Pixelcrayons Pixelcrayons Pixelcrayons Pixelcrayons

Our Result-driven Software Development Services

From software consulting to complete support and maintenance, we deliver custom software development services for startups, agencies, and enterprises.

Software Consulting

Tailor your tech with our guidance on technology stacks and architectures after thorough requirement analysis and feasibility studies.

Web App Development

Crafting user-centric web applications, including eCommerce systems, digital platforms, and fintech solutions, for impactful online presence.

Mobile App Development

Delivering 400+ mobile projects with stunning UI, secure coding, and powerful backends, covering iOS, Android, and cross-platform needs.

Software QA and Testing

Ensuring your software’s quality with extensive testing services, aimed at delivering flawless and reliable user experiences.


Accelerating software delivery with automated development, testing, and environment provisioning for enhanced efficiency.

Software Modernization

Transition from legacy systems with our modernization services, including new features, system integrations, and security enhancements.

Software Product Development

Developing comprehensive software projects and mobile apps, focusing on innovation and growth in various domains.

Enterprise Software Development

Building robust and scalable enterprise-grade software solutions to streamline operations and boost organizational efficiency.

Cloud Application Development

Leveraging the power of the cloud to design, build, and deploy secure, scalable, and high-performing cloud applications.

Digital Transformation

Guiding businesses through digital transformation with cloud computing, big data analytics, and process digitization for a competitive edge.

Maintenance & Migration

Offering expert software maintenance and platform migration services, ensuring your software remains up-to-date and performs optimally.

Bespoke Solutions, Real Results

Experience the impact of customized software on your business goals. Start your software development journey today!


Experience the PixelCrayons Difference

With PixelCrayons, experience excellence in custom software development, where quality and innovation meet efficiency.

Our team, drawn from India’s top 1% software talent, includes skilled consultants, programmers, and designers dedicated to delivering secure, resilient, and cost-effective solutions.

  • Trusted by startups to Fortune 500
  • From ideation to deployment, we manage all
  • Adherence to stringent data security protocols
  • On-time project delivery with no surprises
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
  • PixelCrayons
Awards & Certifications -

Your Vision, Our Code

Let's bring your unique software vision to life. Start your custom development journey with us!

4,200+ Projects Launched projects executed successfully
19+ Years Experience Years Of Experience in this field
2500+ Satisfied
Total No. of Satisfied Customers

Software Development Methodologies

Tailoring the Approach to Your Needs



Embrace the culture of collaboration and continuous improvement with DevOps. Our approach integrates development and operations for faster delivery, higher software quality, and more reliable releases, enhancing responsiveness to market changes.



Adopt a flexible and efficient development approach with Agile. Our Agile methodology promotes adaptive planning, evolutionary development, early delivery, and continual improvement, encouraging rapid and flexible response to change.



Implement Scrum for a more structured yet flexible development process. This iterative approach divides development into sprints, focusing on delivering specific features within a set timeframe, fostering teamwork, accountability, and iterative progress.



Choose Waterfall for its sequential, linear approach to software development. Ideal for projects with well-defined requirements and scope, our Waterfall methodology emphasizes meticulous planning, documentation, and stage-wise progression for a structured and disciplined delivery.


Our Process

We specialize in engineering custom software that's both stable and secure, using a variety of tech tools.

Analysis &

Defining goals and planning for a successful software project.

UI/UX Design

Creating intuitive design and robust architecture for user engagement.

& Testing

Building and rigorously testing for reliable, secure software performance.


Launching software smoothly in live environments with minimal downtime.

Project Handover

Delivering software with ongoing support and future enhancements available.

Software Development Technologies We Use

We deploy the most advanced technologies to deliver world-class solutions and meet customers’ varied demands in the minimum possible time.


Innovative solutions driving the future of financial technology.

Amplify your financial brand's reach and trust with targeted digital strategies.

Innovations enhancing the world of education and online learning.

Elevating online retail with expert eCommerce digital solutions.

Empowering healthcare and life sciences with digital tools.

Digital solutions streamlining logistics and supply chain management.

Digital solutions that modernize banking and financial services.

Drive fintech innovation and customer acquisition through cutting-edge digital marketing.

Choose From Our Hiring Models

With us, you can choose from multiple hiring models that best suit your needs.

Hiring model

Dedicated Team

Hire an autonomous expert team that, consists of Software Engineers, Quality Analysts, Project Managers and other professionals to deliver efficient and timely technology solutions. Job roles and responsibilities of our experts are discreetly defined for each project, and management is jointly handled by a Scrum Manager and the client’s product owner.

