Klaviyo

Klaviyo agency:
every flow, segment and send set up properly.

Our Klaviyo agency team builds the automated emails Klaviyo is made for: welcome, abandoned checkout and win-back. We group customers by what they do. We make sure your emails reach the inbox. And if you're moving to Klaviyo, your history and good name with inboxes come with you.

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Brands our teams have delivered for

What we do

PixelCrayons' Klaviyo service plans, builds and runs Klaviyo accounts for online shops, from automated emails to making sure they reach the inbox. We build welcome, abandoned-checkout and win-back flows and group customers by what they do. Moves to Klaviyo keep your contacts, history and sender reputation. We work direct for brands and white-label for agencies.

Automated emails, built in order of what they earnWelcome, checkout, browse, after-purchase and win-back flows, built in order of expected revenue.
Customer groups based on what people doNew, repeat, at-risk and VIP groups built on orders, browsing and how recently people opened your emails.
Checks that your emails reach the inboxSender records checked, sending built up slowly, inactive contacts removed and the list cleaned, checked monthly.

Related work · Commerce · Saudi Arabia

Al Majed for Oud: a fragrance shop's catalogue, online in two languages.

Read the case study

Our work

See what we've built
and the results it brought.

Real projects for real clients, with results we can show.

All case studies →

2004

Established

500+

Agencies served

4,500+

Projects delivered

340%

Revenue growth · 7 months

eCommerce

+127%

Organic traffic · 5 months

SaaS

85%

Faster delivery · backlog cleared

via agency partner

ISO/IEC 27001 certification seal (QRO), held by the Vinove group

ISO 9001:2015 certification seal (QRO), held by the Vinove group

Technologies we work with

Commerce and web: Shopify
WooCommerce
Magento
WordPress
Webflow
Next.js
Marketing: Google Ads
Meta Ads
GA4
Klaviyo
Cloud: AWS
Microsoft Azure
Google Cloud
AI models: OpenAI
Anthropic
Google Gemini
Build and deploy: Docker
Kubernetes
Terraform
GitHub Actions
CRM and automation: HubSpot
Salesforce
Zapier
n8n

Product names and marks are trademarks of their owners. Naming a technology means our teams build with it. It does not mean a partnership, certification or endorsement.

Every month, in writing

What you get
from our Klaviyo work.

Automated emails, built in order of what they earn

We plan, write and build your welcome, abandoned-checkout, browse, after-purchase and win-back flows in Klaviyo. A flow is a set of emails that sends itself when a customer does something. We build them in order of the sales they should bring, not template order. Flows work day and night on the people most likely to buy. So we build them before any one-off campaign.

First

Customer groups based on what people do

Klaviyo sees what people do: what they order, what they browse and when they last opened an email. Our segments use this. New subscribers, repeat buyers, at-risk customers and VIPs each get their own messages, sent as often as suits them. Emails stay relevant and fewer people unsubscribe. You never need to email everyone at once.

Ongoing

Checks that your emails reach the inbox

We check your sender records and build up sending on a schedule. We stop emailing contacts who never open, and clean the list before it costs you. A dirty list hurts your reputation with inboxes. On Klaviyo's per-contact pricing, it also raises your bill. We check before you send more, then every month.

Monthly

A planned move to Klaviyo

We move you from Mailchimp, Omnisend, HubSpot or a similar platform without losing what you've built. Contacts, consent records and order history all come across. Flows are rebuilt properly, not roughly copied. Sending starts slowly so inbox providers get used to the new setup. Nothing is switched off until its replacement works.

Scoped

Connected properly to your shop

Klaviyo is only as good as the shop data it gets, so we connect it first. Product, order and browsing data flows in from your Shopify or WooCommerce store, and we check it. So every email is triggered by what people really do. And every product in an email comes from your live catalogue.

Included

How it starts

From the first review to emails that sell,
step by step.

Start

Brief and access

We sign an NDA and you share access to your Klaviyo account, or to the source platform for a migration.

Once the brief is complete

Audit and itemised proposal

We review your flows, segments, inbox placement and list health against what email earns now. The proposal shows what's worth building, or the stages of the move, with an itemised price.

Your decision

You sign off

You confirm the scope, the payment and the access we need. Nothing starts before this.

Typically 2 to 3 business days later

The work starts

We write, design and switch on the flows worth the most first. We check inbox placement before you send more. A move to Klaviyo goes stage by stage.

Every month after

Segment, test, report

Campaigns go to the right segments and are tested properly. You get a weekly sales report in your own Klaviyo dashboard and a monthly review call.

Inside Prism

Your engagement, week to week,
in one workspace.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Some engagements include Prism, our client workspace, and your proposal says whether yours does. Where it does, marketing runs in a workspace you log into: requests, approvals, tasks and the weekly review, with the cost of each channel beside the leads it produced.

See how Prism runs an engagement

01
Requests and approvals
One queue, one owner, one due date.
02
Weekly review
Each decision recorded, with the expectation attached.
03
Cost per qualified lead
Fully loaded. Unmeasured spend shows as unknown, never zero.

How we report it, in Prism

The programme map,
before the first send.

What you receive in month one

Email is reported against a programme you approve before anything sends. In the first month you receive the flow map with every automated sequence drawn out, the list health report covering deliverability and sender reputation, and the send calendar with owners and review dates. The weekly review in Prism attributes revenue by flow and by campaign, so the number is never a blended total.

