An MVP, scoped honestly
before anyone commits to a build.

A minimum viable product, scoped to test the real assumption rather than to impress an investor deck. PixelCrayons is your point of contact: we scope what actually needs building first and write the proposal. Our sister company ValueCoders engineers it, under that one proposal and one account team.

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Proposal in 48 hours · One contact, start to finish

In one answer

PixelCrayons is your point of contact for MVP development; our sister company ValueCoders builds it, under one proposal and one account team. PixelCrayons scopes the smallest buildable version that actually tests your assumption, not the longest feature list that fits the budget, and writes a single proposal covering the whole engagement. ValueCoders' engineers build it, and PixelCrayons stays your account owner throughout, including for any website, store or marketing work that runs alongside the build.

The operating record

Judge the record,
not the adjectives.

Outcomes tied to real engagements, not averages.

21 yrs

Years in continuous delivery

100+

Agency partnerships

2,500+

Projects delivered

30+

Countries served

2+ yrs

Average partner retention

14 days

NDA to first deliverable

340%

Revenue growth · 7 months

Client outcome: eCommerce

+127%

Organic traffic · 5 months

Client outcome: SaaS

85%

Faster delivery · zero churn

Client outcome: via agency partner

D2C fragrance retailer: store and search rebuilt →B2B SaaS: from invisible to answer-engine cited →Multi-location healthcare: delivery unblocked →

Where the work happens

PixelCrayons: scoping and your point of contact
ValueCoders: the build, named plainly, never hidden
One coordinated proposal, one account team
21 yrs years delivering since 2004
Proposals in 48 hours
PixelCrayons: scoping and your point of contact
ValueCoders: the build, named plainly, never hidden
One coordinated proposal, one account team
21 yrs years delivering since 2004
Proposals in 48 hours

Who does what

One contact,
one proposal, two teams.

Scoped to the assumption, not the deck

PixelCrayons scopes the smallest version that actually tests the thing you're unsure about, and says so plainly when a requested feature doesn't belong in a first version.

PixelCrayons

Built by ValueCoders

Product engineering, front end and back end, built by our sibling company ValueCoders against the scoped brief, with a real architecture underneath rather than duct tape headed for a rewrite.

ValueCoders

One proposal, both scopes named

A single written proposal names PixelCrayons' scoping role and ValueCoders' build role, with pricing and acceptance conditions in the same document.

Every engagement

A path past the MVP

Where the MVP proves the assumption, the same account team scopes what comes next, whether that's more of ValueCoders' engineering or PixelCrayons' own web and marketing work.

After launch

The marketing and web side, still ours

A landing page, a waitlist site or the marketing programme around the launch stays PixelCrayons' own work, coordinated by the same account team.

PixelCrayons

How it works

Brief to a built MVP,
scoped honestly.

Days 1 to 2

Brief & scope

You describe the assumption you need to test; PixelCrayons scopes the smallest version that actually tests it, cutting anything that doesn't.

Within 48 hrs

One proposal, priced

A written proposal naming the scope, the build owner and the price, with PixelCrayons and ValueCoders' responsibilities both stated plainly.

Week 1

ValueCoders starts the build

ValueCoders' engineers start against the agreed scope, with PixelCrayons' account team as your single point of contact for status and change requests.

At launch

Read the result, then decide

You get the MVP and an honest read on what it showed. The same account team scopes whatever comes next, without a re-pitch from scratch.

Inside Prism

Your engagement, week to week,
in one workspace.

Your build runs in a Prism workspace you log into: requests, approvals, the task list and the weekly review, beside the repository your team already owns.

See how Prism runs an engagement

01
Requests and approvals
One queue, beside the repository your team owns.
02
Owned tasks
Every task has one owner and a date.
03
Weekly review
Each decision recorded, with the expectation attached.

How we report it, in Prism

The delivery record,
you can read without a stand-up.

What you receive in month one

Development is reported as artefacts in your own tools, not a status call. In the first month you receive the technical audit of the current codebase, the delivery plan broken into reviewed increments with acceptance criteria, and the environment map showing where code runs and who can deploy it. The weekly review in Prism lists what merged, what was reviewed, and what is blocked and by whom.

01Technical audit: the current codebase, its risks, and the order of fixes
02Delivery plan: increments with acceptance criteria and review owners
03Environment map: development, staging and production, and who deploys
04Weekly review in Prism: merged, in review, blocked, and the reason for each block
05Definition of done: tests, review, accessibility and performance checks per increment

Related workA scoped roadmap, tested before it was scaled.Commerce · Gulf · A different discipline, so it is linked here rather than presented as proof of this one.

Questions

Frequently
asked.

ValueCoders, our sister company, does the engineering; product build is their practice group-wide. PixelCrayons scopes the version worth building first, writes the single proposal, and stays your account owner throughout, including for any website, store or marketing work alongside it. ValueCoders is named plainly here and throughout delivery.

That's the first conversation, not a blocker. PixelCrayons scopes the smallest version that tests your real assumption, and will tell you plainly when a requested feature belongs in version two rather than version one.

Related, not the same: custom software development (/development/custom-software-development) covers a bespoke build at any stage, including full product engineering and IoT. This page is specifically the first, scoped version built to test an assumption before a larger commitment. Either page routes to the right proposal.

One account team, for the whole relationship. ValueCoders' name and role are stated plainly in the proposal and throughout delivery, but escalation, billing coordination and status reporting run through the same PixelCrayons account team you signed with.

There's no flat rate card: the scoped feature set and platform choice set the cost, not a page count. Every proposal is scoped against your brief and itemises exactly what ships, naming which company delivers which part. You'll have a written, priced scope within 48 hours of the first call.

Scope the version
worth building first.

A scoped, itemised proposal within 48 hours, naming PixelCrayons' role as your point of contact and ValueCoders' role as the build team, under one account owner throughout.

Get a Proposal See Development Services

48-hour proposals · One account team · One proposal

Last updated 29 September 2026

An MVP, scoped honestlybefore anyone commits to a build.

Judge the record,not the adjectives.

One contact,one proposal, two teams.

Scoped to the assumption, not the deck

Built by ValueCoders

One proposal, both scopes named

A path past the MVP

The marketing and web side, still ours

Brief to a built MVP,scoped honestly.

Brief & scope

One proposal, priced

ValueCoders starts the build

Read the result, then decide

Your engagement, week to week,in one workspace.

Requests and approvals

Owned tasks

Weekly review

The delivery record,you can read without a stand-up.

Frequentlyasked.

Scope the versionworth building first.