you have to release a lot of press releases, ARC offers you flexibility and ease of use, as it provides you the option to dynamically change the content or update it, even after it has been distributed.

4. Zemanta – For Distributing Links

When you would explore Zemanta, you would find out a link distribution engine, smartly placed in the form of a text editor plugin. There is one side of Zemanats which operates towards and interacts with the users reading a particular blog post. It analyses the “blog in progress” and subsequently provides the users with the link to related blog posts and links. All this is done while being on the fly.

It has the trust of over 75 Thousand Bloggers, who are actively using Zemanta to popularizing their blog and blog posts.

5. TubeMogul OneLoad – For Distributing Videos

Tubemogul is a self confessed “the most powerful video distribution tracking solution available.” Whether this claim holds true or not, as of now Tubemogul is a freely available service, which is flexible, powerful, endorsed by the top experts of the market (Read Gary Vaynerchuk and his book Crush It.)

For syndicating the videos, the users only have to upload it once and OneLoad will take it from there and will publish the video on various social networking and video networking sites. By using the Analytics provided by Tubemogul, the users can also determine the success or the failure of their videos.

6. StumbleUpon – Random yet effective

If you are looking for a cost effective paid service, StumbleUpon is your answer. As the name suggests, it makes available random posts picked from around the world. What you pay solely depends on the volume of your content, it starts with a few dimes and builds up from there.

These were our 6 picks for syndicating the content of your blog. Reveal your blog to a majority of relevant readers with the help of these tools.

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Varun Bhagat is a technology geek and works with PixelCrayons as a Sr. Technology Consultant. He possesses in-depth knowledge of different web development technology and helps our clients to choose the best technology as per their needs.

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