  • Risk-free contracts
  • Hassle-free hiring process
  • No hidden charges
  • Month to month billing
  • Flexibility on team size & expertise
  • White-labelled services available
  • Best fit for Startups, MVPs, and Software Development Agencies
Hiring model

Team Augmentation

Our team augmentation model allows you to select the right set of talent and experience helping you fill the talent gap in your team. The augmented team works as part of your local or distributed team, attends daily meetings, and directly reports to your managers. This hiring model is suitable for businesses and projects of all sizes.

  • Expertise on demand
  • Quick scaling / de-scaling
  • Month-end billing
  • Overcome hiring barriers
  • Direct Reporting
  • Shorter Go-To-Market
Hiring model

Project Based

Fixed Price Model:

It is obtained when the project specifications, scope, deliverables, and acceptance criteria are clearly defined, enabling us to evaluate and frame a fixed quote for the project. It best suits the small-mid scale projects having well-documented specifications.

Time & Material Model:

It best suits projects with a dynamic scope or complicated business requirements, hindering accurate cost estimation. You pay for the services according to the time spent on the project and get an opportunity to realise the optimum benefits.

Get Detailed Information On Software Engineering

Here is our complete guide on Software Engineering that you can consider for your next big project. This will help you learn about the process, get detailed information, and choose the right team for you.

Benefits of Custom Software Development

Benefits of Custom Software Development

Custom software application development services consist of several benefits for businesses, including:
Tailored Solutions: Outsource custom software development services to address your unique business needs, providing a tailored solution that aligns with your processes and requirements.

Enhanced Efficiency: By automating manual tasks and streamlining workflows, custom software can significantly improve operational efficiency and productivity within your organization.

Scalability and Flexibility: Custom software can easily adapt and scale as your business grows, accommodating new features, integrations, and user demands without disrupting existing operations.

Competitive Advantage: Custom software gives you a competitive edge by providing unique functionalities and features that differentiate your business from competitors relying on off-the-shelf solutions.

Cost-Effectiveness: While the upfront investment in custom software development may be higher, it eliminates the need for ongoing licensing fees and allows you to avoid paying for unnecessary features, making it a cost-effective long-term solution.

Key Steps Involved in Developing and Delivering a Custom Software

Key Steps in Software Development

Here is a step-by-step guide for delivering custom software development solutions, with the following points:

Requirement gathering and analysis

  • Understanding the business goals and needs of the client
  • Finding the target audience and market through appropriate research
  • Identifying potential solutions and approaches
  • Presenting a proposal to the client with a timeline and budget estimate.

Project Planning

  • Defining the project scope and objectives
  • Creating a project plan, including a timeline, milestones, and budget
  • Assigning roles and responsibilities to team members
  • Establishing communication and collaboration protocols

Architecture (UX/UI Design)

  • Creating wireframes and prototypes to demonstrate the app’s functionality and user experience
  • Designing the layout, color scheme, and typography
  • Conducting user testing 
  • Making revisions based on feedback

Development and Testing

  • Developing the app using a chosen programming language and framework
  • Ensuring that it works as expected and meets the requirements through testing
  • Fixing bugs and making improvements as necessary

Deployment and Setup

  • Installing the app on the client’s servers or in the cloud
  • Configuring the app and integrating it with other systems (if necessary)
  • Ensuring the security and scalability of the app

After-release Maintenance

  • Monitoring the app’s performance and fixing any bugs
  • Adding new features and functionalities (as requested by the client)
  • Keeping the app up-to-date with the latest software technologies

Continuous Application Support

  • Providing ongoing support and training to the client’s users
  • Responding to support requests and fixing any issues
  • Maintaining the app’s security and performance

We have provided a general step-by-step guide for delivering a custom app for your understanding. The specific steps and activities involved in custom development may vary based on the app’s complexity and the client’s needs. 

Evaluating the Expertise of Custom Software Development Companies

Expertise of Software Development Companies

When looking for a provider for your software development needs, it’s crucial to consider certain factors, such as communication channels, timely feedback, and the use of appropriate tools and technologies, especially in custom enterprise software development services.

It’s essential to find a development team that specializes in your industry and understands your unique needs.

By following best practices such as maintaining documentation standards, avoiding scope creep, building quality into the product from the start, and conducting regular checks and audits, you can ensure a successful outcome for your custom enterprise software development project.

1) Identify the Project Scope

Identify if you need custom software application development services or off-the-shelf solutions based on your project’s depth. Find a custom software development company specializing in your industry and understanding your unique needs.

2) Establish Clear Communication Channels

Ensure effective communication channels with your custom software development company to avoid misunderstandings. Clear communication leads to better project outcomes and a strong partnership.

