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WordPress SEO, beyond
the plugin settings.

SEO plugins don't rank sites; architecture, performance and content do. We run WordPress SEO at the level plugins can't reach: taxonomy structure, template weight, crawl hygiene and schema, measured against traffic and revenue. 500+ SEO engagements since 2004.

Audit delivered in 48 hours · No retainer required

  • Hello Peter
  • Gruber Logistics
  • Delhivery
  • Thomson Reuters
  • Qatar Airways
  • Grundfos
  • Save
  • BERD
  • Yale University
  • Kuwait Police
  • Dubai Police
  • Panasonic
  • Infosys
  • Kia
  • Hitachi
  • Orange Business Services
In one answer

PixelCrayons' WordPress SEO service optimises the platform itself: content architecture, performance, plugin hygiene, structured data and WooCommerce, not plugin checkboxes. An SEO plugin is a steering wheel, not an engine: it exposes settings, it doesn't create rankings. We fix what actually moves WordPress sites: taxonomy structure, template speed, index bloat, schema, and report weekly against traffic and revenue. Our published organic figure: +127% growth on one SaaS case, written up in full. Direct for brands, white-label for agencies.

The operating record

Judge the record,
not the adjectives.

Outcomes tied to real engagements, not averages.

21 yrs
Years in continuous delivery
100+
Agency partnerships
2,500+
Projects delivered
30+
Countries served
2+ yrs
Average partner retention
14 days
NDA to first deliverable
340%
Revenue growth · 7 months
Client outcome: eCommerce
+127%
Organic traffic · 5 months
Client outcome: SaaS
85%
Faster delivery · zero churn
Client outcome: via agency partner
Clutch — 4.8 / 5 ratingGoodFirms — 4.7 / 5 rating
Google Partner
Meta Business Partner
Shopify Partner
Where the work happens
ShopifyWooCommerceMagentoWordPressWebflowKlaviyoGoogle AdsMeta AdsGA4Next.js
The platform, worked properly

What WordPress SEO
covers here.

01

Plugin hygiene, configured once

We audit what your SEO and utility plugins actually generate: duplicate archive pages, competing sitemaps, conflicting canonical tags (two answers to which URL Google should index), redirect chains nobody remembers installing. The plugins that earn their keep stay, configured once and properly; the rest are retired. What no audit will ever claim is that a plugin setting is a strategy: that is the point of this page.

First
02

Performance at template level

Core Web Vitals (Google's page speed and stability scores) problems on WordPress usually live in the theme: page-builder scripts, render-blocking assets, unoptimised image pipelines, not in a caching plugin's settings screen. We measure, then fix at the template layer, and where the fix is genuinely engineering rather than optimisation we say so and scope it separately with a written estimate.

Monthly
03

Content architecture WordPress rewards

Categories, tags and custom taxonomies are an information architecture: most WordPress sites treat them as an afterthought and leak authority through thin archives. We rebuild the structure around real search demand: which taxonomies deserve to be indexed, how internal links flow from posts to money pages, and which templates carry which target queries.

Per calendar
04

Structured data beyond plugin defaults

Out-of-the-box plugin schema stops at the basics. We extend it: organisation, product, FAQ and article markup wired to your actual entities. That way classic Google and answer engines like ChatGPT and Perplexity can parse who you are and what each page answers. The AI-search layer every engagement here includes, applied to WordPress's template system.

Included
05

WooCommerce search, handled at the catalogue

WooCommerce adds commerce-specific failure modes: faceted URLs multiplying into crawl traps, thin variant pages, category pages that outrank nothing. We optimise the catalogue structure and product schema, and coordinate with WooCommerce engineering where the fix belongs in code: one roadmap rather than two suppliers pointing at each other.

On WooCommerce
First 30 days

Crawl to cleanup,
in ranked order.

01
Days 1 to 2

Crawl & baseline

Full crawl of the install: plugin-generated URLs, archive bloat, template speed, schema state. Every metric we'll be judged against, baselined.

02
Week 1

Fix list, ranked

A prioritised WordPress-specific roadmap: cleanup, architecture, content, ranked by revenue impact versus effort. You approve before anything ships.

03
Weeks 2 to 4

Cleanup shipped

Index bloat resolved, canonicals corrected, schema deployed, the worst template weight fixed: movement visible in Search Console, not just a slide.

