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Rankings · US · the PixelCrayons Index

Best HVAC SEO Companies in the US
(October 2026)

By The PixelCrayons team · Updated 12 October 2026 · 13 firms scored

October 2026 edition

SmartSites leads with 95.4 out of 100, followed by Thrive Internet Marketing Agency and Funnel Boost Media. We scored 13 firms from 21 candidates on the same public evidence: Clutch reviews, HVAC and home-services SEO case studies, published pricing, track record and recent work. PixelCrayons publishes this list and is scored the same way.

The ranking

13 firms,
one method.

Scored out of 100 by the PixelCrayons Index from 21 candidates. Open a firm's scorecard for every source and the date we checked it.

Best HVAC SEO Companies in the US: rank, firm, PixelCrayons Index score, Clutch rating and reviews, minimum project, hourly rate and headquarters
#FirmIndex scoreClutchMin projectHourlyHQ
1SmartSites

HVAC and other home-services companies that want SEO and PPC run together

95.4out of 100
4.9 · 368 reviews$1,000+$100 - $149Paramus, NJ, United States
2Thrive Internet Marketing Agency

HVAC, plumbing and roofing contractors that want SEO with local citations, reviews and PPC

81.9out of 100
4.6 · 112 reviews$1,000+$100 - $149Arlington, TX, United States
3Funnel Boost Media

Plumbing, roofing and other home-improvement contractors that want local SEO from a Texas agency

78.5out of 100
4.9 · 119 reviews$1,000+$50 - $99San Antonio, TX, United States
4Searchbloom

Contractors that want SEO and paid search from a small search-only agency

75.4out of 100
4.9 · 102 reviews$1,000+$100 - $149South Jordan, UT, United States
5Straight North

HVAC and home-services companies that want SEO and paid ads with call and lead reporting

73.3out of 100
4.7 · 142 reviews$1,000+$100 - $149Chicago, IL, United States
6WebFX

HVAC and trade contractors that want SEO, local SEO and PPC from one large US agency

69.7out of 100
4.9 · 450 reviews$1,000+Not shownHarrisburg, PA, United States
7Webology

Roofing and HVAC contractors that want SEO from an Alabama team; Clutch lists HVAC, roofing and home services at 10% each

65.5out of 100
5.0 · 9 reviews$1,000+$100 - $149Birmingham, AL, United States
8Plumbing & HVAC SEO

Plumbing, HVAC and electrical contractors that want an agency working only in those trades

61.6out of 100
No profileNot shownNot shownDoral, FL, United States
9Hook Agency

Roofing, HVAC and plumbing contractors that want SEO, Google Maps SEO and paid ads from a home-services agency

58.1out of 100
No profileNot shownNot shownMinneapolis, MN, United States
10Blue Corona

HVAC, plumbing and electrical companies that want SEO, PPC, email and websites from a home-services specialist

53.6out of 100
No profileNot shownNot shownGaithersburg, MD, United States
11HVAC Webmasters

HVAC companies that want an HVAC-only SEO and website provider

53.6out of 100
No profileNot shownNot shownFort Worth, TX, United States
12Footbridge Media

Small HVAC and trade contractors that want a flat-fee website and SEO package

51.5out of 100
No profileNot shownNot shownPensacola, FL, United States
13Scorpion

HVAC and home-services companies that want websites, SEO and advertising on one platform

47.3out of 100
3.5 · 12 reviewsNot shownNot shownDraper, UT, United States

Clutch figures as shown on each firm's Clutch profile on the date in its scorecard. Profiles: SmartSites, Thrive Internet Marketing Agency, Funnel Boost Media, Searchbloom, Straight North, WebFX, Webology, Plumbing & HVAC SEO, Hook Agency, Blue Corona, HVAC Webmasters, Footbridge Media, Scorpion.

What the data shows

The market,
in six numbers.

Computed from the 13 firms on this list as checked on 12 Oct 2026. They change when the figures do.

4.9
Median Clutch rating across the firms listed
115.5
Median number of Clutch reviews per firm
7 of 13
Firms that publish prices on their own site
7 of 7
Firms with a Clutch minimum project under $5,000
13 of 13
Firms with a dedicated HVAC and home-services SEO service page
11 of 13
Firms with dated work or news in the last 12 months
How to choose

Start from
what you need.

