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SEO your agency can resell.

White-label SEO for agencies
delivered under your brand.

Audits, technical fixes, content and links, delivered by our senior team under your agency's brand. Your templates, your client calls, your margin. NDA-backed, and we do not approach the clients you introduce to us for direct business.

Partner With UsHow the Partnership Works

500+ agencies served · Reply within four business hours (typical)

Brands our teams have delivered for

  • Hello Peter
  • Gruber Logistics
  • Delhivery
  • Thomson Reuters
  • Qatar Airways
  • Grundfos
  • Save
  • BERD
  • Yale University
  • Kuwait Police
  • Dubai Police
  • Panasonic
  • Infosys
  • Kia
  • Hitachi
  • Orange Business Services
What we do

White-label SEO means PixelCrayons runs the SEO work while your agency owns the client. You resell audits, fixes, content and links at your own price, under your brand. We don't approach the clients you introduce for direct business, during the work or for twelve months after the last assignment for that client ends.

Our work

See what we've built
and the results it brought.

Real projects for real clients, with results we can show.

All case studies →
2004
Established
500+
Agencies served
4,500+
Projects delivered
340%
Revenue growth · 7 months
eCommerce
+127%
Organic traffic · 5 months
SaaS
85%
Faster delivery · backlog cleared
via agency partner
Clutch rating 4.9 / 5, checked 15 September 2026Read our GoodFirms reviews
Google Partner
Shopify Partner
ISO/IEC 27001 certification seal (QRO), held by the Vinove groupISO 9001:2015 certification seal (QRO), held by the Vinove groupCMMI Level 3, held by the Vinove group
Technologies we work with
Commerce and web
  • Shopify
  • WooCommerce
  • Magento
  • WordPress
  • Webflow
  • Next.js
Marketing
  • Google Ads
  • Meta Ads
  • GA4
  • Klaviyo
Cloud
  • AWS
  • Microsoft Azure
  • Google Cloud
AI models
  • OpenAI
  • Anthropic
  • Google Gemini
Build and deploy
  • Docker
  • Kubernetes
  • Terraform
  • GitHub Actions
CRM and automation
  • HubSpot
  • Salesforce
  • Zapier
  • n8n

Product names and marks are trademarks of their owners. Naming a technology means our teams build with it. It does not mean a partnership, certification or endorsement.

Your new service line

What your agency
actually resells.

01

Audits you can use in a pitch

The technical and content website review we sell direct, in your covers with your logo. Every issue is ranked by pages affected, with the person who fixes it named. You walk into the pitch with a ranked fix list for the prospect's own site. The audit has its own price on the rate card.

02

Technical fixes we carry out

Crawl errors, indexing, redirects, Core Web Vitals (Google's page experience scores) and structured data, fixed at the root. Each fix is written up in your ticketing system. Your producers forward finished work instead of chasing it.

03

Content planned around your client's topics

Briefs, pages and supporting content planned on a topic map agreed at the start. It is written in your client's tone and bylined however you choose. Every piece comes with its brief and target search query, so your team can explain the strategy in the client's review without us.

04

Links earned through outreach

Digital PR and editorial outreach that earns links publishers choose to give. We use no link farms or networks, and nothing that puts your client's domain or your agency's reputation at risk. Each month's wins arrive as an update you can forward under your own name.

05

Visibility in AI search

Schema and entity upkeep, answer-first formatting and crawler access checks help your clients stay visible where buyers now ask: ChatGPT, Perplexity and Google's AI Overviews. Your agency can package and price this as an extra service.

06

Reporting in your template

A monthly report ties rankings to visits to revenue. It is written in your templates and sent from your domain. Prism, our client workspace, comes with some engagements; your proposal says whether yours has it. Where it does, you also get a weekly review there. You can present it all as your own, because under the contract it is.

Bench first, brief later

Set up before the
client says yes.

01
30 minutes

Intro call

A short call about your clients, your margins and the SEO briefs you're seeing. You do not need a project. Most partners set up before they have a client to quote.

02
Same week

Rate card & NDA on file

You get the white-label SEO rate card and capability pack. A mutual NDA with client-protection terms goes on file. From then on you can quote SEO in pitches with your margin built in. If you want the number first, partner prices are on the partner price list.

03
When a client signs

Audit, then programme

Once we have a complete brief, we confirm when your proposal arrives. It typically opens with a white-label audit.

04
Monthly

Delivery under your brand

Fixes, content, links and reporting every month, in your templates and your tools. Our strategist joins client calls as your team whenever you want support.

Inside Prism

Your engagements, week to week,
in Prism as well.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Agency engagements can run in Prism too, where included: a workspace per engagement, client names withheld, holding your requests, approvals, tasks and the weekly review.

See how Prism runs an engagement
  • 01

    A workspace per engagement

    Client names withheld throughout.

  • 02

    Your requests and approvals

    Brief us, approve work, see who owns what.

  • 03

    Weekly review

    Each decision recorded, with the expectation attached.

