The Numbers Speak: Our Success Story

A glimpse into our experience, clientele, and performance metrics.

Pixelcrayons
450%
INCREASE IN LEADS
2000+

MAN YEARS EXP

275%
INCREASE IN SALES
CLIENT

Satisfaction Score

Pixelcrayons
Pixelcrayons
215%
INCREASE IN TRAFFIC
  • 30% MoM traffic growth
  • 25% (avg) reduced bounce rate
74%
DECREASE IN AD COST
  • 18% reduction in CPA
  • 74% growth in conversion rates

Our Expertise in Education Domain

From social media marketing to paid advertising, we have handled the digital marketing needs of educational institutions of all sizes and with different end goals.

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Colleges & Universities

We help colleges and universities boost student enrollment and engagement through targeted digital marketing campaigns and strategic social media outreach.

Higher Education

Our digital marketing strategies for higher education institutions focus on increasing program visibility and attracting qualified applicants to drive enrollment rates.

Online Education

We create tailored marketing and targeted advertising strategies to promote online courses, expand global reach, and get more enrollments.

Overseas Education

We support institutions offering overseas education opportunities by facilitating student recruitment, building brand awareness, and attracting prospective students globally.

Boost Enrollment

Start driving more enrollments with our strategic digital marketing campaigns designed for educational providers.

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We Are a Leading Edtech Digital Marketing Agency

With PixelCrayons, unlock unparalleled expertise in digital marketing tailored specifically for the educational industry.

Our team of digital marketing specialists includes skilled consultants, marketers, and strategists who are committed to delivering secure, resilient, and cost-effective solutions.

  • We are trusted by startups to Fortune 500
  • End-to-end management from planning to execution
  • Adherence to strict data security protocols
  • Continuous optimization for maximum growth
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Awards & Certifications -

Redefine Your Online Presence

Experience next-level digital marketing and transformation services to unleash your online potential.

4,200+ Projects Launched projects executed successfully
19+ Years Experience Years Of Experience in this feild
2500+ Satisfied
Customers
Total No. of Satisfied Customers

Get Detailed Information On Digital Marketing for Education

Here are some valuable insights on social media marketing for educational institutions, digital marketing, paid campaigns, and more. This will help you understand digital marketing and improve your online presence in the education industry.

Digital Marketing Strategies for the Education Industry

Digital Marketing Strategy

In the dynamic landscape of online education, the quest to attract students and drive enrollment hinges on strategic edtech digital marketing approaches. Let’s delve into four strategies tailored to the needs of educational institutions:

1. SEO

  • Improve online presence with relevant keywords
  • Optimize the website with clean HTML code
  • Craft engaging content around targeted keywords

2. PPC

  • Target potential students based on demographics and interests
  • Pay only for clicks, maximizing marketing budget
  • Drive qualified leads through precise ad targeting

3. Email Marketing

  • Nurture relationships with personalized content
  • Provide application updates and compelling calls-to-action
  • Guide prospects through the enrollment journey with relevant messaging

4. Social Media Marketing

  • Leverage platforms like Facebook, Twitter, and Instagram
  • Share updates about courses and educational resources
  • Drive engagement and increase brand awareness

These strategies empower educational institutions to stand out digitally and attract students to their online programs.

Content Creation for Student Engagement

Engaging students through captivating content is essential for:

  • Building connections
  • Fostering relationships

Here’s how to craft engaging content:

Understanding Student Needs

  • Gather insights into their interests
  • Conduct surveys and interviews

Creating Diverse Content

  • Use various formats like blog posts, videos, and quizzes
  • Cater to different learning styles

Encouraging Interaction:

  • Host live Q&A sessions and polls
  • Facilitate discussions and contests

Digital Marketing on a Budget

Digital Marketing on Budget

Even with limited funds, digital marketing services for the educational industry can be effective. Here’s how to make the most of your resources:

Focus on High-Impact Strategies

  • Prioritize strategies like SEO, content marketing, and social media engagement.
  • These tactics offer significant results without requiring substantial financial investment.
  • They provide the greatest potential for return on investment (ROI).

Utilize Free and Low-Cost Tools

  • Use tools like Google My Business, social media management platforms, and email marketing software.
  • These resources offer valuable features and functionalities at affordable prices or for free.
  • Utilizing these tools minimizes costs while maximizing your marketing efforts.

Embrace Creativity and Innovation

  • Stand out in the digital crowd by implementing unconventional tactics.
  • Use creative content formats and unique messaging strategies to capture attention.
  • Differentiate your institution in the crowded digital landscape through innovative approaches.

Future Trends in Ed-Marketing

As the digital landscape evolves, staying ahead is crucial. Here are some emerging trends edtech digital marketing agencies keep abreast with:

Personalized Learning Experiences
Tailor learning to individual needs and preferences. Use data analytics, AI, and machine learning for customized content.

Immersive Tech: VR and AR
Engage students with immersive experiences. Integrate VR and AR into campaigns for interactive content.

Voice Search Optimization
Optimize for voice search’s rising popularity. Adapt SEO for natural language queries.

Influencer Partnerships:
Collaborate with influencers for credibility. Choose influencers aligned with your brand values.

Sustainability and CSR
Highlight sustainability efforts to resonate with students. Showcase social impact and community engagement.

Adaptability and Learning
Stay informed about emerging technologies and trends. Embrace agility and experimentation.

By embracing these trends, educational institutions can position themselves for success in the evolving digital landscape.

Get Professional Help with edtech Digital Marketing

PixelCrayons is a leading edTech digital marketing agency in India. We’ve helped multiple colleges and universities achieve outstanding results:

Increased Leads

We identify your target audience (parents or students) and craft messages that resonate, leading to a 72% valid lead ratio.

Reduced Costs

We get you more leads while lowering your cost per lead year-over-year, even with rising ad costs.

Top Rankings & Admissions

We’ve secured top search engine rankings (page 1!) for multiple education brands, leading to record-breaking admissions.

Award-Winning Work

Our education marketing campaigns have been recognized with prestigious awards, showcasing our effectiveness.

Ready to take your education brand to the next level?

Contact us today and see the difference!

Frequently Asked Questions

We understand choosing the right edtech digital marketing agency is a big decision. Here are some common questions educational institutions have for PixelCrayons:

How much do your digital marketing services cost?

We understand budgets are important. The cost of our digital marketing services for the educational industry is customizable. Book a free consultation and we’ll discuss your goals and create a customized plan with transparent pricing for you.

Is My Data Secure with PixelCrayons?

Absolutely! We take data security very seriously. We have industry-standard security protocols to protect your information. Contact us and we’ll discuss the security measures in more detail during the consultation.

Can PixelCrayons assist with creating engaging content for our educational institution?

Yes, we specialize in creating compelling content tailored to your target audience. Our experts come up with the following forms of content to drive engagement and enhance your brand’s visibility:

  • Blog posts
  • Articles
  • Videos
  • Infographics
  • And more

Do you offer any guarantees if we're not satisfied with the results of your content promotion?

While we strive for client satisfaction, if you’re not happy with the results of our content promotion service provider’s efforts, we’ll work closely with you to identify areas for improvement and adjust our strategies accordingly. Your success is our priority.

Client Success Stories

We are pleased to serve our clients and take great pride in delivering quality services that exceed their expectations. Here is what some of them have to say about us: