White-label PPC & paid media:
your brand on every account.

For bench partners, fast: the NDA is signed and the rate card is on file before there's a project, so when your client says yes, a proposal lands within 48 hours and the first branded deliverable inside 14 days. The first fortnight typically prioritises the account and tracking audit: the foundation everything after it depends on.

Two layers, one of which happens once. Partner onboarding: intro call, your NDA signed, rate card and capability pack on file, a named contact assigned. Per-client onboarding when a brief lands: you introduce the account in your own words, we connect to the ad platforms inside your client's accounts, audit what's running and what's tracked, and agree the media plan before anything is built, presented in your templates for your client's approval.

Weekly in your templates with your logo, attributed to revenue rather than impressions or clicks: spend, waste cut and channel mix broken out separately so the monthly rebalance is visible. A monthly deep-dive rolls it up into the narrative your client call needs. We join those calls as your team when you want us there, and stay invisible when you don't.

White-label Google Ads (Search, Shopping and Performance Max) and Meta Ads across Facebook and Instagram, with remarketing running across both. That's the depth we run to; if a client brief needs a channel outside that, we say so upfront rather than stretching to cover it thinly.

Your client's, always. The ad platforms, billing and every campaign we build belong to the client from day one, with your agency as the administrator. If either of us ever exits the picture, nothing is held hostage: the account keeps running and a proper handover documents how it works. Leaving being easy is what makes staying meaningful.

Yes, and it often produces the best result. Some partners keep creative and copy in-house and buy the build: their assets, our account structure, tracking and bid management. Others hand us the whole discipline, briefs included. The split is agreed per client in the scope, and our deliverables are structured so your team can edit them without asking us how.

That's your call, not ours. Some partners describe us as their media team; others say nothing about who's behind the account. Either works, because our name appears on no campaign, no invoice and no report your client ever sees. What's contractual from our side is fixed: we never contact your client, never accept work from them directly, and the disclosure duty runs the other way: if your client ever approaches us, we tell you and decline.

The wholesale PPC rate card is agreed once, in writing, and every engagement is quoted against it. Quoting a build or an ongoing management retainer never means renegotiating per client. You set the retail price and keep the margin; we never see your client invoices, and nothing in a report reveals what you pay us. Proposals are itemised by deliverable (builds, ongoing management, tracking setup, audits), so a tracking rebuild shows up as its own line rather than getting buried in the management fee, and there are no platform-fee markups hiding in the middle. Ad spend itself is billed directly by Google and Meta to your client's account, never through us. See the partner rates on agencies.pixelcrayons.com.