Numbers Speak Our Success Story

A glimpse into our experience, clientele, and performance metrics.




Satisfaction Score

  • 34% MoM growth in online purchases
  • 27% (avg) increase in average order value
  • 16% reduction in cost per click (CPC)
  • 45% growth in conversion rates

Targeted eCommerce PPC Service to Ignite Your Growth

Unlock your online store’s full potential with our expert eCommerce PPC services. We ensure your products shine in the digital marketplace through targeted, efficient advertising strategies.

PPC Campaign Setup

Kickstart your growth with custom PPC campaigns. We tailor each ad to spotlight your store, connecting you with your ideal customers from the get-go.

Campaign Optimization & Bidding

Fine-tune your ads for peak performance. We continuously adjust and bid smartly, ensuring you get the best ROI on every dollar spent.

Landing Page Optimization

Turn clicks into conversions with landing pages that sell. Our designs are focused, persuasive, and optimized to match your ad campaigns perfectly.

Shopping Ads Management

Showcase your products directly in search results. We manage your shopping ads to highlight your best items, driving more targeted buyers to your site.

Display Ad Management

Capture attention across the web with compelling display ads. Our strategic placements and creative designs keep your brand at the top of buyers’ minds.

Remarketing Ad Management

Re-engage visitors who didn’t convert with customized remarketing ads. We help you recapture interest and close the sale.

Social Media Ad Services

Connect with customers where they spend their time. Our social media ads are crafted to engage, entertain, and convert your audience.

PPC Analysis and Reporting

Make informed decisions with our comprehensive PPC reports. We track performance and share insights to refine your strategy continuously.

PPC Audit Services

Elevate your strategy with our thorough eCommerce PPC audit services. Identify opportunities for improvement, ensuring your campaigns’ success.

Drive Traffic, Grow Revenue!

Attract more visitors and convert them into paying customers with our eCommerce PPC services.


Maximizing Your eCommerce PPC Performance

As a leading eCommerce PPC company, we dive deep into your advertising needs, pinpointing key areas for growth and strategies for success. Our team ensures your ads capture the right audience, driving more traffic and sales to your online store.

Embrace our expertise for impactful results that propel your business goals forward.

  • Enhanced product visibility
  • Instant traffic generation
  • Conversion champions
  • Targeted customer engagement
  • ROI-focused advertising strategy
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Awards & Certifications -

Redefine Your Online Presence

Experience next-level digital marketing and transformation services to unleash your online potential.

4,200+ Projects Launched projects executed successfully
19+ Years Experience Years Of Experience in this feild
2500+ Satisfied
Total No. of Satisfied Customers

A Detailed Guide on eCommerce PPC

Here is our complete guide to everything you should know about eCommerce PPC and eCommerce PPC management services. Learn essential tips and strategies to optimize your online store for better visibility and increased sales.

Understanding eCommerce PPC

google adds

Ever wondered how those eye-catching product ads appear right at the top of your search results? That’s the power of eCommerce PPC (Pay-Per-Click) advertising. It’s a targeted marketing strategy where you only pay when someone clicks on your ad.

Here’s why it’s important for online businesses:

Reach ready-to-buy customers – Unlike traditional advertising, eCommerce PPC targets people actively searching for products like yours. They’re already in buying mode, making them more likely to convert into paying customers.

Boost online visibility – Get your products noticed above the organic search results. PPC puts your brand front and center, increasing your chances of attracting new customers.

Flexibility and control – Set your budget, target specific audiences, and track performance in real-time. This allows you to optimize your campaigns for maximum impact and return on investment.

eCommerce PPC vs. Traditional PPC

Traditional PPC might involve banner ads or sponsored content on generic websites. eCommerce PPC focuses on platforms like search engines and shopping sites, targeting
users with purchase intent.

Key Elements of eCommerce PPC

Imagine having a mini billboard for your products right next to search results! That’s essentially what Product Listing Ads (PLAs) achieve.

These visually appealing ads showcase your products directly on search engine results pages, grabbing attention from potential customers actively searching for similar items. 

Here’s a breakdown of some key elements that make eCommerce PPC tick:

Shopping Campaigns: Think of these as the control center for your product listings.  Shopping campaigns allow you to structure and manage your PLAs effectively. You can set budgets, target specific audiences, and define bidding strategies to optimize your ad placement for maximum impact.

Remarketing: Have you ever visited a website, looked at a product, and then been shown ads for that same product on other sites later? That’s the power of remarketing. eCommerce PPC allows you to target previous website visitors with personalized ads, reminding them about your products and enticing them to complete a purchase.

Remarketing Strategies Benefits
Browse Abandonment Ads Target users who added items to their cart but didn’t check out.
Viewed Product Ads Show ads for specific products users previously viewed on your website.
Similar Audience Targeting Reach new audiences with demographics and interests similar to your existing customer base.

Dynamic Search Ads (DSAs): Don’t have the time to create ads for every product manually? DSAs are automatically generated based on your website content and user search queries. This ensures your ads are highly relevant and can capture potential customers searching for products you offer, even if they haven’t used the exact keywords you might target in manual campaigns.

Ad Extensions: Think of ad extensions as bonus features for your ads. They allow you to display additional information like store location, phone numbers, customer reviews, and even special promotions alongside your standard ad copy. This extra information can increase user trust, encourage clicks, and ultimately drive more conversions.

Benefits of eCommerce PPC

In today’s competitive online marketplace, standing out requires a strategic approach.  Here’s how eCommerce PPC can benefit your online business:

Increased Product Visibility: Imagine your products appearing at the exact moment someone searches for something similar.  PPC places your offerings right in front of potential customers with high purchase intent, significantly increasing product visibility. 

Immediate Traffic Generation: Need a quick traffic boost for a new product launch or seasonal promotion?  PPC delivers!  Targeted campaigns can drive qualified traffic directly to your online store, generating an immediate influx of potential customers actively searching for what you offer.

Higher Conversion Rates: Not all website visitors convert into paying customers.  eCommerce PPC allows you to optimize your campaigns to attract the right audience and craft compelling ad copy that resonates with them. This targeted approach leads to higher conversion rates, meaning more clicks turn into sales for your business.

Conversion Rate Optimization Techniques Benefits
Landing Page Optimization Guide visitors toward a desired action, like making a purchase.
Compelling Call to Actions (CTAs) Use clear and persuasive CTAs that encourage visitors to take the next step.
A/B Testing Ad Creatives Test different ad copy and visuals to see what resonates best with your target audience.

Enhanced Brand Awareness: Strategic PPC placement allows you to build brand recognition and trust with potential customers. By consistently seeing your brand alongside relevant search queries, you can establish yourself as a thought leader within your industry and increase brand awareness over time.

ROI-Driven Approach: Unlike traditional advertising, eCommerce PPC offers a data-driven approach. You can track key metrics like clicks, conversions, and sales to measure your return on investment (ROI). This allows you to continuously optimize your campaigns, ensuring every penny spent delivers a measurable return for your business.

eCommerce PPC Strategies

eCommerce strategies are your weapon to show your ads to the right people at the right time. Here are some key tactics to consider:

Keyword Targeting: Selecting the right keywords is crucial for attracting potential customers searching for products like yours. Create a list of the terms (or, better, use a research tool) people use to find your offerings and target those keywords in your campaigns.

Ad Copy Optimization: Your ad copy is your first impression, so make it count! Craft clear, concise, compelling ad copy that highlights your product’s unique selling points and grabs user attention. Use strong calls to action (CTAs) that entice users to click on your ad and visit your website.

Bid Management: Bidding determines where your ads appear on search results pages. Monitoring and adjusting your bids allows you to find the sweet spot between cost-effectiveness and optimal ad placement. The goal is to get your ads seen by the right audience while staying within your budget constraints.

