Local SEO for buyers
three streets away.

When someone nearby searches for what you do, the map pack decides who gets the call. We make everything behind it (profiles, reviews, citations, location pages) tell one accurate story in every city you serve. No bought reviews, ever.

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Brands our teams have delivered for

What we do

PixelCrayons' local SEO service wins visibility where nearby buyers look: the map pack, local results and AI answers. It covers Google Business Profiles kept accurate, reviews earned rather than bought, NAP (name, address, phone) cleaned up so every listing agrees, and location pages with something real to say. We work direct for brands and white-label for agencies.

Google Business Profiles, run properlyProfiles complete and maintained, and defended against suspensions, duplicates and unwanted edits.
A reviews strategy you could publishReviews asked for at the right moment and answered, never bought, fabricated or gated.
Citations and NAP consistencyEvery listing audited, then one canonical name, address and phone number propagated everywhere.

Related work · Healthcare · US

Multi-location healthcare: delivery unblocked.

Read the case study

Selected work

Judge the work,
not the adjectives.

Outcomes tied to real engagements, not averages.

All case studies →

2004

Established

500+

Agencies served

4,500+

Projects delivered

340%

Revenue growth · 7 months

eCommerce

+127%

Organic traffic · 5 months

SaaS

85%

Faster delivery · backlog cleared

via agency partner

Checked 15 September 2026

Where the work happens

Every month, in writing

What the local work
actually covers.

Google Business Profiles, run properly

Google Business Profile optimisation means categories chosen deliberately, services and attributes complete, photos current, posts and Q&A actually maintained, hours never wrong on a bank holiday. Profiles are also defended: suspension appeals, duplicate cleanup and edit monitoring, because a hijacked or merged listing costs more visibility than most optimisation ever adds.

Ongoing

A reviews strategy you could publish

The ethical version, in writing: asking at the moment the experience is freshest, making leaving a review effortless, and responding to every one, including the bad ones, which buyers read most carefully. Never purchased, never fabricated, never gated so only happy customers get asked. Fake reviews are a trust problem before they are a penalty problem, and they are also a penalty problem.

Monthly

Citations and NAP consistency

An audit of everywhere your business is listed comes first (directories, data aggregators, maps platforms, industry sites). Then the patient cleanup: one canonical name, address and phone number, propagated until the web stops disagreeing about where you are. Unglamorous work that underpins how much a map result gets trusted.

Quarterly audit

Location pages that earn their place

A real page per location: the services offered there, the team, directions and parking, area-specific proof. Written for someone deciding whether to visit, not stamped from a template with the city name swapped. Doorway-page boilerplate is what gets local sites filtered; we build the opposite.

Per calendar

Multi-location governance

One playbook across the estate: naming conventions, profile ownership, a process for opening and closing locations without orphaned listings. Reporting shows each location's visibility separately, so a franchise or group sees which sites thrive and which need attention, not one blended average.

Included

How it starts

Listings to
local traction.

Start

Brief and access

We sign an NDA and you share access to your Business Profiles, with the list of locations you serve.

Once the brief is complete

Audit and itemised proposal

Every profile, listing and location page audited against a recorded baseline, and we confirm when your proposal arrives: a priced plan per location.

Your decision

You sign off

You confirm the scope, the payment and the access we need. Nothing ships before this.

Typically 2 to 3 business days later

The work starts

Profiles corrected, the worst citation conflicts fixed, the first location pages rebuilt and the review-request flow switched on in your customer journey.

Every month after

Compound, per location

Keep profiles active, earn and answer reviews, extend the page work across the estate, and report visibility location by location.

Inside Prism

Your engagement, week to week,
in one workspace.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Where the engagement includes it, your search programme runs in a Prism workspace you log into: the fix queue, the content queue, approvals and the weekly review, with each decision written down as it is made.

See how Prism runs an engagement

01
Fix and content queues
Approvals with an owner and a due date.
02
Weekly review
Each decision written down as it is made.
03
Actions checked against outcome
What we did and what happened, side by side.

How we report it, in Prism

What you hold by the end of month one,
before any ranking moves.

What you receive in month one

Search proof arrives as documents, not adjectives. In the first month you receive the crawl audit with every issue ranked by pages affected, the keyword map tied to URLs you already own, and the measurement plan that names which organic sessions and which revenue line we report against. The weekly review in Prism is a fixed set of line items you can hand to your finance lead.

01Crawl audit: issues ranked by pages affected, with the fix owner named
02Keyword-to-URL map: every target term assigned to one page
03Measurement plan: the analytics views and revenue line we report against
04Weekly review in Prism: pages shipped, fixes deployed, organic sessions by page group
05Go/no-go checklist for the first content release

Related workMulti-location healthcare: delivery unblocked.Healthcare · US · A different discipline, so it is linked here rather than presented as proof of this one.

Where local fits

One battlefield,
among many.

Slow templates sink location pages like any other page: that layer is technical SEO. Local press coverage that builds prominence is earned through link building. Not sure which you need? The free review covers the local layer too. Trade and property firms have their own versions of this playbook: construction SEO and real estate SEO.

Who is accountable

The people accountable
for the work.

Leadership and how we’re built →

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart who connects business analysis, strategy, clear objectives and ROI with practical technology solutions.

LinkedIn →

Saundaraya Gupta

Technical Manager

Brings technical delivery, client communication and project management together so work moves from brief to release smoothly.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →

Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

Location triage

What we fix first,
location by location.

Every profile, listing and location page is audited, and the roadmap ranks each fix by opportunity, location by location. You approve that order before anything ships.

What the audit finds	What we do first	Why
A suspended, hijacked or merged listing	Defend it: the suspension appeal, duplicate cleanup and edit monitoring	A lost or merged listing costs more visibility than most optimisation ever adds.
Listings that disagree about your name, address or phone	One canonical record, propagated until every listing agrees. We fix the contradictions that exist rather than manufacturing new listings.	Machines trust conflicting location data less, and customers ring wrong numbers. Citation volume is dead; accuracy still counts.
A profile that is live but incomplete	Categories chosen deliberately, services and attributes filled in, photos, hours, posts and Q&A kept current	Relevance and prominence are the levers anyone can work. Distance is not.
Few reviews, or reviews left unanswered	A review request at the moment the experience is freshest, and a public reply to every review	Buyers read the replies to the bad reviews most carefully.
A review link shown only to customers who rated you highly	Switch the gate off, so every customer gets asked	Gating breaks Google's policies and most consumer law, and a purge costs more than earned reviews ever bring in.
A location page stamped from a template	A rewrite for someone deciding whether to visit: services offered there, the team, directions and parking, area-specific proof	Doorway-page boilerplate is what gets local sites filtered.

Each location keeps its own line in the report, so an average never hides the site that needs help.

Questions

Frequently
asked.

Nobody controls the map pack, so we work the levers Google uses besides distance: relevance and prominence. That means an accurate, active Business Profile, reviews earned and answered, consistent citations and location pages with real substance. Anyone promising a spot is selling something they don't own; we report visibility per location instead.

No, and we won't gate them either, showing the review link only to customers who rated you highly in private. Both break Google's policies and most consumer law. Instead, the request lands at the right moment, leaving a review takes seconds, and every review, glowing or brutal, gets a considered public reply.

NAP is your name, address and phone number as they appear across directories, aggregators, maps and industry listings. When they disagree, machines trust your location data less and customers hit wrong numbers. Citation accuracy still matters as foundation work, done once properly and audited quarterly, so we fix existing contradictions rather than manufacturing new listings.

Yes, estates are where local SEO gets operationally hard. Each location needs its own accurate profile, a page with real substance and its own review flow, all under one playbook: naming conventions, listing ownership, a process for openings and closures, and per-location reporting. Healthcare groups and property businesses are two of the verticals we serve most.

It depends on the estate: a single-location business needs a far lighter programme than a thirty-site group with years of listing debt. Every proposal itemises the deliverables (profile work, review strategy, citation cleanup, location pages, reporting), and the initial audit is free with no retainer required.

No, and this answer doesn't change for map-pack results either: Google decides, not any agency. The contract covers the work we control: profiles maintained, reviews earned ethically, citations corrected, pages shipped, visibility reported per location. That's the standard we ask to be judged on.

The range

What it costs,
at the direct rate.

Priced per location: a monthly programme for the first, a flat per-location unit for each one after it, and one-off cleanup for estates that arrive with years of listing debt.

RetainerMonthly local programme, first location$450–$1,875per month
Per unitEach additional location$200–$500per location, per month
One-offCitation and NAP cleanup$325–$1,250one-time
Per unitLocation page$250–$625per page

Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.

Cost guideHow much does local SEO cost in 2026?The options, the drivers and the range →Rate cardLocal SEO beside every other serviceDirect rate, in ₹ and $ →

Practitioner notes
on this work.

All articles

3 February 2025 · 4 min read

How to rank higher on Google Maps: the 11-step profile checklist, with no rank promises

No one can buy a better place in Google's map results. What a business controls is a profile that is complete, accurate, current and defended.

26 March 2025 · 5 min read

How to remove bad reviews from Google: what you can report, and how to answer the rest

A business cannot delete a Google review someone else wrote. It can report one that breaks Google's policy, appeal once.

Find out how visible
your locations really are.

A free local SEO review: your profiles, citations and location pages checked location by location, with the fix list ranked by impact. Keep it whether or not we ever work together.

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Last updated 23 October 2026

Local SEO for buyers
three streets away.

Judge the work,
not the adjectives.