{"id":12108,"date":"2022-08-25T07:42:45","date_gmt":"2022-08-25T11:42:45","guid":{"rendered":"https:\/\/www.pixelcrayons.com\/blog\/?p=12108"},"modified":"2025-12-29T06:15:12","modified_gmt":"2025-12-29T10:15:12","slug":"mobile-app-statistics","status":"publish","type":"post","link":"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/","title":{"rendered":"10\u200c \u200cTop\u200c \u200cMobile\u200c \u200cApp\u200c \u200c\u200cStatistics \u200cFor\u200c \u200c2026"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">With more people using mobile devices than ever, we see an explosion of smartphones and tablets on the market, promising greater functionality and convenience. A barrage of mobile apps further adds to the users&#8217; experience. No wonder the Mobile apps market is expected to mark over <strong>$935 billion<\/strong> in revenue by 2026.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12137 size-full\" title=\"mobile app development\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/mobile-app-development.jpg.webp\" alt=\"mobile app statistics\" width=\"1080\" height=\"625\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/mobile-app-development.jpg.webp 1080w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/mobile-app-development-300x174.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/mobile-app-development-1024x593.jpg.webp 1024w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/mobile-app-development-768x444.jpg.webp 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Do you want to know some mind-boggling facts and estimates about mobile apps, their downloads, and their usage? Here are the top 10 recent mobile app statistics that you should know and use to make your app in line with your target market in 2025 and beyond.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Key_Mobile_App_Statistics_for_2026\" >Key Mobile App Statistics for 2026<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Number_of_Mobile_App_Users_Worldwide\" >Number of Mobile App Users Worldwide<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Social_Media_Apps_are_the_Highest_Downloaded_Apps\" >Social Media Apps are the Highest Downloaded Apps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Number_of_Apps\" >Number of Apps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Global_Mobile_Advertising_Spend\" >Global Mobile Advertising Spend<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Daily_Internet_Access\" >Daily Internet Access<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Mobile_App_Retention\" >Mobile App Retention<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Mobile_App_Revenue\" >Mobile App Revenue<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#App_Outlook_Matters\" >App Outlook Matters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Mcommerce_Purchase\" >Mcommerce Purchase<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Global_Market_Share\" >Global Market Share<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Free_vs_Paid_Apps\" >Free vs Paid Apps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/#Final_Words\" >Final Words<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Key_Mobile_App_Statistics_for_2026\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Key Mobile App Statistics for 2026<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The number of people using smartphones will continue to grow. Also, mobile apps have taken the world by storm, and according to one estimate, the app economy will be worth <strong>$7 trillion<\/strong> within five years. That\u2019s more than the entire GDP of every country in the world combined!<\/span><\/p>\n<hr \/>\n<h2><a href=\"https:\/\/www.pixelcrayons.com\/contact-us?utm_source=PC+Blog%2F+Mobile+App+Stats&amp;utm_medium=Hire+mobile+app+developers%2Fbanner&amp;utm_campaign=SR-SN\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20230 size-full\" title=\"Mobile App\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App.jpg.webp\" alt=\"Mobile App\" width=\"1600\" height=\"428\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App.jpg.webp 1600w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-300x80.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-1024x274.jpg.webp 1024w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-768x205.jpg.webp 768w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-1536x411.jpg.webp 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/h2>\n<hr \/>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Number_of_Mobile_App_Users_Worldwide\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Number of Mobile App Users Worldwide<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">Do you have any idea how the demand for mobile applications is increasing day by day? If you don\u2019t know about this and are looking for mobile app development, then do not get confused and look at the growing number of mobile applications that tell the <\/span><b>popularity and authenticity of the mobile applications<\/b><span style=\"font-weight: 400;\">.<\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">By <\/span><b>2024<\/b><span style=\"font-weight: 400;\">, the number of mobile users worldwide is grown to<\/span><b> 7.26 billion<\/b><span style=\"font-weight: 400;\">. The following image (source: Statista) shows the forecast number of mobile users worldwide from<\/span><b> 2020 to 2025<\/b><span style=\"font-weight: 400;\">. <\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20209 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Forecast-number-of-mobile-users-worldwide-from-2020-to-2025.jpg.webp\" alt=\"Forecast number of mobile users worldwide- Mobile app statistics\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Forecast-number-of-mobile-users-worldwide-from-2020-to-2025.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Forecast-number-of-mobile-users-worldwide-from-2020-to-2025-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Forecast-number-of-mobile-users-worldwide-from-2020-to-2025-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Social_Media_Apps_are_the_Highest_Downloaded_Apps\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Social Media Apps are the Highest Downloaded Apps<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">Nearly<\/span><span style=\"font-weight: 400;\"><strong> 37 billion<\/strong> apps have been downloaded globally from the App Store and Google Play. TikTok becomes the fifth app to surpass <strong>3.5 billion<\/strong> downloads in total. Instagram downloads decreased by <strong>7%<\/strong> from quarter to quarter, yet it was still the app&#8217;s second-best total since at least 2014.<\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20212 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Social-Media-Apps-are-the-Highest-Downloaded-Apps.jpg.webp\" alt=\"Social Media Apps are the Highest Downloaded Apps\" width=\"800\" height=\"1210\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Social-Media-Apps-are-the-Highest-Downloaded-Apps.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Social-Media-Apps-are-the-Highest-Downloaded-Apps-198x300.jpg.webp 198w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Social-Media-Apps-are-the-Highest-Downloaded-Apps-677x1024.jpg.webp 677w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Social-Media-Apps-are-the-Highest-Downloaded-Apps-768x1162.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Most downloads from the top three publishers in the globe last quarter were from their separate portfolios of non-game apps: Meta, Google, and ByteDance. The other top 10 businesses were mostly game publishers. The leading publisher for the quarter was Meta, which surpassed <strong>600 million<\/strong> downloads to take second place to Google.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Number_of_Apps\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Number of Apps<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">According to Statista, consumers are expected to download <strong>143 billion<\/strong> mobile apps from the Google Play Store in 2026, up from <strong>111 billion<\/strong> apps downloaded in 2021, a nearly <strong>30%<\/strong> increase. In contrast, users are expected to download <strong>over 38 billion<\/strong> apps from the Apple App Store in 2026, up about <strong>15%<\/strong> from the number of downloads in 2021.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20214 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Downloads-Worldwide-from-2021-2026.jpg.webp\" alt=\"Mobile App Downloads Worldwide-mobile app statistics\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Downloads-Worldwide-from-2021-2026.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Downloads-Worldwide-from-2021-2026-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Downloads-Worldwide-from-2021-2026-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/span><\/p>\n<hr \/>\n<h2 style=\"text-align: justify;\"><a href=\"https:\/\/www.pixelcrayons.com\/contact-us?utm_source=PC+Blog%2F+Mobile+App+Stats&amp;utm_medium=Hire+iOS+app+developers%2Fbanner&amp;utm_campaign=SR-SN\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20231 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers.jpg.webp\" alt=\"iOS Developers\" width=\"1600\" height=\"428\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers.jpg.webp 1600w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers-300x80.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers-1024x274.jpg.webp 1024w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers-768x205.jpg.webp 768w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/iOS-Developers-1536x411.jpg.webp 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/h2>\n<hr \/>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">So it could be considered that Google Play Store is more accessible because of Android\u2019s market share. You can also look at it and realize that the Google Play Store could be a more competitive market for your app. What competitive markets are best for your business is up to you now. You can <a href=\"https:\/\/www.pixelcrayons.com\/hire\/app-developers?utm_source=PC-Blog-app-statistics&amp;utm_medium=app-developers&amp;utm_campaign=DC\" target=\"_blank\" rel=\"noopener\">hire app developers<\/a> &amp; get an app developed of your choice.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Global_Mobile_Advertising_Spend\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Global Mobile Advertising Spend<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Global Mobile Advertising Spend is anticipated to record <strong>362 billion US dollars<\/strong> globally in 2023. According to the most recent figures, spending would reach around <strong>402 billion<\/strong> by 2024, an increase of <strong>4.6%<\/strong> from the previous year.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20215 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-ad-spending-worldwide-2018-2024.jpg.webp\" alt=\"Mobile ad spending worldwide 2018 2024\" width=\"799\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-ad-spending-worldwide-2018-2024.jpg.webp 799w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-ad-spending-worldwide-2018-2024-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-ad-spending-worldwide-2018-2024-768x577.jpg.webp 768w\" sizes=\"auto, (max-width: 799px) 100vw, 799px\" \/><\/span><\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">Mobile Ads have become one of the best ways to increase your market value. With the help of Mobile Advertising, you can do this. How? Do you know that any free apps gain revenue by selling ad space? So use this opportunity to buy ad space in that popular free app and make your presence known to users. <\/span><b>Have a free app? This is your opportunity to sell ad space to gain revenue<\/b><span style=\"font-weight: 400;\">.