White-label Facebook & Instagram Ads:
your brand on every creative test.

For bench partners, the NDA is signed and the rate card is on file before there's a project. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed. The first fortnight typically prioritises the account, creative and tracking audit: the foundation everything after it depends on.

Two layers, one of which happens once. Partner onboarding: intro call, your NDA signed, rate card and capability pack on file, a named contact assigned. Per-client onboarding when a brief lands: you introduce the account in your own words, we connect to Meta Business Manager inside your client's accounts, audit what's running and what's tracked, and agree the creative and targeting plan before anything is built, presented in your templates for your client's approval.

Weekly in your templates with your logo, attributed to revenue rather than reach or impressions: spend, creative fatigue and the prospecting-to-retargeting balance broken out separately so the monthly rebalance is visible. A monthly deep-dive rolls it up into the narrative your client call needs. We join those calls as your team when you want us there, and stay off them when you don't.

On a standing weekly cadence, because on Meta the creative does the targeting: the algorithm finds buyers by watching who responds to which message, so an account running one 'best' ad has one hypothesis and no way to learn. New angles enter the account every week, genuinely different hooks and arguments rather than five crops of the same banner, and performance decides which ones earn more budget and which get killed without sentiment. Every test is logged so your client call can point to what was tried, not just what won.

Measurable, differently, and any partner pretending nothing changed is selling nostalgia. App Tracking Transparency shortened attribution windows and pushed some of what Meta reports toward modelled estimates. We ship the Conversions API alongside the Meta Pixel so server-side signals recover what browser tracking lost, then triangulate the platform's claims against your client's analytics and actual revenue. The Pixel and CAPI live in your client's own Meta Business Manager and ad account throughout, never ours, so nothing is held hostage if either of us ever exits the picture.

Your client's, always. The Meta Business Manager, ad account and billing stay in your client's accounts, with your agency as the administrator. Bespoke deliverable rights, licences and handover are agreed before work starts. If either of us ever exits the picture, nothing is held hostage: the account keeps running and a proper handover documents how it works. Leaving being easy is what makes staying meaningful.

That's your call, not ours. Some partners describe us as their creative team; others say nothing about who's behind the test board. Either works, because our name appears on no ad, no account and no report your client ever sees. What's contractual from our side is fixed: we do not approach the clients you introduce to us for direct business, through the work and for twelve months after the last assignment for that client ends, and it is written into the agreement. If your client ever contacts us directly, we tell you and resolve the enquiry through you.

The wholesale Meta Ads rate card is agreed once, in writing, and every engagement is quoted against it. Quoting a creative-testing programme never means renegotiating per client. You set the retail price and keep the margin; we never see your client invoices, and nothing in a report reveals what you pay us. Proposals are itemised by deliverable (strategy, creative testing, tracking setup, reporting), so a Pixel and Conversions API rebuild shows up as its own line rather than getting buried in the management fee, and there are no platform-fee markups hiding in the middle. Ad spend itself is billed directly by Meta to your client's own ad account, never through us. See the partner rates on agencies.pixelcrayons.com.