Design to code:
what you approve is what ships.

Our design to code services turn Figma files into production front-end, built by the same team that designs: pixel-accurate components, performance budgets set before build starts, accessibility carried from artboard to markup. None of the quiet decay that happens when designs are thrown over a wall.

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Proposal in 48 hours · First deliverable in 14 days

In one answer

PixelCrayons turns Figma designs into production front-end code, built by the team that designs, so nothing is lost in handoff. Deliverables are component libraries and pixel-accurate, accessible front-ends with performance budgets: WCAG 2.1 AA accessibility and Core Web Vitals (Google's page-speed measures) treated as build requirements, not afterthoughts. We build our own designs or files from your studio. First deliverable within 14 days; direct for brands, white-label for agencies.

The operating record

Judge the record,
not the adjectives.

Outcomes tied to real engagements, not averages.

21 yrs

Years in continuous delivery

100+

Agency partnerships

2,500+

Projects delivered

30+

Countries served

2+ yrs

Average partner retention

14 days

NDA to first deliverable

340%

Revenue growth · 7 months

Client outcome: eCommerce

+127%

Organic traffic · 5 months

Client outcome: SaaS

85%

Faster delivery · zero churn

Client outcome: via agency partner

D2C fragrance retailer: store and search rebuilt →B2B SaaS: from invisible to answer-engine cited →Multi-location healthcare: delivery unblocked →

Where the work happens

Designed and built by the same team
Parity review against the artboards on every build
Performance budgets agreed before build starts
WCAG 2.1 AA as a default, not an upsell
First deliverable in 14 days: NDA to preview URL
2,500+ projects shipped since 2004
100+ agency partners white-label our work
Designed and built by the same team
Parity review against the artboards on every build
Performance budgets agreed before build starts
WCAG 2.1 AA as a default, not an upsell
First deliverable in 14 days: NDA to preview URL
2,500+ projects shipped since 2004
100+ agency partners white-label our work

Where this discipline comes from

The service the company
was built on.

Turning other people's design files into clean, correct markup is close to the oldest thing we do: agencies around the world sent us their files under their own brands for years, and for a while that work had its own front door, MarkupBox, before it merged back into PixelCrayons.

Two decades of it leave one habit worth knowing before you brief anyone: our definition of done includes the handover, not just the build.

The longer version on our About page →

In writing, every time

What a design-to-code engagement
actually includes.

No handoff decay

The classic failure mode of digital projects is the wall between design and build. A second team "interprets" the file, and the spacing, motion and edge-case states quietly disappear. Here the designers and front-end developers sit in one delivery team: the interface you approved is the interface that ships.

Every project

Figma to production, systematically

Every named colour and spacing in the file (a token) becomes a variable in the code, every Figma component becomes a coded component, every state of it (a variant) becomes a setting on that component, and interaction notes become actual interactions. The translation is mechanical where it can be and documented where it can't, so the build stays auditable against the file.

Every build

Component libraries, not page soup

Front-ends delivered as reusable component libraries rather than hand-carved pages. Your next page is then assembled from tested parts instead of rebuilt from scratch, and design changes propagate through the system instead of being patched forty times. The library lands in your repository, documented, and it's yours.

Every delivery

Performance budgets, set upfront

Page-weight and Core Web Vitals budgets agreed before build starts, and negotiated against the design in the open. A heavy hero then gets flagged in the artboard rather than shipped slow. Fast is a spec item with a number attached, not a hope.

Before build

Accessible front-ends by default

Semantic markup, keyboard paths, visible focus states, reduced-motion alternatives and WCAG 2.1 AA contrast verified in the build, not just promised in the design. Accessibility survives handoff here for the same reason everything else does: it's the same team on both sides.

Included

The half of the job nobody quotes

Your file shows two states.
The build needs eight.

Matching a static frame is the easy part, and it is the part every conversion vendor promises. The states that are not in the file get decided by whoever is building it, and those are precisely the moments a user is stuck, waiting or wrong. So we decide them with you, in writing, before the build.