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Daily_Internet_Access\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Daily Internet Access<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">In the year 2026, people will be spending far more time on <\/span><b>Mobile Devices<\/b><span style=\"font-weight: 400;\">. According to GWI research, the &#8220;average&#8221; global internet user uses the internet across all devices for almost 6 hours, 40 minutes daily. The amount of time people spend on an average daily has increased by 4 minutes (+1.0%) from the last year. Four minutes per day add up to <strong>1.5 billion<\/strong> extra days of internet use by the end of 2026.\u00a0<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">According to the most recent data, people worldwide are expected to log on for more than 780 trillion minutes in 2024 alone.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20216 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/DAILY-TIME-SPENT-USING-THE-INTERNET.jpg.webp\" alt=\"DAILY TIME SPENT USING THE INTERNET\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/DAILY-TIME-SPENT-USING-THE-INTERNET.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/DAILY-TIME-SPENT-USING-THE-INTERNET-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/DAILY-TIME-SPENT-USING-THE-INTERNET-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Most people access the internet through mobile devices. Users aren\u2019t going to wait until they have access to a laptop to do their research; they want immediate results. Considering this fact, you are suggested to switch to a mobile app if you are looking for a successful business.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Mobile_App_Retention\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Mobile App Retention<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The user retention rate should be the main consideration when creating a mobile app. We are aware that maintaining higher user retention rates is not always easy, but it is crucial to attempt various strategies.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Let&#8217;s first define what the mobile app retention rate means.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The mobile app retention rate calculation depends on how long customers use the app after installing it. The higher the mobile app user retention rate, the longer most users use the program continuously. The 30 days following an app user&#8217;s installation on a mobile device are used to assess the user retention rate for mobile apps.<\/span><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>Read Also: <a href=\"https:\/\/www.pixelcrayons.com\/blog\/dedicated-teams\/tips-to-improve-app-conversion-rate\/\" target=\"_blank\" rel=\"noopener\">Top 15 Tips To Improve App Conversion Rate in 2026<\/a><\/strong><\/span><\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The user retention rate varies depending on the type and genre of mobile app development. The typical mobile app retention rates by industry type are shown below:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20222 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Retention.jpg.webp\" alt=\"Mobile App Retention- mobile app statistics\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Retention.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Retention-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-App-Retention-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Mobile_App_Revenue\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Mobile App Revenue<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">According to app sales data, mobile apps might generate over <strong>$935 billion<\/strong> in revenue this year. The popularity of smartphones and tablets increased in-app advertising and paid downloads revenue. Global mobile app revenue was <strong>$365 billion<\/strong> in 2018, and a five-year forecast predicted that the revenue would triple.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Publishers of both gaming and non-gaming apps anticipate continued revenue growth through 2021 and beyond.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20223 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-Apps-Revenue-2014-2023.jpg.webp\" alt=\"Mobile Apps Revenue 2014 2023\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-Apps-Revenue-2014-2023.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-Apps-Revenue-2014-2023-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Mobile-Apps-Revenue-2014-2023-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">If you weren&#8217;t sure about the mobile app demand, rest assured. The demand for mobile apps is high. Over the past ten years, app revenue has increased significantly, and this growth is expected to continue. It is not too late to begin your mobile app journey.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"App_Outlook_Matters\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>App Outlook Matters<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\">Mobile app development services are now focusing on predictive analytics and artificial intelligence, which will be used in future apps to offer better UX and UI. Let\u2019s have a look at some of the reasons why users prefer mobile apps, as per yellowfinddigital.