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Generative engine optimisation:
be in every source AI reads.

AI tools write answers from what they can find. That means your site, plus the directories, press, reviews and profiles that describe you. Our GEO services make that whole story match, and earn the coverage AI tools choose to cite.

Free review · Pairs with AEO

Brands our teams have delivered for

  • Hello Peter
  • Gruber Logistics
  • Delhivery
  • Thomson Reuters
  • Qatar Airways
  • Grundfos
  • Save
  • BERD
  • Yale University
  • Kuwait Police
  • Dubai Police
  • Panasonic
  • Infosys
  • Kia
  • Hitachi
  • Orange Business Services
What we do

PixelCrayons' GEO service works on everything AI tools read about you on other websites, not just your own site. We make your business details match across directories, profiles and press. We earn press coverage AI tools can cite, and we write content they can easily pick up. We work direct for brands and white-label for agencies.

  1. Your business described the same way everywhereNames, descriptions and facts made to match across directories, profiles, review sites and data providers.
  2. Press coverage that AI tools citeData stories, expert comment and original research placed in publications AI tools read, never bought.
  3. Content AI tools can pick up and quoteShort, clearly sourced passages an AI tool can quote whole: definitions, comparisons and plain FAQs.
Our work

See what we've built
and the results it brought.

Real projects for real clients, with results we can show.

All case studies →
Technologies we work with
Commerce and web
  • Shopify
  • WooCommerce
  • Magento
  • WordPress
  • Webflow
  • Next.js
Marketing
  • Google Ads
  • Meta Ads
  • GA4
  • Klaviyo
Cloud
  • AWS
  • Microsoft Azure
  • Google Cloud
AI models
  • OpenAI
  • Anthropic
  • Google Gemini
Build and deploy
  • Docker
  • Kubernetes
  • Terraform
  • GitHub Actions
CRM and automation
  • HubSpot
  • Salesforce
  • Zapier
  • n8n

Product names and marks are trademarks of their owners. Naming a technology means our teams build with it. It does not mean a partnership, certification or endorsement.

  • One story about your business across the web
  • Press coverage earned, never bought
  • Easy-to-quote layout on everything we publish
  • No placement guarantees: spot-checks and referrals reported instead
  • Search delivery since 2004
Every month, in writing

What you get
every month.

01

Your business described the same way everywhere

We check every place AI tools read about you. That covers directories, business profiles, review sites, data providers and social bios. Then we patiently make the names, descriptions and facts match. When the web disagrees about a brand, AI tools describe it with doubt, or not at all.

Quarterly audit
02

Press coverage that AI tools cite

We earn coverage in the publications AI tools read. That means data stories, expert comment and original research that journalists choose to publish. Nothing is bought from link farms. Junk mentions do more harm than having few mentions.

Ongoing
03

Content AI tools can pick up and quote

We write pages in short passages that make sense on their own and name their sources. AI tools can quote them whole. Think definitions, comparisons and plain FAQs. They go on your site and, where it helps, on other websites. They are written for people and laid out for AI tools.

Per calendar
04

Structured data & the sameAs links

We keep your organisation, product and author schema valid. We add sameAs links, which tell AI tools that a profile belongs to the same business as your site. They tie your site, profiles and coverage together as one business. That turns a scattered presence into one clear brand AI tools can talk about with confidence.

Maintained
05

Reports that show what we can and can't measure

On set dates we ask the main AI assistants an agreed list of questions. We report those answers, the visits AI tools send you and every mention we earn. Next to them sits a list of what no one can measure yet. We never invent citation rates.

Monthly
How it starts

From mixed-up details to one clear story,
step by step.

01
Start

Brief and a call

We sign an NDA. Then we talk through your brand, your market and the questions buyers ask AI assistants about you.

02
Once the brief is complete

Audit and itemised proposal

We list every profile, listing and mention, and record what the assistants say today. We confirm the date your proposal arrives. It holds a plan to fix your business details, most important first.

03
Your decision

You sign off

You confirm the scope, the payment and the access we need. Nothing starts before this.

04
Typically 2 to 3 business days later

The work starts

We make your profiles and listings match and add schema and sameAs links. Then we start on the first piece AI tools can cite.

05
Every month after

Earn and measure

Each month we pitch, publish, check, spot-check and report. Earned coverage builds slowly, month by month, and the reports say so.

Inside Prism

Your engagement, week to week,
in one workspace.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Some engagements include Prism, our client workspace, and your proposal says whether yours does. Where it does, your search programme runs in a workspace you log into: the fix queue, the content queue, approvals and the weekly review, with each decision written down as it is made.

  • 01

    Fix and content queues

    Approvals with an owner and a due date.

