Cultiver
Hospitality & Homeware · Bed Linen · Sydney, Australia
A custom Shopify storefront for a premium linen brand.
Read the case study : CultiverUI/UX, web and brand design,
built as you approved it.
UI/UX, web design and brand identity from one senior team. We research before we draw and deliver a reusable system. The same team can build it, so your users get the design you approved.
Reply within four business hours (typical)
Brands our teams have delivered for
What we do
PixelCrayons designs product UI, marketing websites and brand identities, and can build what it designs. Every project starts with research and ends with a design system. You get build-ready files or finished code from our team. WCAG 2.1 AA accessibility is included at no extra cost. We work direct for brands and white-label for agencies.
- Research before any designInterviews, analytics and user journeys come first, so reviews are about evidence.
- A reusable design system for every screenEvery colour, component and layout rule is named and written down, so screen forty matches screen one.
- Files ready for developers to build fromFiles any developer can build from, or finished code from our front-end team.
Our work
See what we've built
and the results it brought.
Real projects for real clients, with results we can show.
2004
Established
500+
Agencies served
4,500+
Projects delivered
340%
Revenue growth · 7 months
eCommerce
+127%
Organic traffic · 5 months
SaaS
85%
Faster delivery · backlog cleared
via agency partner
Technologies we work with
- Commerce and web
- Shopify
- WooCommerce
- Magento
- WordPress
- Webflow
- Next.js
- Marketing
- Google Ads
- Meta Ads
- GA4
- Klaviyo
- Cloud
- AWS
- Microsoft Azure
- Google Cloud
- AI models
- OpenAI
- Anthropic
- Google Gemini
- Build and deploy
- Docker
- Kubernetes
- Terraform
- GitHub Actions
- CRM and automation
- HubSpot
- Salesforce
- Zapier
- n8n
Product names and marks are trademarks of their owners. Naming a technology means our teams build with it. It does not mean a partnership, certification or endorsement.
Where to start
Start with the problem
you have.
You might need a marketing site that wins customers and ranks in search. Or a product people can use without a manual, or a brand that looks the same everywhere. Or a Figma file turned into a working site. Each has its own senior lead, and it is all one team.
01Web DesignNeed a site that turns visitors into customers and ranks in search? Marketing sites and landing pages, tested with your real content and speed-checked after launch.02UI/UX DesignA product people can use without a manual? Research, user flows, clickable prototypes and finished interfaces, tested with users before code.03eCommerce Web DesignA store that looks good but doesn't sell? Product, category and checkout pages for Shopify, WooCommerce and Magento, built to convert.04Brand IdentityNeed a brand that looks the same everywhere? Logo, colours, fonts and tone of voice, delivered as a kit your team can use on its own.05Design to CodeHave a Figma file that needs to become a working site? The team that designed it builds it to match, so you get what you approved.06White-Label DesignAn agency that needs more designers? Ours work under your brand, with an NDA, your templates and your client calls.
The same team designs and builds your site.
Many studios hand over a Figma file and stop there. Then the next developer guesses at what the design meant. Our designers and front-end developers work in one team. So the screens you approve are the screens that go live, with the same spacing, motion and accessibility. You don't need a second agency, and you won't find at launch that the build doesn't match the design.
In writing, every time
What every design project
includes.
01
Research before any design
Before anything is drawn, we interview your team, study your analytics and heatmaps, and map how users move through the site. Each design choice comes with a written reason based on what your users do. So reviews discuss evidence, not taste. A wrong guess takes an hour to fix in Figma and weeks to fix on a live site.
Week 1
02
A reusable design system for every screen
Every colour, size and spacing gets a name, called a token. Every button and card becomes a reusable component. The rules for laying them out are written down. Screen forty then gets the same care as screen one. Your next campaign page takes hours instead of a new project. A system keeps paying off, while one-off screens soon look dated.
Every project
03
Files ready for developers to build from
You get named layers, documented tokens and redlines, which are the exact measurements a developer builds from. You also get variants, which show each state a component can be in, and notes on motion. A developer who has never met us can build from them. Or our own front-end team can build it as finished code, so nothing is lost in the handover.
Every delivery
04
Accessibility included in every project
Every project includes accessibility to the WCAG 2.1 AA standard. That means clear contrast, visible focus outlines, calmer options for people who turn motion off, and a proper page structure. It is part of the standard scope, not an extra line in the proposal. Accessible design is simply the professional standard.
