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Answer engine optimisation:
be the answer ChatGPT gives.

When buyers ask ChatGPT, Perplexity or Google's AI Overviews, one answer comes back. It names you or a competitor. Our AEO services earn you that mention, with structured data, pages built to be quoted and AI crawlers let in.

Free review · Works alongside your SEO

Brands our teams have delivered for

  • Hello Peter
  • Gruber Logistics
  • Delhivery
  • Thomson Reuters
  • Qatar Airways
  • Grundfos
  • Save
  • BERD
  • Yale University
  • Kuwait Police
  • Dubai Police
  • Panasonic
  • Infosys
  • Kia
  • Hitachi
  • Orange Business Services
What we do

PixelCrayons' AEO service makes your brand the answer that ChatGPT, Perplexity and AI Overviews quote. We add schema and match your details everywhere AI tools read. We put the answer first on each page and let AI crawlers in. Reports separate what we can measure from what we can't. We work direct for brands and white-label for agencies.

  1. Pages that give the answer firstEach sales page opens with an answer that makes sense on its own, with detail below.
  2. Structured data and clear business detailsSchema checked across the site, and one clear story about who you are everywhere AI tools look.
  3. AI crawlers let in, and checkedGPTBot, ClaudeBot, PerplexityBot and Google-Extended checked monthly against your robots rules, CDN and firewall.
Our work

See what we've built
and the results it brought.

Real projects for real clients, with results we can show.

All case studies →
Where the work happens
ShopifyWooCommerceMagentoWordPressWebflowKlaviyoGoogle AdsMeta AdsGA4Next.js
  • Schema and business-detail work in every engagement
  • Crawler access verified: GPTBot · ClaudeBot · PerplexityBot
  • Answer-first structure on every page we ship
  • No citation guarantees: the AI tools decide, not agencies
  • Free AI-visibility audit
  • One published SaaS case, numbers in, on the work page
Every month, in writing

What you get
every month.

01

Pages that give the answer first

We rework every page that brings in sales. Its first sentences answer the question it targets, in a passage an AI tool can quote word for word. The detail comes below, for people who keep reading. We rework the pages you have. New pages are built this way from day one.

Per page
02

Structured data and clear business details

We add schema across the site and check it works. Then comes the patient work on your details. We tell one clear story about who you are and what you sell, the same way everywhere AI tools look. Mixed-up details quietly stop AI tools mentioning you. They don't cite brands they can't be sure of.

Ongoing
03

AI crawlers let in, and checked

Every month we check GPTBot, ClaudeBot, PerplexityBot and Google-Extended against your robots rules, CDN settings and firewall. One well-meant security update can quietly block every AI tool at once. An AI tool can't cite you if it can't read you.

Monthly
04

Research into the questions your buyers ask

We list the questions your buyers ask AI assistants. Then we match them to the pages you have and the pages you're missing. Each target question gets one main page with a clear answer AI tools can quote. No near-copies compete with it to be the source.

Quarterly
05

Reports that show what we can and can't measure

We report the visits AI tools send you and how often you appear in AI Overviews on tracked searches. We also record spot-checks of AI assistants on set dates. Next to them sits a list of what nobody can measure yet. So you know which claims rest on data.

Weekly
How it starts

From the first check to being cited,
step by step.

01
Start

Brief and access

We sign an NDA, agree the questions your buyers ask and get access to your site and analytics.

02
Once the brief is complete

Audit and itemised proposal

We record what AI tools answer today and confirm when your proposal arrives. It ranks the questions worth winning, the pages to win them and the fixes.

03
Your decision

You sign off

You confirm the scope, the payment and the access we need. Nothing starts before this.

04
Typically 2 to 3 business days later

The work starts

We add and check schema and open crawler access where it was blocked. Then we rework the first sales pages to give the answer first.

05
Every month after

Publish, check and report

We publish, check, spot-check and report. Each report shows what moved, what didn't and what can't be measured yet.

Inside Prism

Your engagement, week to week,
in one workspace.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Where the engagement includes it, your search programme runs in a Prism workspace you log into: the fix queue, the content queue, approvals and the weekly review, with each decision written down as it is made.

  • 01

    Fix and content queues

    Approvals with an owner and a due date.

  • 02

    Weekly review

    Each decision written down as it is made.

  • 03

    Actions checked against outcome

    What we did and what happened, side by side.

Proof

How AEO got a SaaS brand
cited in AI answers.

Brand panel: anonymised case study, B2B SaaS, UK, search and AI-answer visibility
SaaS · UK
Direct engagement

B2B SaaS: from invisible to answer-engine cited.

