
Parvessh Agarwal
Founder & CEO
An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.
LinkedIn →An SEO specialist helps your website get found in Google and AI search without paying for ads. You get a dedicated specialist, or a small team. They treat search as a source of revenue that grows over time, not a rankings chart to screenshot. We vet every specialist on real sites before they touch yours. They work inside your website system and team meetings, with your content and developer teams. You can scale monthly without hiring. You meet the person who would run the work before any contract is signed.
Interview before signing · Scale monthly

Try before you commit
Work together on a real brief for up to 14 days, then decide whether to scale.
Hiring an SEO specialist through PixelCrayons gets you a vetted technical, content and AI search expert inside your team. They make your site easy for search engines to read and plan content by topic. They earn links and add the structured data AI answers cite. A named coordinator supports them. You interview them first and scale monthly.
Real projects for real clients, with results we can show.
Direct prices for brands and companies buying for themselves.
This is not a link-building supplier who knows the word 'schema.' Their job is the whole search channel: what search engines find, what buyers find and what proves both.
Search results move slowly, so the work week to week is what you really judge.
Most weeks mix three kinds of work. First, technical checks. These cover Search Console coverage, crawl errors after a site update and templates that went live without schema. Second, content work. That means briefs for writers, updates to pages that are slipping and internal links that help new pages get found. Third, working with your teams. That might be a ticket telling your developers exactly what to change and why. Or it might be a note to the content team about a group of searches worth winning. The specialist also watches what AI answers say about your market. A page that is cited but never clicked needs a different fix.
Ask them to talk through a traffic drop they diagnosed. A strong candidate can tell a tracking problem from an indexing problem or a real ranking loss. They explain how they worked out which it was. Ask how they would rank a list of technical issues against a queue of content work. Listen for business value, not the order an audit tool printed them in. Ask what they would never do to win a ranking. Be wary of anyone who leads with link counts or promises a position. Also be wary if they can't explain how your developers would get a fix live. Good candidates ask about your business before your rankings.
The usual cause is not the specialist. It is advice with nowhere to go. There is no developer time for technical fixes and no writer for the briefs. Nobody can approve changes to key pages. The audit gets written and the plan gets agreed. Months later, nothing has gone live. The other problem is measurement. If analytics are set up wrongly or conversions are not tracked, nobody can tell whether search is working. Before day one, agree who does what, how quickly and which numbers the work will be judged on. A specialist without developer time is writing a wish list.
Have Search Console, analytics, your website system and a test site ready. Name a developer and a content contact. Share any past site moves, penalties or agency reports, even unflattering ones. Teamwork matters. The specialist writes what is needed, your developer makes the change and the specialist checks it in Google's index. Then check the fit. If you need paid search, that is a performance marketer. If you need lots of articles, you need writers, with SEO briefing them. And if a site move is weeks away, bring the specialist in before it, not after.
We sign an NDA and you describe the site, the stack and the gap.
We confirm when your proposal arrives and propose the specialist whose delivery history fits. You interview the person who'd run your audit before anything is signed.
You confirm the scope, the payment and the access we need. Nothing starts before this.
They get CMS and Search Console access, run a technical baseline and join your stand-ups with your content and dev teams.
Add a second specialist when the content roadmap or a migration demands it; step down once the programme settles. SEO capacity is reviewed monthly, so it changes without a headcount decision.
You make requests, give approvals and see the weekly review in your Prism workspace. Each decision is written down with the result it was meant to bring. See how Prism runs the work →
Meet the people who will do the work before you sign
An SEO specialist for hire on their own brings technical and content skills. Hire through a company that does this work every day and you also get careful reports on traffic and revenue. They keep work that runs for quarters written down.
Every specialist in our team has run live SEO work before yours. That work ran under our own standards and was reviewed weekly. It was held to the reporting standard you will see. Anyone can talk about schema and topic maps in an interview. We would rather see a traffic chart and hear what really caused the change.
You get a named coordinator, an escalation contact and a named second SEO specialist. The second specialist is briefed on your work from day one and follows the plan as it changes. If the first specialist takes leave or leaves, the second steps in without a slow start, even quarters in. A lone freelancer can't offer that. An in-house hire needs a whole team to cover it. You get a specialist and the reporting behind them.
They use your website system, your Slack and your team meetings. They work alongside the content and developer teams you already have. Dedicated means working inside how you already publish and release. You don't hand a ticket queue to a stranger.
A weekly review in Prism is tied to organic traffic and revenue. Technical fixes are logged as they go live. The plan says plainly when a result is still quarters away. We never borrow future results to make this month's slide look better.
