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According to Grand View Research, the global market for mobile applications was valued at USD 228.98 billion in 2023. It is expected to expand at a compound annual growth rate of 14.3% from 2024 to 2030.

Mobile apps are taking over the world, becoming an important part of many people’s lives. As technology continues to advance, so do mobile app developers and consumers. 

The success of your mobile app depends on its ability to remain relevant and provide a superior experience compared to websites. This helps you beat your technologically advanced competitors and thrive in the mobile environment. Keeping up with the latest mobile app development trends in the business is the first step in accomplishing that.

Let’s examine some mobile app trends in greater depth for 2024. Here is the list of latest mobile app development trends for 2024.



Top Mobile App Development Trends for 2024:

  • Rise of 5G
  • Apps for Foldable Devices
  • AR & VR
  • Wearable App Integration
  • IoT
  • Cloud-app Storage
  • Food and Delivery Apps
  • Instant Apps
  • Mobile Learning
  • Cloud Computing Integration

Let’s talk about these top mobile app development trends in an elaborative way:

1. Rise of 5G

5G smartphone connectivity

The 5G deployment will significantly impact app patterns in 2024. This technology can potentially revolutionize the creation and use of mobile applications for developers, resellers, and artists.

Examine the anticipated 5G smartphone connectivity rise over the next four years. Between 2020 and 2021, there were almost 3.5 times as many 5G connections. In 2022–2024, these links will nearly triple once more. 

What does this signify for the creation of mobile apps?

Efficiency and speed will increase significantly. 5G is anticipated to increase traffic capacity and network efficiency while delivering a 10x reduction in latency. Depending on the mobile network provider, 5G is expected to be 100 times quicker than 4G.

In the end, 5G adoption will improve mobile app functioning. As a result, programmers can enhance programs with new features without detrimentally impacting their functionality.

Developers and mobile app resellers should use 5G network speed when testing and developing an app.


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2. Apps for Foldable Devices

Apps for Foldable Devices

According to Statista, the global foldable and rollable smartphone market revenue increased by 4.5 billion US dollars in 2020, totaling 5.5 billion dollars. The market is expected to develop at a CAGR of more than 80% to reach over 105 billion US dollars between 2020 and 2025.

 

All mobile users will benefit from the gadget being folded to provide a larger screen in the following ways:

  • A bigger screen provides a rich, immersive experience.
  • A user can handle several tasks at once with multiple windows.

Video streaming and gaming apps can best take advantage of foldable devices by simply increasing the size of their screens or using the extra room to provide more information and controls. Thus, one of the main trends in app development in 2024 will be creating apps with the screen in mind.


Read Also: 10‌ ‌Top‌ ‌Mobile‌ ‌App‌ ‌‌Statistics ‌For‌ ‌2024


3. AR & VR

One of the greatest inventions for creating new prospects for companies from many industries is augmented and virtual reality.

Here are some key data by Statista to understand its market status:

  • The AR and VR market is expected to bring in US$38.6 billion in revenue in 2024.
  • The market is predicted to grow to a value of US$58.1 billion, with a compound yearly growth rate of 10.77%.
  • AR Software is the largest market category within the AR & VR market, with a projected market value of US$13.0 billion by 2024.
  • Within this market, the US is the largest source of revenue, with a forecast market volume of US$10,260.0 million in 2024.
  • There will be 3,674.0 million users worldwide using AR and VR combined by 2028.

Businesses across various industries can benefit from both VR and AR technologies. For instance,

this cutting-edge technology is already used in the retail sector. Therefore, users of the Nike app can scan their feet and receive highly accurate sizing recommendations. With this functionality, online buyers may safely order shoes without worrying about the wrong size.

Take a look at the below examples:

Pokemon Go made AR possible in mobile app games. However, today’s AR applications are also more helpful for other apps.

L’Oreal Paris uses AR in their Style My Hair app.