Every part of our AEO work, from tidy business details to answer-first pages. AI tools could finally say what the product was. Schema went across the site, and every page was rebuilt to answer its question first. The organic figure on the card took five months. AI Overviews cited the product on the buying searches that bring in sales, not just on trivia.

+127%
Organic
5 mo
Elapsed
Read the full case
Where AEO fits

How AEO works with SEO
and GEO.

Answer engine optimisation rarely works alone. Classic SEO earns the rankings and trust AI tools rely on. GEO works on the other websites AI tools read. Start with the free review. It checks normal search and AI answers in one go.

Who is accountable

The people responsible
for your work.

Leadership and how we’re built →
Parvessh Agarwal

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.

LinkedIn →
Saundaraya Gupta

Saundaraya Gupta

Technical Manager

Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →
Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

Before you buy AEO

AEO on its own,
or inside your SEO?

You need this work either way. The only question is who does it. The audit tells you which row you are in. It also tells you when separate AEO would repeat work you already pay for.

Your situationWhat we would recommendWhy
Your SEO already covers schema, tidy business details and answer-first pagesNo separate AEOA second project would repeat the work, and the audit says so.
Your own team or another agency runs search, and nobody covers AI answersAEO on its ownWe audit what you have and fix what AI tools can't read or reach. Then your team gets a format it can keep using without us.
You have no SEO programme yetAn SEO retainer, with the answer layer built inAEO and SEO share foundations and work best together. That's why every SEO retainer here includes AEO.
Assistants stopped mentioning you after a security or CDN changeA crawler access check firstOne well-meant security update can quietly block every AI tool at once.
The only question is why Google's AI box never mentions youAI Overviews, not AEOGoogle's AI answers depend on its own systems: its index, its snippet settings and its rankings.
You are an agency whose clients ask for AI visibility by nameWhite-label AEOThe work goes out under your brand, backed by an NDA, with client protection written into the agreement.

The AI-visibility audit is free, with no retainer required.

Questions

Frequently
asked.

No, though they share foundations. SEO earns you a place on the results page and the click. AEO earns you a mention inside the answer ChatGPT, Perplexity or an AI Overview writes, often with no click. AEO adds answers first, matching business details and access for AI crawlers. Our SEO retainers include it. This page is for teams who need it on its own.

No, and we'd walk away from anyone who says yes. Only OpenAI, Anthropic, Perplexity and Google control which sources their assistants cite. And answers change between users and sessions. We commit to the work that makes a citation possible. That means checked schema, matching details, answer-first pages and checked crawler access, all reported weekly.

In two columns, because tracking citations is still new. We measure visits from AI tools in your analytics and how often you appear in AI Overviews on tracked searches. We add spot-checks of assistants on set dates, and all the work we put in. What nobody can measure yet: assistants share no view or citation logs, and answers change between users. Every report keeps the two lists apart.

You need the work. The question is who does it. Your SEO may already cover structured data, tidy business details and answer-first pages, as ours does. Then separate AEO would repeat it. It makes sense when someone else runs your SEO and nobody covers AI answers. We'll tell you which in the audit.

It depends on how much of the groundwork you already have. Every proposal itemises the audit, schema, page rework, fixes to your details and crawlers, and how often we report. Once we have a complete brief, we confirm when your proposal arrives. The first AI-visibility audit is free, with no retainer required.

Yes. Clients now ask their agencies for "AI visibility" by name. This work goes out under partner brands. You keep your report templates and client calls, and we do the work. It's backed by an NDA. We don't approach the clients you introduce for direct business, through the work and for twelve months after the last assignment for that client ends.

Ask what they will deliver and how they will measure it. A good provider names the work: schema, matching business details, answer-first pages and checked crawler access. It reports in two columns: what moved and what nobody can measure yet. Walk away from anyone who guarantees citations, because the AI tools decide what they cite.

The range

What it costs,
at the direct rate.

Work to get you cited in AI answers (AEO, GEO and Google AI Overviews). Choose a foundations sprint, a monthly programme, or a per-page price if you run your own SEO. The visibility audit stays free, and nothing here promises a citation.

  • One-offFoundations sprint$625–$3,125one-time
  • RetainerMonthly AI search programme$625–$3,750per month
  • Per unitAnswer-first restructure, per page$200–$500per page

Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.

How firms compare
Best AI SEO Agencies (AEO and GEO) (October 2026), scored on public evidence by the PixelCrayons Index, ourselves included.

Find out if the engines
can even read you.

A free AI-visibility review: crawler access, schema, entity consistency and the questions you should own, with the fix list ranked by impact. Keep it whether or not we ever work together.

Free review · No retainer required · NDA standard

Last updated