04
Month 2+

Publish & compound

The monthly cycle begins: content against the taxonomy map, links earned, performance held. WordPress rewards structure that's maintained, not installed.

Inside Prism

Your engagement, week to week,
in one workspace.

Your search programme runs in a Prism workspace you log into: the fix queue, the content queue, approvals and the weekly review, with each decision written down as it is made.

  • 01

    Fix and content queues

    Approvals with an owner and a due date.

  • 02

    Weekly review

    Each decision written down as it is made.

  • 03

    Actions checked against outcome

    What we did and what happened, side by side.

How we report it, in Prism

What you hold by the end of month one,
before any ranking moves.

What you receive in month one

Search proof arrives as documents, not adjectives. In the first month you receive the crawl audit with every issue ranked by pages affected, the keyword map tied to URLs you already own, and the measurement plan that names which organic sessions and which revenue line we report against. The weekly review in Prism is a fixed set of line items you can hand to your finance lead.

  • 01Crawl audit: issues ranked by pages affected, with the fix owner named
  • 02Keyword-to-URL map: every target term assigned to one page
  • 03Measurement plan: the analytics views and revenue line we report against
  • 04Weekly review in Prism: pages shipped, fixes deployed, organic sessions by page group
  • 05Go/no-go checklist for the first content release

Related workThe backlog that got triaged, not heroically ignored.Healthcare · US · A different discipline, so it is linked here rather than presented as proof of this one.

Related specialisms

WordPress SEO and
its neighbours.

SEO for WordPress is the platform lens. If your constraint is technical depth, a storefront or a city map-pack, one of these is the closer fit, all run by the same senior SEO team.

Sometimes the fix is code, not configuration.

When an audit shows the theme or plugin stack itself is the ceiling, optimisation stops being the answer. Our WordPress development team rebuilds themes lean and writes plugins properly, and WooCommerce builds get the same treatment, on the same roadmap as the SEO.

Questions

Frequently
asked.

No, and any agency implying otherwise is selling you configuration as strategy. SEO plugins are useful administration tools: they expose titles, canonicals and sitemaps so you don't need code access to manage them. But they can't restructure your taxonomies, lighten your templates, earn links or write content worth ranking. Every WordPress site we audit already has an SEO plugin installed; the gap is always in architecture, performance and content, which is exactly where this service works.

For the audit, no: a crawl and read-only analytics access are enough to build the ranked fix list. For implementation, it depends on the fix: content and configuration changes need editor-level access, while template weight, schema extensions and taxonomy rebuilds need staging and version control. We work inside your existing setup and your developers' workflow where you have one. Where you don't, we supply the engineering ourselves, scoped and priced separately, never smuggled into a retainer.

Yes, with an honest caveat: page builders impose a performance ceiling, and we'll show you exactly where it sits on your site before you spend anything. Plenty of builder-based sites have headroom in architecture, content and schema: we work that first, because it's the best return. If the audit shows the builder itself is what's holding Core Web Vitals down, we'll say so, with the arithmetic, and you can decide whether a rebuild is worth it. We don't recommend rebuilds to sites that only need optimisation.

No. Google decides rankings on WordPress the same as anywhere else, and no agency controls Google, however it's marketed. What goes in writing is the work: the audit delivered, the cleanup shipped, content published against an agreed map, links earned, reported weekly. The record we ask to be judged on is the published SaaS case, written up in full, not a promise about your specific keyword.

Different job, same platform. This page is about ranking a WordPress site: search strategy, content architecture, cleanup, schema and reporting. The WordPress development service is about building and rescuing the software itself: custom themes, bespoke plugins, security hardening. They share a boundary at the template layer, which is precisely why both live under one roof: when an SEO fix turns out to be an engineering fix, it moves to the right team on the same roadmap instead of dying in a handover between suppliers.

Yes: WordPress SEO is one of the most commonly white-labelled services on our bench, because most agency client rosters are full of WordPress sites and short of WordPress-literate SEO capacity. Your reporting templates, your client calls, our delivery: NDA-backed, with a contractual commitment never to approach your clients and a 12-month post-engagement blackout.

Find out what your
install is hiding.

Free WordPress-specific SEO review: plugin-generated bloat, template weight, taxonomy leaks and the fix list ranked by revenue impact. Delivered in 48 hours, yours to keep either way.

48-hour turnaround · No retainer required · NDA standard

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