01Flow map: every automated sequence, its trigger, and its exit condition
02List health report: deliverability, bounces, sender reputation, consent status
03Send calendar: campaigns, owners, review and send dates
04Weekly review in Prism: revenue by flow and by campaign, opens and clicks as secondary
05Template checklist: rendering, links, unsubscribe and legal footer verified

Related workAl Majed for Oud: a fragrance shop's catalogue, online in two languages.Commerce · Saudi Arabia · A different discipline, so it is linked here rather than presented as proof of this one.

Al Majed for Oud’s site, Internet Archive copy, 1 April 2026

Keep exploring

Services that work
alongside Klaviyo.

Email earns most when your shop, your traffic and your testing work with it. The same senior team runs every service below.

01Email MarketingOur full email service, which this page is part of: strategy, flows, campaigns and sales reports.02eCommerce DevelopmentThe shop Klaviyo connects to: built, moved or improved by the same team.03CROTesting based on research, so more of the visits your emails bring turn into first orders.04Meta AdsAds grow your email list, and your flows sell to it. One team runs both, with one plan.

We build the shop as well as the emails.

Klaviyo's strength is the shop data underneath it. We build and connect the shops as well as the flows. That's why the data arrives correctly and the product blocks just work.

Shopify development WooCommerce development White-label for agencies

Who is accountable

The people responsible
for your work.

Leadership and how we’re built →

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.

LinkedIn →

Saundaraya Gupta

Technical Manager

Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →

Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

Moving to Klaviyo

A move to Klaviyo in five stages,
with nothing switched off early.

Your sender reputation does not come with your data. You have to earn it again on the new setup. So we move in stages and keep the old platform live until each part works.

01Inventory the old platformWe list every contact, consent record, order, flow and signup form on the platform you're leaving, such as Mailchimp, Omnisend or HubSpot. So the plan covers everything before anything moves.
02Wire the store firstWe check product, order and browsing data from your Shopify or WooCommerce store as it arrives in Klaviyo. A broken connection quietly stops every flow from working.
03Map the data, rebuild the flowsAll contacts, consent and open history come across. Flows are rebuilt for Klaviyo, not roughly copied. We test them before anything on the old platform is turned off.
04Warm the sending, most engaged firstSending starts with the customers who open most. So inbox providers see the new setup at its best. Then we slowly widen it.
05Switch the signup points, then retireSignup forms move over cleanly. We switch off each part of the old platform only once its replacement works.

Expect a planned move over weeks, not overnight. If a simpler platform suits a newsletter every two weeks to a small list, the audit says so before any move.

Questions

Frequently
asked.

Not for everyone. Klaviyo charges by the number of contacts and costs a lot more than platforms like Mailchimp. It earns that for online shops whose customers buy again and again. Its shop connection and triggers run flows a cheaper platform can't. For a newsletter every two weeks to a small list, a simpler platform is our honest advice. The audit will say so.

Yes, though any move carries some risk: you have to earn your sender reputation again on the new setup. We bring across all contacts, consent records and open history. We rebuild and test the flows. Sending starts slowly, with your most engaged customers first. The old platform stays live until each part works, over weeks rather than overnight.

As deep as the platform allows. On Shopify, your full catalogue, order history, checkouts and browsing flow into Klaviyo. So triggers, product blocks and predictions run on live data. On WooCommerce, the same comes through Klaviyo's own connection, and we check the tracking. We build shops on both, so we fix shop-side problems too, like missing data.

Plenty of brands run Klaviyo themselves, and if that's you, the audit will say so. An agency pays for itself when your account could earn more than the fee. Either way, everything we build lives in your account. It's written up so your team or another agency can take over.

Flow builds and moves to Klaviyo are usually one-off projects. After that, you can add a monthly fee for campaigns, segments and reports. The price depends on how many flows and segments your list needs, which the audit shows. Klaviyo bills its own subscription separately. Every proposal lists each item, so you can compare like with like.

Look at the work itself. Ask what order flows are built in, what the segments are based on, and how inbox placement is checked before sending more. Ask whether the shop connection is checked or assumed. Then ask who owns the result. Everything we build lives in your account, written up so your team or another agency can take over.

The range

What it costs,
at the direct rate.

Automated flows are priced as a one-off build. Campaigns and audience groups can follow as an optional monthly programme. Single emails are priced one at a time. The platform subscription is always billed by the platform.

ProjectAutomated email flows build$950–$6,250fixed quote, one-time
RetainerMonthly email programme$625–$3,750per month
Per unitCampaign email, per send$175–$500per email

Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.

Cost guideHow much does email marketing cost in 2026?The options, the drivers and the range →Rate cardEmail marketing beside every other serviceDirect rate, in ₹ and $ →

See what your Klaviyo
account is leaving unearned.

Send us your store platform and list size and we'll come back with a free Klaviyo review. It covers which flows are missing, where deliverability is leaking, and whether the integration is actually feeding the account, priced and itemised. Keep it either way.

Get a Free Campaign Review White-label email for agencies

Reply within four business hours (typical) · NDA standard

Last updated 25 October 2026

Klaviyo agency:
every flow, segment and send set up properly.

See what we've built
and the results it brought.

What you get
from our Klaviyo work.