The score ranks firms overall; your project decides which fit. This list is written for US HVAC, plumbing, roofing and other home-services contractors who need calls from their service area.

Calls from a defined service area
Look for local SEO and Google Business Profile work in contractor case studies.
Seasonal demand
Look for firms that plan content and paid search around peak seasons.
Several trades or branches
Look for multi-location contractor work and reporting by branch.
Scorecards

Every score,
with its sources.

What each firm scored on each pillar, who it suits, one thing to check before you choose, and the pages we read.

  1. 1SmartSites

    95.4 / 100

    Client evidence
    32.1/35
    Discipline depth
    30.0/30
    Transparency
    15.0/15
    Track record
    8.3/10
    Recent activity
    10.0/10
    Best for
    HVAC and other home-services companies that want SEO and PPC run together
    Check before you choose
    Clutch does not list home services or HVAC in its industry percentages; its published local SEO plans start at $2,600/month
    Team
    US-based team
    Sources
    • Clutch profile: 4.9 from 368 reviews (adjusted 4.88), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on smartsites.com
    • 10 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Clutch review published, 19 Sept 2026
    • Published pricing: Local SEO page states plans start at $2,600 a month for 40 hours of SEO work at $65 an hour

    SmartSites: full profile and score history

  2. 2Thrive Internet Marketing Agency

    81.9 / 100

    Client evidence
    24.4/35
    Discipline depth
    30.0/30
    Transparency
    8.0/15
    Track record
    9.5/10
    Recent activity
    10.0/10
    Best for
    HVAC, plumbing and roofing contractors that want SEO with local citations, reviews and PPC
    Check before you choose
    Clutch does not list a home-services or HVAC industry share; Clutch rate $100-$149/hr
    Team
    US-based team
    Sources
    • Clutch profile: 4.6 from 112 reviews (adjusted 4.58), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on thriveagency.com
    • 10 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Clutch review published, 27 Aug 2026
    • No prices published on the firm's own site.

    Thrive Internet Marketing Agency: full profile and score history

  3. 3Funnel Boost Media

    78.5 / 100

    Client evidence
    31.3/35
    Discipline depth
    21.8/30
    Transparency
    8.0/15
    Track record
    7.4/10
    Recent activity
    10.0/10
    Best for
    Plumbing, roofing and other home-improvement contractors that want local SEO from a Texas agency
    Check before you choose
    Its home-services case studies are plumbing, roofing, pest control and garage flooring, with no HVAC client shown
    Team
    US-based team
    Sources
    • Clutch profile: 4.9 from 119 reviews (adjusted 4.85), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on funnelboostmedia.net
    • 5 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Blog post published, 23 Sept 2026
    • No prices published on the firm's own site.

    Funnel Boost Media: full profile and score history

  4. 4Searchbloom

    75.4 / 100

    Client evidence
    31.2/35
    Discipline depth
    13.5/30
    Transparency
    15.0/15
    Track record
    5.7/10
    Recent activity
    10.0/10
    Best for
    Contractors that want SEO and paid search from a small search-only agency
    Check before you choose
    Its two home-services case studies are for one kitchen and bath remodeler, with no HVAC client shown
    Team
    US-based team
    Sources
    • Clutch profile: 4.9 from 102 reviews (adjusted 4.85), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on searchbloom.com
    • 2 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2
    • Most recent: Blog post published, 27 Aug 2026
    • Published pricing: Homepage states its Google Ads PPC management starts at $2,000 a month and its SEO starts at $3,000 a month

    Searchbloom: full profile and score history

  5. 5Straight North

    73.3 / 100

    Client evidence
    26.8/35
    Discipline depth
    19.0/30
    Transparency
    8.0/15
    Track record
    9.5/10
    Recent activity
    10.0/10
    Best for
    HVAC and home-services companies that want SEO and paid ads with call and lead reporting
    Check before you choose
    HVAC is 5% and home services 5% of its Clutch industry focus, and no HVAC case study is shown
    Team
    US-based team
    Sources
    • Clutch profile: 4.7 from 142 reviews (adjusted 4.67), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on straightnorth.com
    • 4 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Clutch review published, 13 Aug 2026
    • No prices published on the firm's own site.