Landing Page Optimization: The journey doesn’t end with a click on your ad. Your landing page needs to be optimized to convert clicks into sales. Design user-friendly landing pages with clear product information, persuasive CTAs, and a seamless checkout process to maximize conversion rates.

Campaign Tracking and Analysis: Data is your best friend in eCommerce PPC. Monitoring your campaign performance through analytics tools allows you to see what’s working and what’s not. Track key metrics like clicks, impressions, conversion rates, and return on ad spend (ROAS). Analyze this data to identify areas for improvement and continuously refine your campaigns for better results.

By implementing these eCommerce PPC strategies, an eCommerce PPC agency can ensure your ads reach the right audience, deliver a compelling message, and ultimately drive sales for your online business.

Do you also want to know how much PPC costs? Click here for our detailed guide.

Best Practices for eCommerce PPC

paid add services

Success in eCommerce PPC hinges on continuous optimization and data-driven strategies. You can find a leading PPC company to find the job for you. In case you want to do it yourself, here are some best practices to consider:

Conducting Keyword Research: The foundation of any successful PPC campaign starts with identifying the right keywords.

  • Use keyword research tools to uncover high-volume, relevant keywords with lower competition for your target audience.
  • Incorporating long-tail keywords (more specific keyword phrases) to attract users with high purchase intent.
  • Identify and exclude irrelevant keywords to avoid wasted ad spend on clicks that won’t convert.

A/B Testing Ad Creatives: Don’t settle for just one ad version! A/B testing allows you to experiment with different ad copy and visuals to see what resonates best with your audience.

  • Headline variations to grab user attention and test which generates the most clicks.
  • Call to Action (CTA) to see which encourages users to click through to your website.
  • Images or video ads to see which ones capture user interest and lead to higher engagement.

Optimizing Product Feeds: The accuracy and completeness of your product data play a crucial role in shopping campaigns.

  • Provides users with clear and relevant information, leading to more informed purchase decisions.
  • Enhances user experience and increases ad click-through rates.
  • Makes it easier for users to find the products they’re looking for, leading to higher conversion rates.

Setting Conversion Tracking: Measuring success in eCommerce PPC requires tracking key conversion actions like purchases, add-to-carts, and sign-ups.

  • Set up conversion tracking in your analytics platform to identify specific actions you want users to take after clicking on your ad.
  • Track and analyze key metrics, such as return on ad spend (ROAS), to measure the profitability of your campaigns.

Frequently Asked Questions

Here are some of the frequently asked questions that our clients often have for us. If you have more questions, reach out to us anytime.

Why should I opt for PixelCrayons for eCommerce PPC services?

Choosing PixelCrayons means partnering with a leading eCommerce PPC agency adept at navigating the complex world of pay-per-click advertising for eCommerce.

Our experience spans various markets and product categories, ensuring your campaigns are in expert hands.

  • Seasoned eCommerce PPC consultants
  • Commitment to maximizing your advertising ROI
  • Adaptability to the dynamic nature of PPC platforms

How much do you charge for providing eCommerce PPC management service?

There is no specific pricing structure for eCommerce PPC management service.

However, the final cost can highly depend on some critical factors. They include campaign complexity, industry, target audience, ad spend, and services.

You can contact our team and get the final quote by explaining your budget and marketing requirements.

How quickly can I see results from my PPC campaigns?

PPC advertising offers the advantage of immediate visibility. Typically, campaigns can start driving traffic as soon as ads are live, with conversions following shortly after.

The timeframe for significant results varies based on campaign optimization and market competition.

How will I know my PPC campaigns are successful?

Success in PPC campaigns can be measured through increased traffic, higher click-through rates (CTR), and improved conversion rates.

Our eCommerce PPC company offers detailed reporting to inform you of your campaigns’ performance, with insights into areas for further optimization.


Get Noticed by Your Target Audience!

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Client Success Stories

We are pleased to serve our clients and take great pride in delivering quality services that exceed their expectations. Here is what some of them have to say about us: