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White-label delivery for a partner · USA

Hudson Outsourcing:
client work, delivered as an extension of the partner's team.

Hudson Outsourcing brought PixelCrayons in on its client work as an extension of its own team. For one of Hudson's clients, that meant developing a mobile platform built around the needs of working professionals, under Hudson's brand.

Agency Partner · White-label Delivery

About the client

Hudson Outsourcing
Agency Partner · White-label Delivery

Hudson Outsourcing is a business consulting and tender management firm. On its clients' projects it brings in WordPress and mobile development expertise, and PixelCrayons has worked as an extension of its team across several of them.

One of those clients needed a mobile platform built around the needs of working professionals. The work was delivered under Hudson's brand, so the client is not named here.

The challenge

What had to change

  • 01The partner needed development capacity that worked as part of its own team, inside its own client relationship.
  • 02Requirements changed as the work went on, and the continuity of the project had to survive each change.
  • 03The client's platform had to be built around the needs of working professionals, on a partner's timetable.
What we delivered

The solution

An extension of the partner's team

Solution

PixelCrayons developers worked inside Hudson Outsourcing's delivery, alongside its own people, on its client's project.

A mobile platform for working professionals

Solution

Development of the client's mobile platform, built around the needs of working professionals, as part of Hudson's team.

From new development to bug fixes

Solution

New development and integrations, then maintenance and bug fixes, across the partner's projects.

Flexible as requirements changed

Solution

A team that could take on changing requirements without disrupting the continuity of the project.

Exhibit

Who did what,
from client to code.

The partner kept the client relationship; PixelCrayons worked as part of the partner's team.

Exhibit · delivery modelIllustrative
  1. Layer 1End clientSees: One of Hudson's clients, not named

    Owns the product: a mobile platform for working professionals.

  2. Layer 2Agency partnerSees: Hudson Outsourcing

    Holds the client relationship and brings in the expertise each project needs.

  3. Layer 3PixelCrayonsSees: An extension of the partner's team

    New development, integrations, maintenance and bug fixes, adapting as requirements change.

Illustrative: how the work was organised, not project data.
The stack

Technology

  • Mobile platform development
  • WordPress development
  • Integrations
  • Maintenance and bug fixing
  • White-label delivery
Project outcomes

The results

A mobile platform for working professionals, developed for one of Hudson's clients

Development expertise the partner could bring in across projects

Continuity kept as requirements changed

Lessons

What other teams can take from this

Partners need continuity more than headcount

An agency's client sees one team. The people behind it have to stay consistent while the work changes.

Plan for changing requirements

Products change shape as they are built. A partner's team has to absorb that without starting again.

Bring the expertise the project needs

WordPress on one project and mobile on the next: the partner chooses, and the team follows.

Why they chose this team

Why PixelCrayons

  • White-label delivery inside an agency's own team.
  • New builds, integrations, maintenance and bug fixes from the same people.
  • Flexibility when requirements change mid-project.

PixelCrayons has been a valuable extension of our team. We’ve been able to bring in WordPress and mobile development expertise across multiple projects, from new development and integrations to maintenance and bug fixes. What we particularly appreciate is the flexibility; the team can support changing requirements without disrupting the continuity of our projects.

John Hudson, Global COO, Hudson OutsourcingHudson Outsourcing

The services behind this result

Delivery under your agency's brand, as part of your team.

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