How we report it, in Prism

What you get in the first month,
before rankings move.

What you receive in month one

You see the work as real documents. In the first month you receive the crawl audit with every issue ranked by pages affected, the keyword map tied to URLs you already own, and the measurement plan that names which organic sessions and which revenue line we report against. The weekly review in Prism is a fixed set of line items you can hand to your finance lead.

  • 01Crawl audit: issues ranked by pages affected, with the fix owner named
  • 02Keyword-to-URL map: every target term assigned to one page
  • 03Measurement plan: the analytics views and revenue line we report against
  • 04Weekly review in Prism: pages shipped, fixes deployed, organic sessions by page group
  • 05Go/no-go checklist for the first content release

Related workB2B SaaS: from invisible to answer-engine cited.SaaS · UK · A different discipline, so it is linked here rather than presented as proof of this one.

Where this fits

How this page fits with our other partner pages.

The partner SEO price band is on the partner price list, so you can quote against it before a client asks. The partnership itself is explained on the agency hub. SEO for brands buying direct has its own page.

See the partner price listThe agency hubSEO services (direct)White-label AI services
Who is accountable

The people responsible
for your work.

Leadership and how we’re built →
Parvessh Agarwal

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.

LinkedIn →
Saundaraya Gupta

Saundaraya Gupta

Technical Manager

Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →
Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Client protection in writing

We deliver under your agency's brand and respect your client relationships. We do not approach the clients you introduce to us for direct business. Confidentiality and client-protection terms are agreed before work begins.

Agency engagements. Protection runs through the work and for twelve months after the last assignment for that client ends.

Full terms

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

Pitch to programme

From the audit in your pitch
to the monthly cycle.

The audit is the most common way partners start, and a programme typically opens with one. This is the order the work runs in from there.

  1. 01An audit of the prospect's own siteThe technical and content review we sell direct, in your covers. Every issue is ranked by pages affected, with the person who fixes it named. You walk into the pitch with a ranked fix list, not just a credentials slide.
  2. 02Resold alone, or used to open a programmeSome partners resell audits at their own price as a productised service. Others use them to open a monthly programme. No retainer is required for either, and the audit is priced on the rate card on its own.
  3. 03A proposal you can quote onwardWhen the client signs and we have a complete brief, we confirm when your proposal arrives, itemised by deliverable.
  4. 04Fixes, content and links, monthlyTechnical fixes written up in your ticketing system. Content planned on a topic map agreed at the start, each piece with its brief and target search query. Links earned through digital PR and editorial outreach only. Schema, entity and crawler-access upkeep for AI search.
  5. 05Reporting tied to revenueA weekly review and a monthly report that ties rankings to visits to revenue, in your reporting templates and sent from your domain.

Your team leads client calls. Our strategist joins as one of your people when you want technical depth in the room.

Questions

Frequently
asked.

The partner SEO rate card is agreed once, in writing, and every engagement is quoted against it. You set your own client pricing on top. We never see your client invoices, and nothing we deliver shows what you pay us. Once we have a complete brief, we confirm when your proposal arrives, itemised by deliverable.

You do. Client calls run under your brand, with your team leading. Our strategist joins as one of your people when you want technical depth. We don't approach the clients you introduce for direct business, during the work or for twelve months after the last assignment for that client ends, and it's written into the agreement.

Yours, everywhere. Private label SEO means reports and dashboards are built in your templates, carry your logo and go out from your domain. Audits arrive in your covers. Even internal documents like fix lists and content briefs are ready to forward as they are. Our name appears on nothing your client sees. That is the product.

That's your call, and we'll never make it for you. Many partners describe us as their extended delivery team, which is what the contract makes us. Others name a specialist partner when asked. We never identify ourselves to your clients or correct your framing. The NDA binds us long after the engagement ends.

We tell you, and we resolve the enquiry through you. We don't approach the clients you introduce for direct business, during the work or for twelve months after the last assignment for that client ends, and it's written into the agreement. Your relationships stay yours.

Yes, and it's the most common way partners start. A white-label audit in your covers gives you a ranked fix list for a prospect's own site to take into the pitch. Some partners resell audits as a fixed-price service. Others use them to open programmes we deliver monthly. The audit is priced on the rate card.

Free resource
Further reading

Practitioner notes
on this work.

All articles
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White-label or referral: how an agency should decide, with the margin worked out

White-label vs referral: compare margin, control, client ownership and risk, then work out your margin from a rate card before you quote. Read the guide.

Add senior SEO to
your agency's menu.

Ask for the white-label SEO rate card and capability pack, put the NDA on file, and quote SEO in your next pitch with your margin built in. No minimum commitment, nothing to cancel later. We deliver under your agency's brand from day one.

Partner With UsHow the Partnership Works

NDA & client protection in writing · Protection for twelve months after the last assignment · Reply within four business hours (typical)

Rankings on this topic

Scored on public evidence by the PixelCrayons Index. PixelCrayons is scored like every firm: ranked where it has a case study, listed where it has not.

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