Included
05
Revisions planned in advance
Review rounds are agreed in writing before work starts. You send one set of feedback at three points: the visual direction, the first deliverable and just before handover. Revisions are a planned part of the work, never an open-ended argument.
Per round
Selected design work
Real sites,
as they shipped.
Osloob
Exhibitions & Events · Commercial Interiors · Saudi Arabia
One website, in Arabic and English, for stands, events and spaces.
Read the case study : Osloob
Resolute Dynamics
Automotive Safety · Connected Vehicles · Dubai, UAE
A B2B website as precise as the technology it sells.
Read the case study : Resolute DynamicsIt has been a pleasure working with your team over the past six months. The quality of work delivered has been consistently excellent, and your reliability has been a key factor in the success of our projects.
The process
From your brief to the first deliverable,
step by step.
01
Start
Brief and a call
We sign an NDA and talk through your product, your users, your brand and what success looks like.
02
Once the brief is complete
Itemised proposal
We confirm the date your proposal arrives. It lists the research, screens or templates, components, prototypes and review rounds, and the price.
03
Your decision
You sign off
You confirm the scope, the payment and the access we need. Nothing starts before this.
04
Typically 2 to 3 business days later
Research, then a direction
We interview your team and review your current site or product. Then we show you visual directions with our reasons, and you choose one with us.
05
On the date in your proposal
First deliverable
A clickable prototype of your most important screens and the basics of your design system, ready for review. Then the same steps repeat: design, review, deliver.
Inside Prism
Your engagement, week to week,
in one workspace.
Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.
Some engagements include Prism, our client workspace, and your proposal says whether yours does. Where it does, your design work runs in a workspace you log into: review requests, sign-offs, the task list and the weekly review, with each decision recorded.
- 01
Requests and approvals, in one place
Raise a request in your workspace, approve a piece of work, and see who owns it and when it is due.
- 02
Owned tasks and routines
Every task has one owner and a date. Recurring work runs as a routine, so nothing depends on someone remembering.
- 03
A weekly review with decisions recorded
Each decision is written down with the expectation attached: what we expect to change, and by when.
- 04
Every action recorded, checked against the outcome
What we did and what happened sit side by side, so the next review starts from evidence rather than memory.
How we report it, in Prism
The states ledger,
before a screen is signed off.
What you receive in month one
Design is reported as a set of documents you can review without a walkthrough. In the first month you receive the research summary with the tasks users need to complete, the information architecture with every page and its purpose, and the states ledger listing each screen with its empty, loading, error and success states. Review rounds are logged with the decisions taken and the reasons for them.
- 01Research summary: user tasks, existing friction, and what was observed
- 02Information architecture: every page, its purpose, and how users reach it
- 03States ledger: each screen with empty, loading, error and success states
- 04Component inventory: what is reused, what is new, and where each appears
- 05Decision log: each review round, what changed and why
Related workAl Majed for Oud: the whole fragrance range, online in two languages.Fragrance & Oud · eCommerce · A published case in this discipline.
Keep exploring
Industries
Industries we know well,
and the problem each one faces first.
Our services are the same in every sector. What changes is the problem to solve first. Here are four industries we know well, and the rest of the list.
Who is accountable
The people responsible
for your work.
Parvessh Agarwal
Founder & CEO
An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.
LinkedIn →
Saundaraya Gupta
Technical Manager
Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.
LinkedIn →Every engagement
A named coordinator and escalation contact
Know who coordinates your engagement, who owns the work and how to escalate an issue.
All engagements. Roles may be combined and vary with your engagement.
Before you sign
Our commitments
Each one says where it applies and links to its full terms.
Response and start times
We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.
Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.
Full termsClear IP & Ownership Terms
Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.
All engagements.
Full termsClear Delivery & Escalation Ownership
Know who coordinates your engagement, who owns the work and how to escalate an issue.
All engagements. Roles may be combined and vary with your engagement.
Full termsHow do we know the work will be good?
Every delivery is reviewed before release by QA, your Project or Account Manager and a senior delivery lead, and you then review it against the acceptance criteria agreed at the start. Our specialists use AI to support delivery, with people responsible for reviewing the work. Applicable development work includes 30 days of corrective maintenance after production launch.
Who owns the ad accounts, the data and the work?