L'Oreal Paris uses AR

The software uses augmented reality technology to show users several hair colors and styles straight on their device. Using augmented reality, L’Oreal has developed a virtual makeup software that allows users to preview how makeup appears on their faces.

Even Google Maps launched a “Live View” feature that allows users to view real-time turn-by-turn directions on pictures of the actual world. The program can determine a user’s precise location by having them direct their device’s camera at structures and street signs.


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4. Wearable App Integration

Wearable technology is a popular mobile app industry trend already ruling the world. As per Whatech, the wearable device app development services market is anticipated to expand at a CAGR of 8.7% from 2024 to 2032. The industry is expanding steadily, with the increasing need for data-driven insights and decision-making across various sectors.

This year, we witnessed many significant developments in the wearable technology sector. Apple released information about WatchOS 8. It updated the UI for Apple Watch users and added new functions, such as watch faces, increased wallet access, and more.

Even Google unveiled a unified platform for wearables that combines its wear operating system with Samsung’s Tizen software platform, reducing app startup speeds by 30%.

It represents the growth of wearable technology, which will be one of the key mobile app trends in 2024.

In other words, businesses and app developers should prepare apps that offer consumers of Smartwatches and wearables an outstanding digital experience, giving them a clear advantage over those without.

Take advantage of this trend in mobile app development to reach out to your target audience and provide them with a flawless online experience with the help of mobile app development companies.


Also Read: 12 Best Augmented Reality(AR) Apps for Android and iOS


5. Internet of Things

The idea of the IoT is not brand-new. However, the increased use of mobile devices across a wide range of industries and product categories has given the Internet of Things what seem to be limitless prospects.

People are used to using technology to make their lives better daily. The Internet of Things, also known as IoT, expands the network of gadgets linked to the Internet and offers users convenience and automated control. Smart home technologies are a prime illustration of the growth of IoT and mobile app development.

Mobile apps can connect to home security systems, lock or open a front door, and change a home’s thermostat from a distance. They can also connect to refrigerators and other home appliances.

According to Precedence Research, the global Internet of Things (IoT) market was estimated at USD 405.69 billion in 2023 and is expected to grow at a CAGR of 22.68% to reach approximately USD 3,152.17 billion by 2023. 

Internet of Things graph

The graph shows that the IoT is anticipated to grow steadily over the next few years, with software driving this growth. There are more IoT devices available than ever before.

As stated by Statista:

  • The global IoT market is predicted to generate an astounding US$1,387.00 billion in sales, a huge increase from current estimates by 2024.
  • The Automotive IoT segment is anticipated to lead the market, with a significant market volume of US$494.20 billion in the same year.
  • The market will expand at a 12.57% CAGR from 2024 to 2028, reaching a spectacular US$2,227.00 billion global volume by 2028.
  • Compared globally, China is predicted to come out on top, earning US$576.80 billion in revenue in 2024.

It demonstrates the nation’s robust presence and sway in the IoT industry. The Internet of Things market is growing quickly in the US, where businesses are significantly investing in linked autos and smart home appliances.

6. Beacon Technology

Various sectors have adopted beacon technology. Beacons may enhance almost any smartphone app with sophisticated features, ranging from retail to healthcare and hospitality.

The first mobile app beacons were created in 2013. However, this mobile app trend has advanced significantly in recent years.

Here’s an example of how mobile apps and beacons interact. Assume you are a mobile app developer who serves stores as a reseller. If the app is installed on the user’s smartphone, your clients can put beacons in their stores to establish a Bluetooth connection. Users can receive fast notifications about sales and specials on products in a store by simply passing by a beacon.

In-store beacons can also track customer activity. They can determine whether a user spends a lot of time in a specific aisle. The app can send out push notifications automatically to encourage the sale of such products later.

Proximity marketing is the primary advantage of beacon technology. It enhances the user experience on a mobile app.

advantage of beacon technology

According to Statista, the market for beacon technology is expanding at a compound annual growth rate of 59.8%. The market value is projected to reach $56.6 billion by 2026. It is over ten times the amount invested in 2016 ($519.6 million).