<\/span><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>Read Also: <a href=\"https:\/\/www.pixelcrayons.com\/blog\/dedicated-teams\/mobile-app-monetization\/\">Mobile App Monetization in 2026: What You Need to know?<\/a><\/strong><\/span><\/p>\n<hr \/>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Mcommerce_Purchase\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Mcommerce Purchase<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The outburst of COVID-19 boomed mobile commerce sales in 2020. About <strong>18%<\/strong> of consumers turned to online shopping.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">However, the effects of the pandemic have a lasting impact on mobile trends. It has already surpassed <strong>$360 billion<\/strong>, and it appears that the ongoing expansion of mCommerce is inevitable. By 2026, it is predicted that this value will have virtually doubled, totaling <strong>$710 billion<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">But how many online retailers have mCommerce websites? The market for mobile eCommerce is anticipated to account for <strong>41.6%<\/strong> of all eCommerce sales by the end of 2023 and <strong>44%<\/strong> by 2026, gradually balancing the ratio of mobile to eCommerce.<\/span><\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20225 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/US-Mcommerce-sales-2019-2024.jpg.webp\" alt=\"US Mcommerce sales 2019 2024\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/US-Mcommerce-sales-2019-2024.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/US-Mcommerce-sales-2019-2024-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/US-Mcommerce-sales-2019-2024-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Global_Market_Share\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Global Market Share<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">In 2021, the mobile application market&#8217;s gaming application sector had the highest revenue share <strong>(42.94%+)<\/strong>. The market is also predicted to maintain its dominance during the forecast period due to a remarkable estimated increase in the population of gamers and, as a result, the number of mobile gaming applications in countries like China and India.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Additionally, iOS, Android, and Windows are the three primary Operating System (OS) platforms utilized to develop mobile games. Although many games were downloaded to Android OS in 2019, iOS made more income due to the greater prevalence of premium games.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20226 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Global-Mobile-Application-Market.jpg.webp\" alt=\"Global Mobile Application Market- mobile app statistics\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Global-Mobile-Application-Market.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Global-Mobile-Application-Market-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Global-Mobile-Application-Market-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">From 2023 to 2030, the music and entertainment application segment will experience a noteworthy CAGR of over <strong>13.9%<\/strong>. This part covers music and entertainment applications, including Netflix, HBO NOW, Tinder, Spotify, YouTube, Amazon Prime, and Hulu. In terms of music and entertainment income in the US in 2018, Netflix came second to YouTube.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Due to the rising popularity of streaming services, there has been a significant increase in the use of music and entertainment apps. With the help of live streaming apps like Netflix, YouTube, and Instagram, users can share live videos with a larger audience and interact with them frequently.<\/span><\/p>\n<hr \/>\n<h2 style=\"text-align: justify;\"><a href=\"https:\/\/www.pixelcrayons.com\/contact-us?utm_source=PC+Blog%2F+Mobile+App+Stats&amp;utm_medium=Hire+android+app+developers%2Fbanner&amp;utm_campaign=SR-SN\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20232 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App.jpg.webp\" alt=\"Android App\" width=\"1600\" height=\"428\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App.jpg.webp 1600w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App-300x80.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App-1024x274.jpg.webp 1024w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App-768x205.jpg.webp 768w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Android-App-1536x411.jpg.webp 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/h2>\n<hr \/>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Free_vs_Paid_Apps\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Free vs Paid Apps<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Your monetization strategy should be one of the first considerations when developing a mobile app. You might consider imposing fees for app downloads. But if you charge for it, will people still download your app?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Let&#8217;s compare the quantity of free and premium app downloads. Global downloads are almost exclusively free. Free apps generate <strong>98%<\/strong> of all app revenue worldwide, but only a small percentage of consumers are prepared to pay for downloads.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Less mobile users will download the app if you charge for downloads at first. This is because most individuals are accustomed to receiving free downloads.