Your materials, data and accounts remain yours, and we prefer to work in advertising and analytics accounts you own, with access delegated to our team. Agreed ownership rights in bespoke deliverables transfer under the engagement terms and applicable payment; third-party software and assets keep their licences. We do not withhold customer-owned data or accounts over a payment dispute.
What if we want to stop?
Cancellation, notice and any renewal terms are written into your proposal or statement of work before you accept it. If an engagement ends early, we hand over completed, paid-for work and list any unfinished work separately. For an eligible specialist trial, you can stop within the trial window and pay nothing for eligible trial hours.
How will we know what you are doing?
Before work starts we agree how often you get updates, what the reports cover and who sends them. You know who coordinates your engagement, who owns the work and how to escalate an issue. For hourly and retainer work, time is recorded in Workstatus, so you can see the time records behind your invoice.
How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.
How reviews run
Three review points,
and what you decide at each one.
Review rounds are agreed in writing before work starts. You send one set of feedback at each of three points: the direction, the first deliverable and just before handover. Here is what you decide at each one, and what happens if the brief changes.
- 01Research before the first reviewFirst we interview your team and review your analytics and heatmaps. Every design choice then comes with a written reason. So reviews discuss evidence about what your users do, not taste.
- 02Review one: the directionWe show you visual directions with our reasons. You choose one with us in the room. After that, the work moves fast because the main choice is settled.
- 03Review two: the first deliverableYou see a clickable prototype of the key screens and the basics of the design system. You send your combined feedback, and we turn it around on a stated schedule.
- 04Review three: before handoverYou check what your developers, or ours, will build from. That means named layers, documented tokens, redlines, variants and motion notes, all meeting the WCAG 2.1 AA standard.
- 05If the brief changesWe tell you plainly and agree a new scope for that part. We don't quietly absorb it and let the timeline or the quality slip.
The number of review rounds is itemised in every design proposal.
Questions
Frequently
asked.
It depends on the job, and every proposal is priced against your brief. Starting ranges are on the rate card. A five-page marketing site and a product design system are very different jobs. The proposal lists the research, screens or templates, components, prototypes, handover and review rounds. Agencies get white-label rates they can pass on to their clients.
It depends on the size of the job. A marketing site is priced by the number of pages and templates. A product UI, brand identity or design system takes longer, so we split it into stages and development can start early. The first deliverable is usually research and a clickable prototype of your key screens. Dates are agreed in writing, and if one moves, you hear it from us first.
Yes, through our design-to-code service. The same team can build your design as finished front-end code, with the spacing and motion you approved. Or you can give the design to your own developers. The files carry tokens, variants and redlines anyone could build from. We answer their questions during the build at no extra charge.
Revisions are planned before work starts, so there is no haggling later. Review rounds are agreed at three points: the direction, the first deliverable and just before handover. We turn your combined feedback around on a stated schedule. If the brief itself changes, we tell you and agree a new scope for that part, rather than quietly absorbing it.
Yes. Partner agencies white-label our design work. You keep your templates and client calls, and our designers do the work, ready to present as your studio's. An NDA covers it. We don't approach the clients you introduce to us for direct business, through the work and for twelve months after the last assignment for that client ends. It's written into the agreement.
We use Figma for UI, web and brand work, and share prototypes as live links your team can comment on. Your materials remain yours. Rights in the files, components, tokens and notes, their licences and the handover are agreed before work starts. If your team uses another tool, we agree the file format when we plan the work.
We do whichever your brief asks for. Most projects work inside an existing brand, building on your fonts, colours and components rather than starting again. Where your guidelines are thin, we point out the gaps before we start. If you need a brand design agency for a ground-up identity, that is its own service. We'll tell you if a refresh is all you need.
From the blog
Our latest writing
on design.
The range
What it costs,
at the direct rate.
Each kind of design has its own price row below. This row is for you if you want one senior design team covering several of them, billed monthly.
- RetainerDesign team$5,000–$12.5Kper month
Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.
Put senior designers
on your next release.
A scoped, itemised design proposal. Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.
Reply within four business hours (typical) · NDA standard · Clear IP & Ownership Terms
Rankings on this topic
- Best Web Design Companies in the US (November 2026) (PixelCrayons ranks No. 12)
- Best Branding Agencies (November 2026) (PixelCrayons is listed, not ranked)
- Best UI/UX Design Agencies (November 2026) (PixelCrayons ranks No. 7)
Scored on public evidence by the PixelCrayons Index. PixelCrayons is scored like every firm: ranked where it has a case study, listed where it has not.
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