A typical interactive component

DefaultHoverFocusActive / pressedDisabledLoadingErrorEmpty

Usually in the file
Usually decided in the build

Default
In a typical fileDrawn, and usually the frame everything else is judged against.
What we doTaken from the file as the source of truth for spacing, type and colour tokens.
Hover
In a typical fileUsually drawn, sometimes only as a colour swap in a comment.
What we doImplemented, and suppressed on touch devices: a sticky hover state on a phone reads as a bug.
Focus
Missing
In a typical fileAlmost never drawn. Frequently removed later because it “looks like an outline”.
What we doAlways visible, always meeting contrast against both the component and the page behind it. This is the one state we will not remove on request without saying why.
Active / pressed
Missing
In a typical fileRarely drawn. Assumed to be “the hover state, but more”.
What we doDerived from the hover treatment along the same axis, so the component feels like one object rather than three.
Disabled
Missing
In a typical fileOccasionally drawn, usually as reduced opacity.
What we doOpacity alone fails contrast. We use a defined disabled token, and we ask what the user is meant to do instead: a disabled control with no explanation is a dead end.
Loading
Missing
In a typical fileNot in the file. Discovered during integration, decided in an afternoon.
What we doSpecified up front: does the control hold its width, does the label persist, is the wait announced to a screen reader.
Error
Missing
In a typical fileSometimes a red border in one frame, without the message.
What we doMessage text, its position, and whether the field keeps or clears its value, the last of which is the difference between a small correction and a retyped form.
Empty
Missing
In a typical fileDesigned with realistic content, so the empty case never appears.
What we doSpecified for every list, table and search result, because the empty state is the first thing a new user sees and the last thing anyone designs.

What we send back with the build

Every state above, rendered on one page, at the breakpoints the design defines. It is faster to review than a staging link, and it is the artefact that ends the “that is not what I drew” conversation. If a state is wrong, it is wrong in one visible place rather than three screens deep inside a flow.

Send us the file with two states and you will still get eight. The only question is whether the other six were your decision or ours, and we would rather they were yours.

Illustrative: the eight states we specify for interactive components

First 30 days

Artboard to production,
no wall in between.

Days 1 to 3

Audit & budgets

Design files and target stack audited, missing states and feasibility risks flagged in writing, and page-weight and Core Web Vitals budgets agreed in writing, all before a line of code is written.

Days 4 to 7

Foundations

Design tokens extracted into code, the project scaffolded against your stack, and a live preview URL stood up. From the first week you review real pages in a real browser, not screenshots of promises.

Days 8 to 14

First components live

Core components and priority pages built from the library and deployed to the preview. Your first deliverable is working code you can click, resize and test, by day fourteen.

Weeks 3 to 4

Build-out & parity

Remaining pages assembled from tested parts, cross-browser and device QA, and a documented parity review against the artboards. Then handover into your repository, with the library documented for your team.

Inside Prism

Your engagement, week to week,
in one workspace.

Your design engagement runs in a Prism workspace you log into: review requests, sign-offs, the task list and the weekly review, with each decision recorded.

See how Prism runs an engagement

01
Review requests and sign-offs
One queue, one owner, one due date.
02
Weekly review
Each decision recorded, with the expectation attached.
03
Actions checked against outcome
What we did and what happened, side by side.

How we report it, in Prism

The states ledger,
before a screen is signed off.

What you receive in month one

Design is reported as a set of documents you can review without a walkthrough. In the first month you receive the research summary with the tasks users need to complete, the information architecture with every page and its purpose, and the states ledger listing each screen with its empty, loading, error and success states. Review rounds are logged with the decisions taken and the reasons for them.

01Research summary: user tasks, existing friction, and what was observed
02Information architecture: every page, its purpose, and how users reach it
03States ledger: each screen with empty, loading, error and success states
04Component inventory: what is reused, what is new, and where each appears
05Decision log: each review round, what changed and why

Related workMulti-location healthcare: one team, artboard to deploy.Healthcare · US · A different discipline, so it is linked here rather than presented as proof of this one.

