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SEO that wins the click
and the citation.

Rankings still pay the bills. But your buyers now also ask ChatGPT, Perplexity and Google AI Overviews. As your SEO company, we work on both. You get a site Google trusts, content AI tools can quote and a reputation that grows year after year.

Free audit · No retainer required

Brands our teams have delivered for

  • Hello Peter
  • Gruber Logistics
  • Delhivery
  • Thomson Reuters
  • Qatar Airways
  • Grundfos
  • Save
  • BERD
  • Yale University
  • Kuwait Police
  • Dubai Police
  • Panasonic
  • Infosys
  • Kia
  • Hitachi
  • Orange Business Services
What we do

PixelCrayons is an SEO company that covers everything search needs: technical health, content, links and being found in AI search. A named strategist runs a monthly round of fixes, new content and link building. You get a weekly report on traffic and revenue. We work direct for brands and white-label for agencies.

  1. Technical health, maintainedA monthly site scan and Core Web Vitals check, with problems fixed at the source.
  2. Content written to an agreed planContent written to a topical map (a plan of topics) we agree with you first.
  3. Links that build trust over timePress coverage and outreach that earn links publishers choose to give.
Our work

See what we've built
and the results it brought.

Real projects for real clients, with results we can show.

All case studies →
Where the work happens
ShopifyWooCommerceMagentoWordPressWebflowKlaviyoGoogle AdsMeta AdsGA4Next.js
  • One published SEO case, numbers in, on the work page
  • Audits free, no retainer
  • Links earned through content and digital PR, never bought
  • Weekly review in Prism, tied to revenue
  • Built to Google's guidelines, not around them
Which SEO you need

Most people need two of these.
Here is how to tell which.

Fourteen professional SEO services, grouped by the question that decides where you start. Each one is led by someone who does that kind of SEO all day, not a generalist.

Is anything blocking you from ranking at all?

Start with the basics. Your pages may not be indexed, or redirects may chain. The site may be slow on real phones, or two pages may compete for one search. If so, no content or link work can make up for it. You are pouring water into a bucket with a hole. The free review tells you within days whether that is you. If the site is sound, the problem is one of two things. Either buyers ask questions you have no page for, which needs a content plan. Or your pages lose to rivals with stronger links. Links are the slowest fix. They are also the most often skipped, because fake progress is hardest to show there.

How do your buyers search: by place, by catalogue, or by committee?

Each kind of business needs its own plan. Think of a business people find by city, or a range of ten thousand products. Or software chosen by a team, or a service bought after weeks of research. Local SEO is about map results, full profiles and a page per location. For stores, eCommerce SEO is about how categories are built. It also keeps filter pages under control. B2B SEO targets a few searches worth a lot, not lots of traffic. SaaS SEO goes deep for a long sale with many people involved. Past tens of thousands of URLs and several teams, the job is setting rules and the order of work. That is most of enterprise SEO.

Is your platform the constraint?

Some problems keep coming back because of your platform. Think of heavy themes, clashing plugins or template code you can't change page by page. Then work made for that platform helps more than general advice that assumes you can edit anything.

Does search mean more than your website?

YouTube is the second-largest search engine on its own, and its results show inside Google too. A channel without careful titles, descriptions, chapters and captions loses views. A well-run one keeps them, on top of what your website already ranks for.

Do you work in a trade whose search patterns are already known?

Two sectors get their own services. Their searches, page types and map results are distinct enough to write down. Construction firms are found by trade and by project. Property businesses have listings that change every day.

Buyers don't just Google anymore.

More and more research ends inside ChatGPT, Perplexity and AI Overviews, without a single click. Our AI search services work to make sure the answer buyers get includes you.

Still unsure? That is what the free review is for. It shows which of these is really holding you back before anyone quotes. Often the answer is not what you expected when you got in touch.

What search became

Ranking and being cited
are now two different jobs.

Ranking gets your page into the set an AI tool reads. Being cited depends on what the page does once it is there. A page that hides its answer in the fourth paragraph gets quoted by nobody. A page that answers in its first lines gets lifted into the answer. It also needs clean structured data. And it names its brand, products and people the same way every time (its entities, in search terms).

Every retainer here includes this work. We keep your schema (the structured data that tells machines what a page is) and entities up to date. We put answers first. And we check that ChatGPT, Perplexity and AI Overviews can reach your site. AEO and GEO are separate services for when AI search is the whole job. One honest warning: nobody outside those systems can guarantee a citation. You can't track it the way you track a ranking. The work raises your chances and makes them measurable. That is the true promise, and the only one we make.

How it starts

From the audit to results,
step by step.

01
Start

Brief and access

We sign an NDA. You give us read access to Search Console and GA4. There's no fee for this first look.

02
Once the brief is complete

Audit and itemised proposal

We review your site and content, and find gaps against competitors. We record a starting point for every measure we'll be judged on. You get a priced fix list, ranked by revenue impact.

03
Your decision

You sign off

You approve the plan and confirm scope, payment and access. Nothing goes live before this.

04
Typically 2 to 3 business days later

The work starts

Technical fixes go live, the first content is published and structured data is added. So progress shows in Search Console, not just on a slide.

05
Every month after

Publish, earn links, fix, report

The monthly round of work runs. Each week, Prism reports how often you appear in search, your traffic and your revenue.

Inside Prism

Your engagement, week to week,
in one workspace.

Prism is the client workspace where your requests, approvals, tasks and weekly reviews live.

Where the engagement includes it, your search programme runs in a Prism workspace you log into: the fix queue, the content queue, approvals and the weekly review, with each decision written down as it is made.

  • 01

    Requests and approvals, in one place

    Raise a request in your workspace, approve a piece of work, and see who owns it and when it is due.

  • 02

    Owned tasks and routines

    Every task has one owner and a date. Recurring work runs as a routine, so nothing depends on someone remembering.

  • 03

    A weekly review with decisions recorded

    Each decision is written down with the expectation attached: what we expect to change, and by when.

  • 04

    Cost per qualified lead, fully loaded

    Where we run media, Prism divides media, people, tools and retainers by qualified leads. Unmeasured spend shows as unknown, never zero.

  • 05

    Every action recorded, checked against the outcome

    What we did and what happened sit side by side, so the next review starts from evidence rather than memory.

Proof

From not being found
to being cited by AI answers.

Brand panel: anonymised case study, B2B SaaS, UK, search and AI-answer visibility
SaaS · United Kingdom
Direct engagement · 5 months

B2B SaaS platform: from invisible to answer-engine cited.

We built trust on the client's topics from a standing start. We also did the AI search work: schema, answer-first content and entity cleanup. The traffic figure on the card took five months. AI Overviews now cite the site on the searches that bring sales.

+127%
Organic traffic growth, published SaaS case
5 mo
To result
Read the full case
Who is accountable

The people responsible
for your work.

Leadership and how we’re built →
Parvessh Agarwal

Parvessh Agarwal

Founder & CEO

An entrepreneur at heart. He links business analysis, strategy, clear goals and ROI to practical technology.

LinkedIn →
Saundaraya Gupta

Saundaraya Gupta

Technical Manager

Brings technical work, client updates and project management together, so work moves smoothly from brief to launch.

LinkedIn →

Every engagement

A named coordinator and escalation contact

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms →
Before you sign

Our commitments

Each one says where it applies and links to its full terms.

Response and start times

We typically respond within four business hours. Eligible engagements can typically start within two to three business days after scope, payment and required access are confirmed.

Business hours are Monday to Friday, 9:00 am to 6:00 pm IST, excluding published company holidays. Typical expectations, not guaranteed service levels.

Full terms

Clear IP & Ownership Terms

Your materials remain yours. Bespoke deliverable rights, licences and handover are agreed before work starts.

All engagements.

Full terms

Clear Delivery & Escalation Ownership

Know who coordinates your engagement, who owns the work and how to escalate an issue.

All engagements. Roles may be combined and vary with your engagement.

Full terms

How we handle claims, credentials and your data: group credentials, dated ratings, how case figures are signed off, client permissions and data handling.

How we read progress

How we track progress,
keyword group by keyword group.

Rankings take months. So the weekly report must show whether the plan is working long before revenue does. This is the order we read the signs in, and what happens when a group does not move.

  1. 01Baseline before any changeWe record every measure we will be judged on during the audit, before a single fix goes live.
  2. 02Set expectations per keyword groupCompetitive markets take longer, and we say so group by group before any contract is signed.
  3. 03Watch impressions firstIn Search Console, impressions (how often you appear) move before clicks do. So the weekly review in Prism tracks impressions for each keyword group first.
  4. 04Then sessions by page groupOnce impressions move, we read visits from search by page group, in the analytics views our tracking plan names.
  5. 05Then the revenue lineThe tracking plan also names the revenue figure we report against. So rankings link to visits, and visits to revenue.
  6. 06Change the plan when a group stallsIf a group's impressions stay flat over the next few reports, we change the plan for that group. The report says why.

Rankings are Google's decision. So the contract covers the work: fixes made, content published, links earned and a weekly report.

Questions

Frequently
asked.

Retainers are priced to your market and goals. A business with one location and a 10,000-page site need different plans. The price range is on this page. Every proposal lists what goes live each month, so you can compare what you get. Once we have a complete brief, we confirm when your proposal arrives. The first audit needs no retainer.

Quick technical wins land in the first weeks. Real ranking and traffic gains usually show over the months after. Busy markets take longer. The first sign is impressions (how often you appear) in Search Console for the keyword groups we target. So the weekly report tracks those first. If a group doesn't move, its plan changes and the report says why.

No. Rankings are Google's decision, not ours, and not any agency's. Instead, our contract covers the work: audits delivered, fixes made, content published, links earned and a report every week. Judge us on the published case above, written up in full rather than averaged.

You get a named strategist and coordinator, and monthly technical checks with fixes made. Content follows an agreed topic plan, and press coverage earns you links. We keep your structured data up to date and review it all weekly in Prism, tied to revenue. Every content piece comes with its brief and target search, so you can see why it exists.

Yes, every SEO engagement includes AI search work. Schema and entity work help AI tools understand you. Putting answers first helps them quote you. And access checks make sure they can reach you. It is also available on its own as AEO and GEO.

Either, and the brief is the same. Our writers work from the topic plan and a brief. The brief names the target search, the question to answer first and the internal links. Your experts review each piece before it is published. If you have writers, we supply the plan, the briefs and the technical work.

Read access to Search Console and GA4, and a way to make changes (CMS access or a developer). We also need an hour with whoever knows which searches bring in money. If another agency or an in-house team runs the site, we work alongside them.

Yes. Agencies deliver our SEO under their own brand: your report templates, your client calls, our work. It's backed by an NDA. We don't approach the clients you introduce to us for direct business, through the work and for twelve months after the last assignment for that client ends, and it's written into the agreement.

The range

What it costs,
at the direct rate.

Priced as a monthly programme with a list of what you get each month. A one-off audit suits you if you want to know what is wrong before you commit.

  • One-offTechnical and strategy audit$625–$3,125one-time
  • RetainerMonthly SEO programme$625–$3,750per month
  • Per unitSEO content, per article$200–$500per article
  • ProjectMigration SEO$950–$6,250fixed quote, one-time

Indicative: every figure is refined into an itemised proposal.INR figures shown excl. GST.

How firms compare
Best SEO Companies (October 2026) · Top SEO Companies in India (October 2026), scored on public evidence by the PixelCrayons Index, ourselves included.

Find out what's holding
your rankings back.

Free SEO review, with the fix list ranked by revenue impact. Keep it whether or not we ever work together.

Reply within four business hours (typical) · No retainer required · NDA standard

Last updated