    Straight North: full profile and score history

  6. 6WebFX

    69.7 / 100

    Client evidence
    32.2/35
    Discipline depth
    13.5/30
    Transparency
    4.0/15
    Track record
    10.0/10
    Recent activity
    10.0/10
    Best for
    HVAC and trade contractors that want SEO, local SEO and PPC from one large US agency
    Check before you choose
    Its published plans start at $3,000/month; only two home-services case studies could be verified because its site rate-limited checks
    Team
    US-based team
    Sources

    WebFX: full profile and score history

  7. 7Webology

    65.5 / 100

    Client evidence
    20.8/35
    Discipline depth
    21.8/30
    Transparency
    8.0/15
    Track record
    5.0/10
    Recent activity
    10.0/10
    Best for
    Roofing and HVAC contractors that want SEO from an Alabama team; Clutch lists HVAC, roofing and home services at 10% each
    Check before you choose
    9 Clutch reviews and a team of 10-49; the newest Clutch review shown is from August 2025
    Team
    US-based team
    Sources
    • Clutch profile: 5.0 from 9 reviews (adjusted 4.63), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on webology.io
    • 5 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Blog post published, 11 Dec 2025
    • No prices published on the firm's own site.

    Webology: full profile and score history

  8. 8Plumbing & HVAC SEO

    61.6 / 100

    Client evidence
    7.5/35
    Discipline depth
    30.0/30
    Transparency
    7.0/15
    Track record
    7.1/10
    Recent activity
    10.0/10
    Best for
    Plumbing, HVAC and electrical contractors that want an agency working only in those trades
    Check before you choose
    Published core program is $2,495/month plus a $5,000 setup fee, and its Clutch profile has no reviews
    Team
    US-based team
    Sources
    • No Clutch profile, so no client-evidence points.
    • Service page for HVAC and home-services SEO on plumberseo.net
    • 9 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Blog post published, 9 Oct 2026
    • Published pricing: Pricing page lists a core program at $2,495 a month plus a $5,000 one time setup, with add ons such as Meta advertising at $750 a month

    Plumbing & HVAC SEO: full profile and score history

  9. 9Hook Agency

    58.1 / 100

    Client evidence
    7.5/35
    Discipline depth
    27.3/30
    Transparency
    7.0/15
    Track record
    6.4/10
    Recent activity
    10.0/10
    Best for
    Roofing, HVAC and plumbing contractors that want SEO, Google Maps SEO and paid ads from a home-services agency
    Check before you choose
    Published SEO pricing starts at $2,800/month, Clutch minimum is $25,000+, and its Clutch profile has no reviews
    Team
    US-based team
    Sources
    • No Clutch profile, so no client-evidence points.
    • Service page for HVAC and home-services SEO on hookagency.com
    • 7 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Blog post published, 9 Oct 2026
    • Published pricing: Pricing page lists local SEO from $2,800 a month, PPC from $2,000 a month, Meta ads from $3,000 a month, and websites at $12,000 or $24,000 split over 12 months

    Hook Agency: full profile and score history

  10. 10Blue Corona

    53.6 / 100

    Client evidence
    7.5/35
    Discipline depth
    30.0/30
    Transparency
    7.0/15
    Track record
    9.1/10
    Recent activity
    0.0/10
    Best for
    HVAC, plumbing and electrical companies that want SEO, PPC, email and websites from a home-services specialist
    Check before you choose
    Minimum project of $10,000+ on Clutch, no Clutch reviews, and no dated site items found from the last 12 months
    Team
    US-based team
    Sources
    • No Clutch profile, so no client-evidence points.
    • Service page for HVAC and home-services SEO on bluecorona.com
    • 8 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • No dated activity found in the last 12 months.
    • Published pricing: FAQ on its own SEO process states audits typically cost $2,500 to $3,500 and ongoing SEO runs from $1,500 to $20,000 or more a month

    Blue Corona: full profile and score history

  11. 11HVAC Webmasters

    53.6 / 100

    Client evidence
    7.5/35
    Discipline depth
    24.5/30
    Transparency
    7.0/15
    Track record
    4.6/10
    Recent activity
    10.0/10
    Best for
    HVAC companies that want an HVAC-only SEO and website provider
    Check before you choose
    Clutch lists it as a freelancer-size business with no reviews, minimum project or rate
    Team
    US-based team
    Sources
    • No Clutch profile, so no client-evidence points.
    • Service page for HVAC and home-services SEO on hvacwebmasters.com
    • 6 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Blog post published, 15 Jul 2026
    • Published pricing: Site header banner states '$99 to Start! Call for Details'; the service the $99 covers is not named

    HVAC Webmasters: full profile and score history

  12. 12Footbridge Media

    51.5 / 100

    Client evidence
    7.5/35
    Discipline depth
    30.0/30
    Transparency
    7.0/15
    Track record
    7.0/10
    Recent activity
    0.0/10
    Best for
    Small HVAC and trade contractors that want a flat-fee website and SEO package
    Check before you choose
    No Clutch profile found, so there are no independent reviews to check; the $249/month package is a fixed scope
    Team
    US-based team
    Sources
    • No Clutch profile, so no client-evidence points.
    • Service page for HVAC and home-services SEO on footbridgemedia.com
    • 10 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • No dated activity found in the last 12 months.
    • Published pricing: HVAC marketing page states a $249 a month program with $0 setup fees and no contracts

    Footbridge Media: full profile and score history

  13. 13Scorpion

    47.3 / 100

    Client evidence
    5.6/35
    Discipline depth
    21.8/30
    Transparency
    0.0/15
    Track record
    10.0/10
    Recent activity
    10.0/10
    Best for
    HVAC and home-services companies that want websites, SEO and advertising on one platform
    Check before you choose
    Its site says SEO typically requires a 12-month contract; Clutch rating is 3.5 from 12 reviews
    Team
    US-based team
    Sources
    • Clutch profile: 3.5 from 12 reviews (adjusted 3.86), checked 12 Oct 2026
    • Service page for HVAC and home-services SEO on scorpion.co
    • 5 HVAC and home-services SEO case studies counted on the firm's site, for example case 1, 2, 3
    • Most recent: Clutch review published, 25 Sept 2026
    • No prices published on the firm's own site.

    Scorpion: full profile and score history

How this list is made

Our interest,
stated plainly.

PixelCrayons publishes this list and is a HVAC and home-services SEO firm itself. It is not on this list: it has no published HVAC and home-services SEO case study yet, and every firm needs one to be listed. ValueCoders, our sister company in the Vinove group, is left out of every list so the group never holds two places.

No firm paid to be listed or asked to be. We considered 21 firms and scored those with enough public evidence to score fairly. Every figure links to the page we read it from, with the date.

Read the full PixelCrayons Index method, or download this list as CSV. A listed firm can correct its data: email hello@pixelcrayons.com with Rankings correction in the subject line.

If you are weighing PixelCrayons too: Marketing for HVAC contractors.

Questions

Frequently
asked.

Contractor searches are local, urgent and seasonal, and the map pack takes most of the clicks. A specialist already knows the service-area pages, review handling and call tracking that turn rankings into booked jobs.

Every firm is scored out of 100 by the PixelCrayons Index: client reviews on Clutch, depth of HVAC and home-services SEO work, published pricing, track record and recent activity. The weights are fixed and published, and no firm paid to be listed.

Only where it qualifies like any other firm: it must offer the service and show at least one case study in it. When it's listed, it's scored on the same evidence and weights as everyone else and sits wherever that score puts it.

Every month. Each firm's figures are checked again, the scores are recalculated, and the changelog on this page says what moved and why.

Yes. Any listed firm can send a correction with a source to hello@pixelcrayons.com with Rankings correction in the subject line. We check it, update the figure and log the change on this page.

Changelog

What changed,
and when.

Updated every month. Each edition is checked again from the sources.

  1. First edition: every firm scored on figures checked on 12 October 2026.
More rankings

Same method,
other lists.