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Just have a peek at your smartphone. Do you have any installed applications that you paid for? If you do, you&#8217;re not the majority.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Paid app users, however, are more likely to be active users. They won&#8217;t spend money on something they won&#8217;t ever utilize. But you may still make money with your software without charging for downloads.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">If you run an existing company and have an app as an extension, you should give out free downloads to attract more customers. No one expects users to pay for downloads. This is because the vast majority of programs that are sold in the Apple App Store and Google Play Store are free.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20227 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Free-vs-Paid-Apps.jpg.webp\" alt=\"Free vs Paid Apps\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Free-vs-Paid-Apps.jpg.webp 800w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Free-vs-Paid-Apps-300x225.jpg.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2020\/05\/Free-vs-Paid-Apps-768x576.jpg.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Which to offer? Free apps or paid ones? Well, this depends on your choice and priority, like how you plan to bring in revenue and how you\u2019ll engage new users and keep them coming back. Keeping into consideration this need, you can make a choice.<\/span><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>Also Read:\u00a0<a href=\"https:\/\/www.pixelcrayons.com\/blog\/software-development\/app-ideas\/\" target=\"_blank\" rel=\"noopener\">40 Top App Ideas for 2023: It\u2019s High Time To Get Started<\/a><\/strong><\/span><\/p>\n<hr \/>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Final_Words\"><\/span><span style=\"font-family: 'arial black', sans-serif; font-size: 28px;\"><b>Final Words<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">The year 2026 will remain significant for the mobile app market. Every data we studied reveals that, even though mobile usage and penetration are at an all-time high, the trend is still rising. In order to better understand the mobile app market from a download and usage viewpoint, utilize this blog post as a reference.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-weight: 400;\">I<\/span><span style=\"font-weight: 400;\">f you are planning to start your business with an android, then you can <strong><a href=\"https:\/\/www.pixelcrayons.com\/hire\/mobile-app-developers?utm_source=PC+Blog%2F+Mobile+App+Stats&amp;utm_medium=hire+mobile+app+developers%2FSR-SN&amp;utm_campaign=SR-SN\" target=\"_blank\" rel=\"noopener\">hire mobile app developers<\/a><\/strong>. Here, you can have a good and affordable service.<\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-family: arial, helvetica, sans-serif;\">Good luck with your startup!<\/span><\/p>\n<hr \/>\n<p><a href=\"https:\/\/www.pixelcrayons.com\/contact-us?utm_source=PC+Blog%2F+Mobile+App+Stats&amp;utm_medium=Contact+us%2Fbanner&amp;utm_campaign=SR-SN\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-19488 size-full\" src=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22.png.webp\" alt=\"contact-us\" width=\"1600\" height=\"428\" srcset=\"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22.png.webp 1600w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22-300x80.png.webp 300w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22-1024x274.png.webp 1024w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22-768x205.png.webp 768w, https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2021\/08\/Frame-22-1536x411.png.webp 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<hr \/>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With more people using mobile devices than ever, we see an explosion of smartphones and tablets on the market, promising greater functionality and convenience. A barrage of mobile apps further adds to the users&#8217; experience. No wonder the Mobile apps market is expected to mark over $935 billion in revenue by 2026.\u00a0 Do you want [&hellip;]<\/p>\n","protected":false},"author":4310,"featured_media":21402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2414],"tags":[2187,2185,2166,2165,2188,2186,2172,2184,2168,2167,2170,2169,2171],"class_list":["post-12108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software-development","tag-android-app-stats","tag-android-stats","tag-app-stat","tag-app-stats","tag-ios-app-stats","tag-ios-stats","tag-latest-mobile-app-stats","tag-mobile-app-development-stats","tag-mobile-app-stat","tag-mobile-app-stats","tag-top-mobile-app-stat","tag-top-mobile-app-stats","tag-top-mobile-app-stats-for-2020"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10\u200c 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\u200c2026","og_description":"Here are the top 10 mobile app statistics that you should know and use to make your app in line with your target market in 2026 and beyond.","og_url":"https:\/\/www.pixelcrayons.com\/blog\/software-development\/mobile-app-statistics\/","og_site_name":"PixelCrayons","article_publisher":"https:\/\/www.facebook.com\/PixelCrayons","article_published_time":"2022-08-25T11:42:45+00:00","article_modified_time":"2025-12-29T10:15:12+00:00","og_image":[{"width":800,"height":600,"url":"https:\/\/www.pixelcrayons.com\/blog\/wp-content\/uploads\/2022\/08\/Mobile-app-statistics.jpg.webp","type":"image\/webp"}],"author":"Varun Bhagat","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/x.com\/instinctvarun?lang=en","twitter_misc":{"Written by":"Varun Bhagat","Est. reading time":"11 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