3) Give Timely Feedback

Provide timely feedback to keep the development process on track. Designate a primary contact who can gather feedback and facilitate communication between your team and the developers.

4) Deliver on Deadline

Choose a custom offshore software development services provider that respects deadlines and has a track record of delivering projects on time. Ensure they have a plan to meet your project’s timeline.

5) Use Appropriate Tools & Technologies

Make use of design software, quality unit testing tools, and other technologies to enhance the development process and create user-friendly custom software development solutions.

6) Maintain Documentation Standards

Maintain comprehensive documentation of feature changes and updates. Documentation helps with future modifications and ensures effective collaboration.

7) Reassess Goals Regularly

Regularly reassess your goals to stay on track and make necessary adjustments. This helps identify any issues early on and ensures smooth progress toward your objectives.

8) Conduct Regular Checks & Audits

Perform regular checks and audits to identify and address any potential issues promptly. Keep your software up-to-date, functional, and secure.

9) Avoid Scope Creep

Prevent scope creep by conducting frequent checks and balances during development. Document agreements at each stage to maintain focus and prioritize features that add real value.

10) Build Quality Into the Product from the Start

Don’t delay testing and ensuring quality. Incorporate quality measures from the beginning to avoid costly errors and design flaws. Plan and prepare before starting development.

Following these best practices will help you navigate the software development process effectively and achieve successful outcomes.

Software Development Life Cycle

Software Development Life Cycle

There are generally four distinct phases in the software development life cycle: requirements gathering, design, implementation, and testing.

Requirements Gathering

Before starting construction, you need to know exactly what kind of house you want to build. This is the essence of requirements gathering. We sit down with you, our client, and carefully listen to your needs and goals. We want to understand:

  • What are your business goals? What do you want this software to achieve for your company?
  • Who will use it? Understanding your target users helps us tailor the software to their needs.
  • What specific features are essential? We need to know what you absolutely need the software to do.

This phase might take time, but ensuring everyone is on the same page is crucial for a successful project.


Now that we understand your vision, we can start designing the software. This involves creating:

  • User flows: These show how users will navigate through the software.
  • Wireframes: These are simple outlines of each screen, showing the basic layout and content.
  • Prototypes: These are interactive versions of the software, allowing you to see how it will work before it’s fully built.

The design phase aims to create a clear picture of the user experience and how all the software’s parts will connect.


With a solid design in hand, it’s time to build the actual software! This is where developers use their skills to bring your vision to life. They often utilize tools like eCommerce automation software, which can help them quickly and easily build complex features without writing every line of code from scratch. These tools can save a lot of time and help ensure all the pieces fit together seamlessly.

This phase requires close collaboration between developers and the project team to ensure everyone is happy with the direction.


Just like you wouldn’t move into a house before checking if everything works, we thoroughly test the software before it’s ready for you. This involves:

  • Functional testing: Does the software do what it’s supposed to do? We check every feature and function to ensure they are working as intended.
  • Performance testing: Can the software handle real-world usage? We test how the software performs under different conditions to ensure it can handle high traffic or complex tasks.

Automation tools can be incredibly helpful in this phase, as they can automate many of the testing tasks, ensuring a thorough and efficient process.

By following these four phases, we can create software that meets your needs and delivers real value to your business.

Ensuring Data Security in Custom Offshore Software Development

Data Security in Outsourced Software Development

Data security is critical when partnering with a custom offshore software development services provider. To ensure the protection of sensitive information, consider the following measures:

Non-Disclosure Agreement (NDA)

Implement an NDA with the outsourcing company to legally protect your data and intellectual property rights.

Secure Development Practices

Ensure that the outsourcing company follows industry best practices for secure coding, encryption, and data handling to prevent vulnerabilities and unauthorized access.

Access Controls

Implement strict access controls to limit data access to authorized personnel only. This includes user authentication, role-based access, and multi-factor authentication where appropriate.

Data Privacy Compliance

Verify that the outsourcing company adheres to relevant data privacy regulations such as GDPR or HIPAA, depending on your industry and location.

Regular Security Audits

Request regular security audits and assessments from the outsourcing company to identify and address potential security risks and vulnerabilities.

Confidentiality and Data Protection Policies

Ensure that the outsourcing company has robust policies in place to safeguard data confidentiality and protection.

Understanding the Difference between Offshore and Onshore Software Development

Offshore and Onshore Software Development

Choosing the right software development model is crucial for project success. While both offshore and onshore models offer advantages, understanding their differences can help you make the best decision for your business needs.


