Magento or WooCommerce or OpenCart: which is the best eCommerce website in 2017? This is one of the most debatable questions in this era of online shopping. Since e-commerce website development is booming, its tools to are in high demand. Whether you are an experienced online retailer or dipping your toe into the ocean of eCommerce for the first time, the plethora of online shopping cart options can be intimidating and confusing too.

Even if you narrow down the shopping cart list and include only open-source shopping carts, you are still left with a few choices. In order to help you to choose the right shopping cart, here we are comparing three popular carts: Woocommerce, Magento and OpenCart. We hope that this article helps you to find a suitable cart as per your business needs.

Stay Updated: How to Choose Custom and Open Source Ecommerce Platforms?

Magento Vs WooCommerce Vs OpenCart: Market Share

First let’s look at the statistics for websites using eCommerce technologies as on January 2016:

E-commerce technologies Web Usage Statistics

Here, we can see that Magento is used by 14% of the websites and OsCommerce is used by 2% of the websites.

Magento Vs WooCommerce Vs OpenCart: Feature Comparison

Now, compare features of these three eCommerce carts and choose one that offers maximum features according to your business type:


Watch the video for understanding the major difference between Magento and Woocommerce:

Read More: Magento 2.1: Do you really need it?

Woocommerce, Magento & OpenCart Description:


Started in the year 2008, OpenCart is a simple eCommerce tool that can manage the needs of basic as well as advanced stores. It is backed by its own set of extensions and themes. In terms of pricing, its themes can be free of charge or reach up to about $60-70 per unit.

Located in Hong Kong, OpenCart can be run on virtually any server configuration that supports databases plus PHP. OpenCart interface is pretty straightforward; therefore, there’s no need to learn any rocket science to get started with this tool.

OpenCart is generally for those looking to operate a basic online retail store. If you like simplicity but do not want to sacrifice too much in the features department, it’s a great choice.


OpenCart provides lots of features. The order processing is sufficient for almost all businesses, catalog functionality is powerful, and you will discover scores of extensions.

Theme availability is also good. You will find 353+ OpenCart themes on ThemeForest.

Ease of Use

OpenCart is quite simple to operate. There is a minor learning curve, but that is a fact with any software, and OpenCart is quite manageable, even for a novice.


OpenCart’s Search engine optimization is not the best and out of the box, but it is good enough.

Pros and Cons of OpenCart:



Magento was also released in the year 2008 like OpenCart, although it has by this time grown to a status greater than that of OpenCart. The two factors that truly set Magento ahead of the competitors are its flexibility and high learning curve.

If you need power and are ready to invest some effort to study the system, you should use Magento. Magento is the platform of choice for numerous large e-commerce websites and will scale as your business expands.


Magento is our recommendation for power users. The functions are amazing, and it is nicely architected that allows for a flourishing community of third-party developers to develop incredibly sophisticated themes and modules. These modules are usually more costly than OpenCart and WooCommerce modules; however, they are very solid and nicely written.

Theme availability is also nice. There are 379+ Magento themes on ThemeForest.

Ease of Use

Magento has the highest learning curve of the three. Although it may take some time to get accustomed to it, as soon as you get it, you will have an effective platform at your feet.


Magento provides great SEO features. 

Pros and Cons of Magento:



WooCommerce is not an independent CMS but is a nice solution that operates within WordPress. It can easily take advantage of the WordPress ecosystem, and that signifies, you have at your disposal the wide variety of WordPress plugins and themes readily available for use. If you are looking to enhance your website with very basic eCommerce functionality, WordPress coupled with WooCommerce is a superb choice.


In terms of features, WooCommerce is extremely barebones. Things that are overlooked in Magento and OpenCart are nowhere to be found in WooCommerce, although the majority are available as add-ons modules.

Theme availability is satisfactory. There are 239 WooCommerce themes on ThemeForest. Nevertheless, this is not a fair comparison to the others, since you can operate WooCommerce on virtually any WordPress theme, but outcomes will differ.

Ease of Use

WooCommerce is quite easy-to-use. It plugs straight into WordPress (which the majority are already familiar with), as well as supported by numerous popular WordPress themes. It is a terrific way to enhance your current WordPress website with a store, or create a new website wherein you wish to utilize well-known WordPress functionality and themes.


WooCommerce, being a WordPress plugin, enables you to utilize numerous powerful WordPress SEO solutions.

Pros and Cons of WooCommerce

Magento_Vs_WooCommerce_Vs_OpenCart_logo Pros and Cons


This description of these three eCommerce carts definitely helps you to choose the best one to suits your online shop needs. If you have any other query regarding magento website development, woocommerce development, and opencart development, feel free to contact PixelCrayons: the leading eCommerce website development company in India.

About the Author

Varun Bhagat is a technology geek and works with PixelCrayons as a Sr. Technology Consultant. Varun has written 500+ technology-related blogs and helps our clients to choose the best technology as per their needs.

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