  • 02

    Weekly review

    Each decision written down as it is made.

  • 03

    Actions checked against outcome

    What we did and what happened, side by side.

Proof

One clear story
AI tools can cite.

Brand panel: anonymised case study, B2B SaaS, UK, search and AI-answer visibility
SaaS · UK
Direct engagement

B2B SaaS: from invisible to answer-engine cited.

We covered the product's topics in depth and added the AI-search work: schema, answer-first content and tidy business details. AI tools then had one clear story about what the product was. Organic up 127% in five months, cited in AI Overviews on buying searches. The case covers the work on the site. The work on other websites is reported the same way, mention by mention.

+127%
Organic
5 mo
Elapsed
Read the full case
Where GEO fits

How GEO works with AEO
and classic SEO.

GEO works as a pair with AEO. AEO works on your own pages so AI tools can quote you directly. GEO works on everything else AI tools read about you. Both stand on the base that classic SEO builds. Start with the free review.

Who is accountable

The people responsible
for your work.

Leadership and how we’re built →
Parvessh Agarwal

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.

LinkedIn →
Saundaraya Gupta

Saundaraya Gupta

Technical Manager

Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →
Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

How we run it

How we check what AI tools read about you,
item by item.

GEO starts by finding everything AI tools read about you. We don't write anything new yet. The audit lists where your details clash or are missing. The plan you approve comes straight from that list.

  1. 01List every sourceDirectories, business profiles, review sites, data providers, social bios and press: every place we can find that describes you.
  2. 02Ask the assistantsWe ask the main assistants an agreed list of questions. What they say about you today becomes the starting point.
  3. 03Log each clashWe compare names, descriptions and facts source by source. Each clash and gap goes on its own line. When the web disagrees about a brand, AI tools describe it with doubt, or not at all.
  4. 04Rank the fixesWe list the clashes to fix first and the publications and platforms worth getting into. We add the questions other sites should answer about you. You approve the order.
  5. 05Tie it together as one businessWe keep your organisation, product and author schema valid. Then sameAs links connect your site, profiles and coverage, so AI tools see one business.
  6. 06Re-check on scheduleWe ask the same questions again on set dates and record the answers. Next to them sit every mention earned and a list of what nobody can measure yet.

Fixes to your details take effect as AI tools read your pages again, typically within weeks. Earned coverage builds over months.

Questions

Frequently
asked.

Both aim for the same result: an AI-written answer that names you. They come at it from different sides. AEO works on your own pages, with answers first and schema, so AI tools can quote you. GEO works on the other websites AI tools read: the directories, press, reviews and profiles that describe you. Most clients use both.

Nobody outside the AI companies knows exactly how they weigh sources. But we can see how it works. For most buying questions, assistants search the live web and write from the passages they find. They favour content that is easy to reach, clear, sourced and in line with the rest of the web. GEO works on each of those, step by step.

No, and nobody can sell you that. The AI companies decide what their models learn from, on their own timetable. What you can change is what assistants find when they search. Most assistants answer buying questions by searching the live web. You can shape that this quarter, and that's where this service works.

In two columns, because no AI tool shares its citation logs. On set dates we ask the main assistants an agreed list of questions. We also track visits from AI tools, every mention earned and the work we put in. We can't measure views inside assistants, or how answers change between users. Every report says which is which.

It depends on where you start. A brand whose profiles already match needs less work than one whose details clash. Once we have a complete brief, we confirm when your proposal arrives, itemised from the first audit to reports. Fixes to your details typically take effect within weeks, as AI tools read your pages again. Earned coverage builds over months.

Yes. The work goes out under partner agencies' brands, backed by an NDA. You keep your report templates and client calls, and we do the work. We don't approach the clients you introduce for direct business, during the work or for twelve months after the last assignment for that client ends, and it's written into the agreement. We've served 500+ agencies.

The range

What it costs,
at the direct rate.

Work to get you cited in AI answers (AEO, GEO and Google AI Overviews). Choose a foundations sprint, a monthly programme, or a per-page price if you run your own SEO. The visibility audit stays free, and nothing here promises a citation.

  • One-offFoundations sprint$625–$3,125one-time
  • RetainerMonthly AI search programme$625–$3,750per month
  • Per unitAnswer-first restructure, per page$200–$500per page

Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.

Find out what machines
say about you.

A free GEO review: what the assistants answer today, where your entity story contradicts itself, and the fix list ranked by impact. Keep it whether or not we ever work together.

Reply within four business hours (typical) · No retainer required · NDA standard

Rankings on this topic

Scored on public evidence by the PixelCrayons Index. PixelCrayons is scored like every firm: ranked where it has a case study, listed where it has not.

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