Feature Offshore Software Development Onshore Software Development
Location Development team located in a different country or region. Development team located in the same country or region as your business.
Cost Typically more cost-effective due to differences in labor costs and living expenses. Generally higher costs due to local labor rates and expenses.
Communication Can pose challenges due to language barriers, cultural differences, and time zone variations. Easier and more direct communication due to shared language, cultural understanding, and minimal time differences.
Talent Pool Access to a wider pool of specialized skills and expertise that may not be available locally. Access to a local pool of talent, which may be more limited depending on the location and specific skill sets required.
Time Zone Difference Can be advantageous for 24/7 development cycles and faster turnaround times. Projects typically follow standard business hours, which may impact project timelines.
Collaboration Requires careful coordination and communication strategies to bridge geographical and cultural gaps. Facilitates smoother collaboration and quicker issue resolution due to proximity and shared understanding.
Best Suited For Businesses seeking cost savings, access to specialized skills, and flexible development timelines. Businesses prioritizing close collaboration, direct communication, and working within a familiar regulatory framework.


Optimizing the Software Development Process for Improved Efficiency

Software Development Process

To optimize the software development process for better efficiency, consider the following practices:

Agile Methodology

Adopt an agile development approach that emphasizes iterative development, frequent feedback, and collaboration between developers and stakeholders. This allows for flexibility, faster delivery of working software, and continuous improvement.

Clear Requirements and Documentation

Invest time in gathering and documenting clear and comprehensive requirements to minimize ambiguity and avoid rework. This helps ensure that the development team understands the project goals and expectations.

Effective Communication

Establish regular communication channels with the development team to provide clarifications, discuss progress, and address any issues promptly. This includes regular meetings, progress updates, and transparent communication channels.

Continuous Testing and Quality Assurance

Implement a robust testing and quality assurance process throughout the development cycle. This includes automated testing, code reviews, and quality checkpoints to detect and resolve issues early on.

Collaboration and Teamwork

Foster collaboration among team members, including developers, designers, testers, and stakeholders. Encourage knowledge sharing, cross-functional collaboration, and open communication to leverage the collective expertise of the team.

Use of Tools and Automation

Utilize appropriate software development tools and technologies to streamline processes, automate repetitive tasks, and enhance productivity. This includes version control systems, project management tools, and automated testing.

Industry Insights

Gain industry insights and learn from our proven track record with our latest blogs and case studies.


Lean Software Development: A Complete Tutorial for 2024

In the era of software development, "revolutions" appear almost every month. Some fade away over time, while others take the…

Learn More

How To Outsource Software Development Effectively

Outsourcing software development has become a popular way to create applications, games, and websites without investing in your in-house development…

Learn More

Software Development for Startups – A Complete Guide

Software development has undergone a significant transformation in all these years. With new platforms, new languages, and new tech being…

Learn More

Custom Software Development vs Off-the-Shelf Services: Which is better?

Software development has come a long way in the past decade. With each year, new trends keep the software development…

Learn More

Frequently Asked Questions

Here are some questions related to custom software development solutions that our clients frequently ask. If you need more information or have other questions, please contact us.

Why choose PixelCrayons for custom software development?

At PixelCrayons, we take pride in providing top-notch custom enterprise software development services to our clients. With over 19 years of experience in the industry, we have successfully delivered more than 12500 projects to our satisfied clients across 38+ countries.

We understand that every business has unique requirements, and that’s why we offer tailor-made solutions that are best suited for your business.

With our commitment to quality, transparency, and timely delivery, you can depend on us for all your software development needs.

What is the cost of developing custom software?

There is no fixed answer to this question as the cost can vary greatly depending on several factors, such as the size and complexity of the application, the software development service provider, and the location are some of the critical factors that determine the cost of software development.

We suggest you get in touch with our consultants to learn more about cost of your software development project.

How much time do you take to build a custom software product?

Well, this depends upon the requirement of the features needed in the particular project. This is obvious that more features would take more time compared to others. But still, the estimated time of software development is required 1-6 more weeks according to the custom functionality needed in your app.

To know more, you can contact our software engineering team today.

Which clients have you previously worked with and delivered software outsourcing services?

We are a reliable name when it comes to a software outsourcing company. You can get outstanding services when you outsource custom software development services from us. Names like HP, Adobe, and Vodafone are some happy clients with whom we have worked before.

How does your software outsourcing company ensure complete data confidentiality of the project?

We sign an NDA (Non-Disclosure Agreement) with our clients at the start of the project. Signing an NDA implies we will protect the client’s valuable data. Our custom software solutions team members also sign a strict NDA. Not all top software companies in India do that.


Define Your Digital Landscape

With our custom software development, shape your digital future. Partner with us to redefine excellence!

Client Success Stories

We are pleased to serve our clients and take great pride in delivering quality services that exceed their expectations. Here is what some of them have to say about us: