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What are Beacons? How Do They Help Businesses? [Infographic]

What are Beacons? How Do They Help Businesses? [Infographic]
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Beacons are the buzzword these days, more for the business utility they offer.  Beacons are smart devices that can easily connect with and communicate with a smart-phone. Beacons transmit a unique ID that can be detected by mobile apps.

Beacons are easy to install and work indoors. These devices can be used to determine the location of a things, people and places.

Beacons present an excellent opportunity for marketers to connect and engage with existing and potential customers.

If consumers walk past a particular mall or a shop, the retailer can redirect them to an online portal that may provide discounts or other such offers.

PixelCrayons provides end to end solutions for mobile experiences using the latest beacon technologies. The company gets a clear understanding of the marketing objective and provides innovative solutions for all kinds of business verticals.

We help you easily track the number of customers walking into your stores create an appropriate loyalty programme for your business.  The services include:

1. Proximity Marketing

2. Mobile Coupons

3. Loyalty & Rewards

4. Push Messaging & Contextual Targeting

Varun Bhagat is a technology geek and works with PixelCrayons as a Sr. Technology Consultant. He possesses in-depth knowledge of different web development technology and helps our clients to choose the best technology as per their needs.

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