Where this fits

The bridge between
design and engineering.

Upstream, web design and UI/UX design produce the artboards worth building. Downstream, web development takes the heavier engineering behind the front-end. Either way it is one team, so what you approved is what ships.

Questions

Frequently
asked.

Yes. Agencies send us finished Figma files from their own designers to build under their name, and brands send files from a previous studio. We treat them with respect: the job is fidelity to their design, not quiet improvements. The first step of any Figma to code job is a feasibility audit that flags missing states, impractical patterns and anything that will fight the performance budget. Questions get raised before build rather than improvised during it. If the files need remediation, that's scoped and priced explicitly, not absorbed into surprises.

Modern front-end foundations: semantic HTML, component-based CSS and JavaScript frameworks of the React family, plus theme builds for platforms like WordPress and Shopify when that's what your stack is. The proposal names the stack, the repository setup and the delivery format, and the deciding voice is your engineering team's. We build to integrate with what you run, not to leave you a beautiful orphan nobody can maintain. For heavier application work behind the front-end, our web development team picks up where the interface stops.

Not that every screen matches a static image to the pixel at one viewport. No honest front-end team promises that, because real pages flex across screen sizes, content lengths and languages. It means the system is faithful: tokens, spacing, type scales, states and motion match the design spec exactly. Responsive behaviour between breakpoints is agreed with the designer (the same person, in our case) rather than improvised. Every build ends with a documented parity review against the artboards.

A parity round is built into every scope: after build-out, the artboards and the coded pages are reviewed side by side. Genuine deviations from the spec are fixed as part of the engagement. That's parity, not a favour. Structured review windows at foundations, first-components and pre-handover stages catch most of it earlier. Changes to the design itself mid-build are handled openly: we flag the impact on timeline and budget and re-scope that piece, rather than absorbing scope creep until quality pays for it.

By treating both as build requirements with acceptance criteria, set before code is written. Performance: page-weight and Core Web Vitals budgets agreed upfront, design decisions negotiated against them in the open. The preview URL gets measured as pages land, not audited once at the end. Accessibility: WCAG 2.1 AA contrast, semantic markup, keyboard paths, focus states and reduced-motion alternatives verified in the browser. What we won't do is promise specific post-launch scores on infrastructure we don't control: we commit to the budgets and show you the measurements.

Yes, this is one of our most-requested white-label services, because plenty of strong design studios don't want to carry a build bench. Your Figma files, your project templates, your client calls; our developers, invisible. Work ships from your repositories under NDA, with a contractual commitment never to approach your clients. The white-label design page explains how the partnership is structured and how to get our rate card.

PricingSee indicative pricing for this serviceDirect and wholesale, in ₹ and $ →

Ship the interface
you actually approved.

A scoped, itemised design-to-code proposal within 48 hours, and if we go ahead, working code on a preview URL within 14 days of the NDA. The component library is yours to keep either way.

Get a Proposal White-label design for agencies

48-hour proposals · NDA standard · You own the code

Last updated 29 September 2026

Design to code:what you approve is what ships.

Judge the record,not the adjectives.

The service the companywas built on.

What a design-to-code engagementactually includes.

No handoff decay

Figma to production, systematically

Component libraries, not page soup

Performance budgets, set upfront

Accessible front-ends by default

Your file shows two states.The build needs eight.

Default

Hover

Focus

Active / pressed

Disabled

Loading

Error

Empty

What we send back with the build

Artboard to production,no wall in between.

Audit & budgets

Foundations

First components live

Build-out & parity

Your engagement, week to week,in one workspace.

Review requests and sign-offs

Weekly review

Actions checked against outcome

The states ledger,before a screen is signed off.

The bridge betweendesign and engineering.

Frequentlyasked.

Ship the interfaceyou actually approved.