7. On-demand App

On-demand mobile app development is expected to grow in 2024. Apps like Uber and Airbnb have demonstrated their success in this market.

Annually, users spend $57.6 billion on on-demand services. Here are a few examples of how applications might revolutionize the on-demand market:

On demand mobile app development

  • Laundry service
  • Doctors on-demand
  • Virtual tutors and coaches
  • Food delivery
  • House cleaning
  • Maintenance services
  • Fitness on-demand
  • Pet care
  • Barber and beauty salon

The possibilities appear limitless with on-demand apps. This is a fantastic chance for you, as a mobile app reseller, to grow your clientele. By utilizing on-demand capabilities, you can add more sophisticated features to your clients’ apps, which will boost revenue for all parties involved.


Read Also: Top Mobile App Development Technologies for 2024


 

 

8. Instant Apps

Android Instant Apps were introduced a few years ago. However, utilization and development are expected to increase in 2024. Developers can create quick app experiences using Android Studio to increase app discovery. Users don’t need to install the app to test it out. They can simply click the “try now” button to get started.

It won’t always be the complete software version because instant apps are limited in size. However, these restrictions can be altered in the upcoming years.

Mobile app users expect a better user experience. Giving customers access to an app without requiring them to download it is a fantastic way to do it.

Android Instant Apps

According to Business Research Insights, the market for instant messaging apps was valued at USD 24210 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 9.3% to reach USD 58843 million by 2032.

9. Mobile Learning

According to Mordor Intelligence, the size of the mobile learning market is projected to be USD 76.08 billion in 2024. It is projected to increase at a compound annual growth rate (CAGR) of 24.78% to reach USD 230.12 billion by 2029. So, the creation of mobile apps will change due to promising mobile app industry trends such as mobile learning.

There are various reasons why mobile learning is well-known. First, it makes education more approachable. Since learners can study from anywhere, they feel more in control. Learning has become more participatory and enjoyable because of experiences like 360-degree learning and continuous feedback.

Businesses currently favor mobile learning due to its advantages in course completion rates, learning speed, engagement levels, and information retention.

Therefore, there is a significant need for mobile learning apps. If you have a plan or an innovative idea for introducing a mobile learning solution to teach your personnel, contact a group specializing in education app development now.

Mobile Learning

10. Cloud Computing Integration

Cloud computing is not a new concept, its full impact on the mobile app market has not yet been realized. However, you should definitely keep an eye out for this trend in mobile app development. In 2024, cloud computing will provide various opportunities for mobile development.

Cloud storage technology can enhance mobile app performance. Rather than saving information locally on the user’s device, apps can perform sophisticated functions and store data on the cloud.

This is a cost-effective development solution in addition to streamlining development procedures. Here are some key statistics to understand its growth:

  • According to statistics provided by GlobeNewswire, the cloud computing industry is anticipated to grow at a compound annual growth rate (CAGR) of 16% from 2023 to 2032, reaching a value of USD 2321.1 billion. Several advancements, including data security and privacy, SaaS, ML, and AL, drive its exponential expansion.
  • Europe’s cloud services market is expected to develop at a compound annual growth rate (CAGR) of 9% between 2023 and 2028.
  • The professional cloud services market in North America is expected to develop at a compound annual growth rate (CAGR) of 15.23% between 2023 and 2028.
  • Gartner analysts’ research indicates that by 2025, 85% of companies will adopt a cloud-first strategy.

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Wrapping Up

So, which mobile app industry trend will dominate in 2024? Only time shall tell that. However, what’s clear is that smartphone users are well set to have a good time. As for mobile app developers and development, that battleground will remain as competitive as it has always been.

If you are still confused, you can hire a freelance mobile app developer or can contact a mobile app development company to help you assist in kickstarting your mobile app journey.

What do you think about these trends in mobile app development that will rule 2023? Let’s discuss this in the comment box.

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