A full-time in-house hire is worth it once search is a permanent, central job for you. We'll tell you plainly when it is. This page covers every other case.
| Hiring it yourself | Through PixelCrayons | |
|---|---|---|
| Time to a working specialist | A full hiring cycle: finding people, interviews, notice periods and onboarding | Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed |
| Vetting | A CV and an interview. The truth shows up once rankings move, or don't | A track record on real sites under our own standards, reviewed weekly |
| Management work | All yours: goals, reviews, career growth and leave cover | A named project manager and escalation path included. You review the traffic reports, not manage staff |
| Scaling | A full hiring cycle either way: months to find someone, an awkward exit to remove them | Change size monthly: add a specialist before a site move or content push, step down after |
| Risk when it doesn't work | A wrong hire costs search growth that builds over time and that you can't get back | If the fit is wrong, we propose someone else. The plan and technical audit pass to them at handover |

Founder & CEO
An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.
LinkedIn →
Technical Manager
Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.
LinkedIn →Every engagement
Know who coordinates your engagement, who owns the work and how to escalate an issue.
All engagements. Roles may be combined and vary with your engagement.
Each one says where it applies and links to its full terms.
For eligible managed specialists. Up to 14 calendar days or 80 logged working hours, whichever comes first. End within the trial and pay nothing for eligible trial hours. Continue beyond it and those hours are billed at the agreed rate. Unpaid trial work remains ours if you stop.
Eligible managed-specialist roles only, one trial per customer. Not offered for AI, chatbot, prompt, automation, API-integration or QA work. Brand and graphic designers, brand strategists, video editors, content writers, copywriters and content marketers start with a paid pilot.
Full termsAt least four hours a day inside your core working hours. Two hours plus a daily written handover for the US West Coast.
Managed specialists only; not a staffing promise for project teams.
Full termsYour materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.
All engagements.
Full termsKnow who coordinates your engagement, who owns the work and how to escalate an issue.
All engagements. Roles may be combined and vary with your engagement.
Full termsA freelancer can be the right choice for a single, well-defined task. We are set up for work that needs an accountable team: a named coordinator, delivery reviewed by QA and a senior lead before release, and continuity arrangements written into the engagement. Confidentiality, ownership and escalation terms are agreed in writing before work starts.
Your engineers work at least four hours a day inside your core working hours. We set the window with you before the engagement starts and hold it for as long as the engagement runs. For the US West Coast the live overlap is two hours each morning, with a written handover at the end of every Indian day. We do not run night shifts: engineers who work nights leave quickly, and keeping the same people on your team matters more to us than a longer overlap.
For eligible managed specialists, yes: up to 14 calendar days or 80 logged working hours, whichever comes first. Stop within it and eligible trial hours are free; continue and they're billed at the agreed rate. Unpaid trial work stays ours. Project work and other roles get a paid pilot with scope, acceptance criteria, duration and fee agreed first.
Cancellation, notice and any renewal terms are written into your proposal or statement of work before you accept it. If an engagement ends early, we hand over completed, paid-for work and list any unfinished work separately. For an eligible specialist trial, you can stop within the trial window and pay nothing for eligible trial hours.
How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.
The truth about an SEO hire shows once rankings move, or do not. Our vetting tests how they diagnose problems and rank work by business value. It also tests whether your developers really get the fixes live.
Once we have a complete brief, we confirm when your proposal arrives, and you interview the specialist before anything is signed. Eligible engagements can typically start two to three business days after scope, payment and required access are confirmed. Expect the first fortnight to go on a technical and content baseline before effort goes into new pages.
We won't give you a date; anyone who does is guessing. Technical fixes can show in Search Console within weeks, while new content typically takes a quarter or more to earn authority, and competitive terms longer. We commit to a documented roadmap, monthly movement you can see, and reporting that separates real progress from what's still compounding.
The NDA comes first, then CMS, Search Console and analytics access. The specialist runs a technical and content baseline and writes up what they found before the first month's priorities are agreed. They're in your stand-ups from week one, working alongside your existing content and development teams rather than around them.
Weekly and written, tied to organic traffic and revenue: what shipped, what moved and what's being tested, logged against the roadmap. Yes, every engagement includes the AI-search layer (schema, entity consistency, answer-first structure and crawler-access checks), so the work that earns rankings also earns AI Overview citations. Agencies get the reporting in their own templates.
One is the normal starting point: a single SEO specialist covers technical work, content strategy and reporting for most sites. A content writer or digital-PR specialist joins when scope justifies it, and the monthly resize works both ways. The proposal names who covers when the first specialist is away, and whether that's in the monthly rate.
Brief us on the site and the gap, and meet the actual specialist before anything is signed. If what you really need turns out to be an audit or a fixed-scope project rather than an ongoing specialist, we'll say so on the first call.
Interview before signing · Scale monthly
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